Hindustan Unilever
Proud winner of ABECA 2024 - AmbitionBox Employee Choice Awards
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I applied via Recruitment Consulltant and was interviewed in Mar 2023. There were 2 interview rounds.
ROI in FMCG is calculated by dividing the net profit by the cost of investment.
ROI = (Net Profit / Cost of Investment) x 100
Net profit is the revenue generated minus the cost of goods sold and other expenses
Cost of investment includes all expenses related to marketing, advertising, and distribution
ROI helps in evaluating the effectiveness of marketing campaigns and making informed decisions
Example: If a company spends ...
I will increase sales by identifying customer needs, improving product knowledge, and implementing effective marketing strategies.
Conduct market research to identify customer needs and preferences
Train sales team to improve product knowledge and customer service skills
Implement targeted marketing campaigns to reach potential customers
Offer promotions and discounts to incentivize purchases
Provide excellent after-sales s
By providing better incentives, training, and support to the distributor, I can increase their ROI.
Offering higher commissions or bonuses for meeting sales targets
Providing regular training sessions to improve their sales skills and product knowledge
Offering marketing support and materials to help them promote the products
Regularly communicating with them to understand their challenges and provide solutions
Establishing...
I applied via Company Website and was interviewed in Jan 2024. There were 2 interview rounds.
Online test on there web site
I applied via campus placement at Indian Institute of Management (IIM), Kolkatta and was interviewed before Jan 2022. There were 2 interview rounds.
Structuring around the process of sales involves creating a systematic approach to selling products or services.
Identify the target audience and their needs
Develop a sales strategy and set goals
Create a sales process that includes prospecting, qualifying, presenting, and closing
Use technology and tools to streamline the sales process
Continuously evaluate and adjust the sales process based on performance
Example: A softw...
I applied via Walk-in and was interviewed in Apr 2022. There were 2 interview rounds.
To plan for a new product launch in my concern area, I would follow a strategic approach involving market research, target audience analysis, marketing campaigns, and sales training.
Conduct thorough market research to identify the target audience, competition, and market trends.
Analyze the target audience's needs, preferences, and buying behavior to tailor the product offering and marketing strategy.
Develop a comprehen...
KPI stands for Key Performance Indicator. It is a measurable value that demonstrates how effectively a company is achieving its key objectives.
KPIs are used to evaluate the success of an organization or individual in reaching their goals.
They provide a clear and quantifiable way to track progress and performance.
Examples of KPIs in sales include revenue growth, customer acquisition rate, and sales conversion rate.
ROI formula is used to calculate the return on investment. It is calculated by dividing the net profit by the cost of investment.
ROI formula = (Net Profit / Cost of Investment) x 100
Example: If the cost of investment is $10,000 and the net profit is $12,000, then the ROI would be (12,000 / 10,000) x 100 = 120%
ROI helps in determining the profitability of an investment and is used to make informed business decisions.
The key objectives of appointing a distributor are to increase market reach, improve sales, and enhance brand visibility. Finding a distributor in a new town requires market research and networking.
Increase market reach
Improve sales
Enhance brand visibility
Market research
Networking
Identify potential distributors
Evaluate distributor's capabilities
Negotiate terms and conditions
ROI stands for Return on Investment. It is a measure used to evaluate the efficiency or profitability of an investment.
ROI is calculated by dividing the net profit from an investment by the initial cost of the investment and expressing it as a percentage.
It helps businesses assess the success of their investments and make informed decisions about future investments.
For example, if a company spends $10,000 on a marketin...
I applied via Campus Placement and was interviewed before Oct 2019. There was 1 interview round.
Yes, I am able to unload a vehicle.
I have experience unloading various types of vehicles such as trucks, vans, and trailers.
I am physically capable of lifting and carrying heavy items.
I am familiar with proper lifting techniques to prevent injury.
I am able to work efficiently and quickly to unload the vehicle in a timely manner.
I am able to organize and stack items neatly to maximize space in the unloading area.
based on 15 reviews
Rating in categories
Teritory Sales Officer
940
salaries
| ₹5.5 L/yr - ₹12.5 L/yr |
Assistant Manager
727
salaries
| ₹8.9 L/yr - ₹29.3 L/yr |
Sales Executive
516
salaries
| ₹0.9 L/yr - ₹7.6 L/yr |
Marketing Executive
401
salaries
| ₹1.1 L/yr - ₹5.5 L/yr |
Key Accounts Executive
350
salaries
| ₹7.8 L/yr - ₹15.5 L/yr |
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