Reckitt Benckiser Interview Questions, Process, and Tips

Launch planning in MT involves strategic planning, market analysis, and cross-functional collaboration.

• Conduct market analysis to identify target audience, competition, and market trends

• Develop a comprehensive launch plan including objectives, strategies, and tactics

• Collaborate with cross-functional teams such as marketing, sales, and product development

• Define key milestones and timelines for each phase of the launch

• Al...read more

To improve on shelf availability, focus on demand forecasting, inventory management, and collaboration with suppliers and retailers.

• Implement accurate demand forecasting techniques to ensure the right amount of stock is available at all times.

• Optimize inventory management processes to minimize stockouts and overstocking.

• Establish strong relationships and collaboration with suppliers to ensure timely deliveries and repl...read more

Stock planning for events involves forecasting demand, setting inventory levels, and coordinating with suppliers.

• Analyze historical data and market trends to forecast demand for different products

• Determine optimal inventory levels to meet customer demand without excess stock

• Collaborate with suppliers to ensure timely delivery and availability of products

• Consider factors like seasonality, promotions, and customer prefer...read more

Ensuring pricing hygiene involves implementing consistent pricing strategies, monitoring market trends, conducting regular price audits, and maintaining transparent communication with key accounts.

• Implement consistent pricing strategies to avoid price discrepancies

• Monitor market trends to adjust pricing accordingly

• Conduct regular price audits to identify and rectify any pricing errors

• Maintain transparent communication ...read more

Structuring around the process of sales involves creating a systematic approach to selling products or services.

• Identify the target audience and their needs

• Develop a sales strategy and set goals

• Create a sales process that includes prospecting, qualifying, presenting, and closing

• Use technology and tools to streamline the sales process

• Continuously evaluate and adjust the sales process based on performance

• Example: A softw...read more