10+ Reckitt Benckiser Sales & Marketing Interview Questions & Answers | Complete Prep Guide 2025

Top Reckitt Benckiser Sales & Marketing Interview Questions and Answers

Q1. What if a subordinate isn't delivering result on time?

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Q2. Search funnel for a product, Market share/search impression share of the client vs competitor etc.

View answers (3)
Q3. How does sales fit into your goals?

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Reckitt Benckiser Sales & Marketing Interview Experiences

4 interviews found

Sales & Marketing Interview Questions & Answers

Anonymous

posted on 30 Mar 2023

I applied via Campus Placement

Round 1 - Case Study

ABC condoms have high brand awareness in the country and are also of high quality, but have low sales since local companies are setting up deals with distributers who are preferring the latter to ABC. How do you increase sales and also how do you allocate budgets for the same?

Round 2 - HR

(4 Questions)

Q1. Tell me something about yourself.

Add your answer

Q2. Describe your work experience and related questions. Example - Describe clients and markets, timeline of work-ex, types of campaigns, most successful campaign, challenges, use of data, Platforms worked & t...

Add your answer

Q3. Search funnel for a product, Market share/search impression share of the client vs competitor etc.

Ans.

The search funnel for a product involves analyzing market share and search impression share of the client and competitors.

The search funnel involves tracking the customer journey from initial search to purchase.
Market share is the percentage of total sales in a market that a company has.
Search impression share is the percentage of times a company's ad appears in search results.
Comparing market share and search impressi...

Answered by AI

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Q4. Any questions for us?

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Round 3 - HR

(6 Questions)

Q1. Why marketing?

Ans.

Marketing is essential for creating brand awareness, generating leads, and driving sales.

Marketing helps to identify and understand the target audience
It creates a unique brand identity and helps to differentiate from competitors
Marketing campaigns generate leads and increase sales
It helps to build customer relationships and loyalty
Marketing provides valuable insights into customer behavior and preferences

Answered by AI

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Q2. What do u prefer - brand marketing, digital, sales etc?

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Q3. How does sales fit into your goals?

Ans.

Sales is a crucial aspect of achieving my goals.

Sales helps me generate revenue and meet targets
It allows me to expand my customer base and increase brand awareness
Sales also helps me gather valuable feedback from customers
I prioritize sales by setting specific targets and tracking progress regularly

Answered by AI

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Q4. How would you interact with subordinates who are elder to you?

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Q5. What if a subordinate isn't delivering result on time?

Ans.

Address the issue with the subordinate and identify the root cause of the delay.

Schedule a meeting with the subordinate to discuss the issue and identify the reasons for the delay.
Provide support and resources to help the subordinate overcome any obstacles.
Set clear expectations and deadlines for future tasks.
Monitor progress closely and provide feedback regularly.
Consider disciplinary action if the issue persists desp

Answered by AI

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Q6. Still isn't working inspite warnings?

Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Internet.

2. Company website & product list.

3.Be well versed with details regarding work experience.

Sales & Marketing Interview Questions & Answers

Anonymous

posted on 26 Aug 2022

I applied via Campus Placement

Round 1 - Group Discussion

Discuss Ad Analytics

Round 2 - HR

(2 Questions)

Q1. Tell me something about yourself.

Add your answer

Q2. Walk us through your CV.

Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - ✓ Interactions with seniors
✓ Prepare Mock GDs/PIs
✓ Internet

Sales & Marketing Interview Questions & Answers

Anonymous

posted on 21 Apr 2022

I applied via Campus Placement and was interviewed before Apr 2021. There were 3 interview rounds.

Round 1 - Resume Shortlist

Pro Tip by AmbitionBox:

Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.

View all Resume tips

Round 2 - Group Discussion

Pro Tip by AmbitionBox:

Don’t treat group discussions as an argument. Group discussion is about reaching a meaningful conclusion.

View all GD tips

Round 3 - One-on-one

(1 Question)

Q1. Introduce yourself. Why u choosing sells.

Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Dont be nervous. It is a well known company so products are easy to sell. Just try to mention the offer and conbo packs to the customer. It made the customer happy with the price as well as product also.

Sales & Marketing Interview Questions & Answers

Anonymous

posted on 11 Oct 2020

Interview Questionnaire

1 Question

Q1. WHAT IS ROI

Ans.

ROI stands for Return on Investment. It is a measure used to evaluate the efficiency or profitability of an investment.

ROI is a financial metric that calculates the return or profit generated from an investment relative to its cost.
It is expressed as a percentage and is used to assess the success of marketing campaigns, sales strategies, and overall business performance.
ROI helps businesses determine the value and effe...

Answered by AI

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Interview Preparation Tips

Interview preparation tips for other job seekers - This week process my interview

Top trending discussions

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Interview Tips & Stories

1d (edited)

timepasstiwari

A Digital Markter

Got Rejected In an Interview, Just Because I Didn’t Answer a Personal Question

So, I got invited for this interview, and they told me to be there at 9 AM. Of course, I get there early, like 8:30, because I don't want to be late. But then I end up waiting for 1.5 hours... read more

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Sales & Marketing Interview Questions & Answers

Colgate Palmolive

Anonymous

posted on 31 Mar 2023

I applied via Campus Placement

Round 1 - Group Discussion

GD: A company wants to launch a new fabric conditioner in the market.

Design the steps it needs to follow.

Duration: 15 minutes

Gave about 5-6 entries

Round 2 - Product Management

(3 Questions)

Q1. 25-30 minutes. Started with the interviewer asking few questions about myself. 1. Tell me about yourself.

Add your answer

Q2. What I knew about the company and few marketing questions.

Add your answer

Q3. My strengths and how it makes me fit into the Sales role.

Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Interactions with seniors, Internet.

2. Kotler TB.

3. Do: Utilize all the resources effectively.

4. Don'ts : Do your best in every company, at the same time, remember there are a lot of companies.

Sales & Marketing Interview Questions & Answers

Hindustan Unilever

Divyanshu Choudhary

posted on 18 Dec 2015

I applied via Walk-in

Interview Questionnaire

5 Questions

Q1. TELL ME ABOUT YOURSELF

Ans.

I am a driven and creative sales and marketing professional with a passion for building relationships and achieving results.

I have experience in developing and executing successful marketing campaigns
I am skilled in identifying and targeting key audiences
I have a proven track record of exceeding sales targets
I am a strong communicator and relationship builder
I am adaptable and thrive in fast-paced environments

Answered by AI

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Q2. WHY SALES AND MARKETING

Ans.

Sales and marketing are essential for business growth and success.

Sales and marketing help to increase brand awareness and attract new customers.
They also help to retain existing customers and build long-term relationships.
Effective sales and marketing strategies can lead to increased revenue and profitability.
Sales and marketing teams work together to identify customer needs and provide solutions.
They also analyze mar...

Answered by AI

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Q3. DEVELOP A GTM STRATEGY FOR BQC IN INDIA

Ans.

Develop a GTM strategy for BQC in India.

Conduct market research to identify target audience and competition
Create a strong brand image and messaging
Establish partnerships with local distributors and retailers
Leverage digital marketing channels to reach a wider audience
Offer competitive pricing and promotions
Provide excellent customer service to build brand loyalty

Answered by AI

Add your answer

Q4. DEVELOP A STRATEGY TO INCREASE WOMEN VIEWERSHIP OF CRICKET

Ans.

Develop a strategy to increase women viewership of cricket.

Partner with women's organizations to promote cricket as a sport for women
Create targeted advertising campaigns that appeal to women
Offer promotions and discounts for women's cricket events
Provide female commentators and analysts for cricket broadcasts
Host women's cricket clinics and tournaments to encourage participation
Collaborate with female influencers to p

Answered by AI

Add your answer

Q5. WHAT ARE YOUR BEST AND WORST ADS?

Ans.

My best ad was a social media campaign that went viral and increased sales by 50%. My worst ad was a print ad that had a confusing message and no clear call-to-action.

Best ad: social media campaign that went viral and increased sales by 50%
Worst ad: print ad with confusing message and no clear call-to-action
Best ad had clear messaging and engaging visuals
Worst ad lacked a clear message and did not drive sales
Best ad ut...

Answered by AI

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Interview Preparation Tips

Round: Resume Shortlist
Experience: Freshers to an MBA college are the greatest assets for sales & marketing companies. So I was shortlisted based on my academic background, extra curricular activities, PORs and also since I was a fresher.
Tips: Just build up your CV in a format so that your achievements stand out and a balance appears between academics and extra curricular activities.

Round: Group Discussion
Experience: IT WAS A GOOD GD AND VARIOUS POINTS RELATED TO CULTURE, PLACEMENTS AND EDUCATION SYSTEM OF IIM CALCUTTA WERE DISCUSSED. 8 MEMBERS WERE THERE IN MY GROUP. 20 MINUTES OF HEALTHY DISCUSSION. HAD TO COME UP WITH A DECISION.
Tips: JUST KEEP YOUR CALM AND SPEAK 2-3 NEW POINTS AND MAKE SURE YOU DON'T UNNECESSARILY INTERRUPT PEOPLE.

Round: Technical Interview
Experience: It was a properly balanced interview with both technical and personal questions. As I had quizzing and cricket in my CV, I was asked to develop GTM strategies for both in different scenarios. Also ad interpretation was asked which I was able to reply without any issues. So was a good interview
Tips: Just keep your calm and understand the questions carefully and then answer to them. Prepare your technicals well for sales & marketing like STP, 4P, 5C and GTM.

General Tips: Just be cool you will get through
Skills: Technical Skills, 1)communication
College Name: IIM Calcutta
Motivation: Best marketing firm

Sales & Marketing Interview Questions & Answers

Hindustan Unilever

Anonymous

posted on 28 Mar 2021

I applied via Walk-in and was interviewed before Mar 2020. There were 3 interview rounds.

Interview Questionnaire

1 Question

Q1. I have no question

Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - this interview was sales related and my skill knowledge it lasted for about 40minutes.

Sales & Marketing Interview Questions & Answers

ITC

Anonymous

posted on 21 Mar 2021

I applied via Campus Placement and was interviewed in Sep 2020. There were 3 interview rounds.

Interview Questionnaire

7 Questions

Q1. What is your cabality

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Q2. How could you do this job

Add your answer

Q3. What was your experience

Add your answer

Q4. Whats your education

Add your answer

Q5. Which field you do it better

Add your answer

Q6. Why are u choose sales

Add your answer

Q7. What kind of work in sales

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Interview Preparation Tips

Interview preparation tips for other job seekers - Confidence is very important

Sales & Marketing Interview Questions & Answers

Colgate Palmolive

Anonymous

posted on 31 Dec 2020

Interview Questionnaire

2 Questions

Q1. About my biography.swot analysis and why do you want this job etc.

Add your answer

Q2. I am an ordinary person who used to hold the dream of being an influential member of today's world. I am 34 yrs old .I have completed my post graduate in management in 2015.SWOT it stands for strength,wea...

Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - The interview was technical one but was majorly a stress test .as it lasted for about 20 minutes.the interviewer tested my both knowledge and skills.my interviewer asked me so many questions.luckily I was able to answer most of the questions correctly.it was my first offcampus interview and I think I did pretty Well as a fresher in 2015.

Sales & Marketing Interview Questions & Answers

Colgate Palmolive

Anonymous

posted on 20 Jan 2021

Interview Questionnaire

5 Questions

Q1. Sales

Add your answer

Q2. Primary and secondary sales

Add your answer

Q3. How to increase sales

Ans.

To increase sales, focus on understanding customer needs, improving product quality, and implementing effective marketing strategies.

Conduct market research to identify customer needs and preferences
Improve product quality and offer competitive pricing
Develop effective marketing strategies, including social media and email campaigns
Provide excellent customer service to build loyalty and encourage repeat business

Answered by AI

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Q4. How to handle team

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Q5. How to handle sales team

Ans.

Sales team can be handled by setting clear goals, providing training and support, and incentivizing performance.

Set clear goals and expectations for the team
Provide regular training and support to improve skills
Incentivize performance with bonuses, commissions, or other rewards
Communicate regularly and provide feedback to help team members improve
Encourage teamwork and collaboration to build a strong sales culture

Answered by AI

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Reckitt Benckiser Interview FAQs

How many rounds are there in Reckitt Benckiser Sales & Marketing interview?

Reckitt Benckiser interview process usually has 2-3 rounds. The most common rounds in the Reckitt Benckiser interview process are HR, Group Discussion and Resume Shortlist.

What are the top questions asked in Reckitt Benckiser Sales & Marketing interview?

Some of the top questions asked at the Reckitt Benckiser Sales & Marketing interview -

What if a subordinate isn't delivering result on ti...read more
Search funnel for a product, Market share/search impression share of the client...read more
How does sales fit into your goa...read more

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Reckitt Benckiser Sales & Marketing Interview Questions, Process, and Tips

Top Reckitt Benckiser Sales & Marketing Interview Questions and Answers

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