Dabur Sales Interview Questions, Process, and Tips

Q1. HOW IS ROI CALCULATED IN FMCG
Ans. 
ROI in FMCG is calculated by dividing the net profit by the cost of investment.
• ROI = (Net Profit / Cost of Investment) x 100

• Net profit is the revenue generated minus the cost of goods sold and other expenses

• Cost of investment includes all expenses related to marketing, advertising, and distribution

• ROI helps in evaluating the effectiveness of marketing campaigns and making informed decisions

• Example: If a company spends ...read more
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Q2. HOW WILL YOU INCREASE THE SALES ?
Ans. 
I will increase sales by identifying customer needs, improving product knowledge, and implementing effective marketing strategies.
• Conduct market research to identify customer needs and preferences

• Train sales team to improve product knowledge and customer service skills

• Implement targeted marketing campaigns to reach potential customers

• Offer promotions and discounts to incentivize purchases

• Provide excellent after-sales s
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Q3. HOW WILL YOU INCREASE ROI OF DISTRBUTOR ?
Ans. 
By providing better incentives, training, and support to the distributor, I can increase their ROI.
• Offering higher commissions or bonuses for meeting sales targets

• Providing regular training sessions to improve their sales skills and product knowledge

• Offering marketing support and materials to help them promote the products

• Regularly communicating with them to understand their challenges and provide solutions

• Establishing...read more
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Q1. Why do you want to work in this role and why Reckitt?
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Q2. Structuring around the process of sales.
Ans. 
Structuring around the process of sales involves creating a systematic approach to selling products or services.
• Identify the target audience and their needs

• Develop a sales strategy and set goals

• Create a sales process that includes prospecting, qualifying, presenting, and closing

• Use technology and tools to streamline the sales process

• Continuously evaluate and adjust the sales process based on performance

• Example: A softw...read more
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Sale for products in group discussion

Q1. Hr discouse about sales in products
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Q2. About in sales department
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