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Hindustan Unilever Area Executive Interview Questions and Answers

Updated 12 Feb 2024

Hindustan Unilever Area Executive Interview Experiences

1 interview found

Interview experience
4
Good
Difficulty level
-
Process Duration
-
Result
-
Round 1 - HR 

(5 Questions)

  • Q1. How will u plan a launch of a new premium SKU
  • Ans. 

    Launching a new premium SKU requires strategic planning, market analysis, and targeted marketing to ensure success.

    • Market Research: Conduct thorough research to understand customer preferences and identify target demographics for the premium SKU.

    • Competitive Analysis: Analyze competitors' premium offerings to identify gaps and opportunities for differentiation.

    • Product Positioning: Clearly define the unique selling propo...

  • Answered by AI
  • Q2. How will u arrive to weighted distribution of 25
  • Ans. 

    Weighted distribution of 25 can be achieved by assigning different weights to various components that add up to 25.

    • Assign weights to different components based on their importance or contribution

    • Ensure that the sum of all weights equals 25

    • Example: Component A - weight 10, Component B - weight 8, Component C - weight 7

  • Answered by AI
  • Q3. What numeric distribution will u target for the launch
  • Ans. 

    The target numeric distribution for the launch will be based on market research and analysis.

    • The target numeric distribution will depend on factors such as market size, competition, and target audience.

    • It will be determined through thorough market research and analysis.

    • Examples of numeric distribution targets could include reaching 30% market share within the first year or achieving distribution in 80% of target retail...

  • Answered by AI
  • Q4. How many stores will u launch the product
  • Ans. 

    The number of stores to launch the product will depend on market research, target audience, and budget allocation.

    • The decision on the number of stores will be based on market research to identify potential demand and competition.

    • The target audience and their geographical distribution will also play a role in determining the number of stores.

    • Budget allocation will be a key factor in deciding how many stores can be opene...

  • Answered by AI
  • Q5. How will you ensure sell out from the stores
  • Ans. 

    To ensure sell out from the stores, I will implement effective marketing strategies, optimize product placement, train and motivate the sales team, and closely monitor sales performance.

    • Implement targeted marketing campaigns to create awareness and generate demand for the products

    • Optimize product placement by analyzing sales data and customer preferences

    • Train and motivate the sales team to enhance their selling skills ...

  • Answered by AI

Interview questions from similar companies

I applied via Naukri.com and was interviewed before Sep 2019. There were 3 interview rounds.

Interview Questionnaire 

4 Questions

  • Q1. Tell me about your self ?
  • Ans. 

    Dynamic sales executive with a proven track record in exceeding targets and building strong client relationships.

    • Over 5 years of experience in sales, consistently exceeding quarterly targets by 20%.

    • Skilled in building and maintaining relationships with clients, resulting in a 30% increase in repeat business.

    • Proficient in using CRM software to track leads and manage customer interactions effectively.

    • Successfully led a t...

  • Answered by AI
  • Q2. What is Width/ Numerical Distribution and depth/ weightage distribution?
  • Ans. 

    Width/ Numerical Distribution and Depth/ Weightage Distribution are two methods of measuring product distribution.

    • Width/ Numerical Distribution refers to the number of outlets or stores where a product is available.

    • Depth/ Weightage Distribution refers to the quantity of the product available in each outlet or store.

    • Both methods are important in measuring the reach and availability of a product in the market.

    • For example...

  • Answered by AI
  • Q3. Do you know pivot or Vlook up in excel ?
  • Ans. 

    Yes, I am familiar with pivot and Vlookup functions in Excel.

    • Pivot tables are used to summarize and analyze large data sets in Excel.

    • Vlookup is used to search for a value in a table and return a corresponding value from another column.

    • Pivot tables can be used to create dynamic reports and perform data analysis.

    • Vlookup is commonly used for data reconciliation and merging datasets.

    • Both functions are powerful tools for da...

  • Answered by AI
  • Q4. ROI formula

Interview Preparation Tips

Interview preparation tips for other job seekers - Be confident and have proper knowledge of your previous company experience.

Skills evaluated in this interview

Area Executive Interview Questions Asked at Other Companies

asked in ITC
Q1. How would you set up a distribution point?
asked in Lupin
Q2. How do you plan for released batches?
asked in Lupin
Q3. What activities do you perform besides analysis?
asked in Amul India
Q4. What did you find when you talked to Oven-using customers?
asked in ITC
Q5. How can sales be increased?

I applied via Recruitment Consultant and was interviewed before Dec 2019. There were 4 interview rounds.

Interview Questionnaire 

2 Questions

  • Q1. How to calculate the landing price to retailer, and distributor, on mark up basis.
  • Q2. What would be lctr for other brands at 15% markup margin.

Interview Preparation Tips

Interview preparation tips for other job seekers - My advice is to be accurate in your calculations (price calculations, target calculations percentage calculations) that's it.

I applied via Referral and was interviewed before Mar 2021. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Aptitude Test 

They give me some problems of sales in rural areas that this products sales was not success in this type of area what you do to improve it?
I just answer that gave them more scheme on product to the dealer and they will gave more discount to store to make sale growth. First start without no profit and loss after that the product success we start making business. Because all is need to make sales. Developed company growth or nothing. They just want target. The Target ? Remind it.

Interview Preparation Tips

Interview preparation tips for other job seekers - If you have skills to sell their products in any how. And njoy to do. Then join it. This job is for only you dear.

What people are saying about Hindustan Unilever

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enrichingcandy
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2w
works at
Tropilite Foods
Gen Z wants more than jobs—they want belonging. Is your HR tuned in?
A Gen Z hire told me they don’t just want a job; they want to belong. This changed how I see recruitment. In FMCG, we obsess over speed and volume but forget that belonging isn’t a benefit it’s a verb. It’s the hiring manager who listens, the 1:1 after a tough day, and onboarding that feels like a welcome. At places like HUL, Coca-Cola & Tropilite, HR is evolving with mental wellness hours and culture coaches. Is your HR building roles or emotional resonance? Share one thing your company is doing to make people feel safe in fast-moving environments. #FMCG #CareerGrowth #HRTrends #PeopleFirst #Belonging #EmotionalLeadership
Got a question about Hindustan Unilever ?
Ask anonymously on communities.

I applied via Naukri.com and was interviewed before Apr 2021. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Case Study 

Interview Preparation Tips

Interview preparation tips for other job seekers - Kindly don't toucher to employees

I applied via Walk-in and was interviewed before Apr 2021. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - Aptitude Test 

Interview Preparation Tips

Interview preparation tips for other job seekers - Market yourself,apply even if you're not fully qualified

Interview Questionnaire 

2 Questions

  • Q1. What's your Strength and weakness?
  • Q2. How much salary you expect?
  • Ans. 

    I'm looking for a competitive salary that reflects my skills and experience, ideally in the range of $60,000 to $70,000 annually.

    • Research industry standards: For a Sales Executive role, salaries typically range from $50,000 to $80,000 depending on experience and location.

    • Consider my experience: With over 5 years in sales and a proven track record of exceeding targets, I believe a salary of $65,000 is fair.

    • Include perfo...

  • Answered by AI
Are these interview questions helpful?

I applied via Referral and was interviewed before Oct 2020. There were 4 interview rounds.

Interview Questionnaire 

1 Question

  • Q1. Intro, background , previous experience

Interview Preparation Tips

Interview preparation tips for other job seekers - Prepare previous exp, area knowledge, good communication , relationship building

I applied via Other and was interviewed in Nov 2020. There was 1 interview round.

Interview Questionnaire 

2 Questions

  • Q1. Marginal scheme
  • Q2. I answered this question

Interview Preparation Tips

Interview preparation tips for other job seekers - Good

I applied via Walk-in and was interviewed in Feb 2022. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - Aptitude Test 

Formula nd Market related

Interview Preparation Tips

Interview preparation tips for other job seekers - Honest work is the key to success

Hindustan Unilever Interview FAQs

How many rounds are there in Hindustan Unilever Area Executive interview?
Hindustan Unilever interview process usually has 1 rounds. The most common rounds in the Hindustan Unilever interview process are HR.
What are the top questions asked in Hindustan Unilever Area Executive interview?

Some of the top questions asked at the Hindustan Unilever Area Executive interview -

  1. What numeric distribution will u target for the lau...read more
  2. How will u arrive to weighted distribution of...read more
  3. How many stores will u launch the prod...read more

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Overall Interview Experience Rating

4/5

based on 1 interview experience

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Hindustan Unilever Area Executive Salary
based on 4 salaries
₹9 L/yr - ₹12.2 L/yr
27% more than the average Area Executive Salary in India
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Hindustan Unilever Area Executive Reviews and Ratings

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