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Reckitt Benckiser Sales Interview Questions and Answers
Reckitt Benckiser Sales Interview Experiences
1 interview found
Selected
I applied via Campus Placement and was interviewed before Jan 2022. There were 2 interview rounds.
(2 Questions)
- Q1. Why do you want to work in this role and why Reckitt?
- Q2. Structuring around the process of sales.
- Ans.
Structuring around the process of sales involves creating a systematic approach to selling products or services.
Identify the target audience and their needs
Develop a sales strategy and set goals
Create a sales process that includes prospecting, qualifying, presenting, and closing
Use technology and tools to streamline the sales process
Continuously evaluate and adjust the sales process based on performance
Example: A softw...
Interview Preparation Tips
Top trending discussions
Interview questions from similar companies
Interview Questionnaire
4 Questions
- Q1. How can you plan for new product lounch in your concern area.
- Ans.
To plan for a new product launch in my concern area, I would follow a strategic approach involving market research, target audience analysis, marketing campaigns, and sales training.
Conduct thorough market research to identify the target audience, competition, and market trends.
Analyze the target audience's needs, preferences, and buying behavior to tailor the product offering and marketing strategy.
Develop a comprehen...
- Q2. What is KPI.
- Ans.
KPI stands for Key Performance Indicator. It is a measurable value that demonstrates how effectively a company is achieving its key objectives.
KPIs are used to evaluate the success of an organization or individual in reaching their goals.
They provide a clear and quantifiable way to track progress and performance.
Examples of KPIs in sales include revenue growth, customer acquisition rate, and sales conversion rate.
- Q3. What is the ROI FORMULA. Give a example.
- Ans.
ROI formula is used to calculate the return on investment. It is calculated by dividing the net profit by the cost of investment.
ROI formula = (Net Profit / Cost of Investment) x 100
Example: If the cost of investment is $10,000 and the net profit is $12,000, then the ROI would be (12,000 / 10,000) x 100 = 120%
ROI helps in determining the profitability of an investment and is used to make informed business decisions.
- Q4. What are the key objective to appoint a Distributor , and how can you find this in new Town.
- Ans.
The key objectives of appointing a distributor are to increase market reach, improve sales, and enhance brand visibility. Finding a distributor in a new town requires market research and networking.
Increase market reach
Improve sales
Enhance brand visibility
Market research
Networking
Identify potential distributors
Evaluate distributor's capabilities
Negotiate terms and conditions
Interview Questionnaire
1 Question
- Q1. Bit 2 bit sale
Interview Questionnaire
2 Questions
- Q1. Why do you want to join us.
- Q2. For Growth
Selected
I applied via Company Website and was interviewed in Jan 2024. There were 2 interview rounds.
Online test on there web site
(1 Question)
- Q1. Tell about yourself
I applied via Job Portal
(1 Question)
- Q1. How to add sales value
- Ans.
Adding sales value involves understanding customer needs, building relationships, offering solutions, and providing excellent service.
Understand customer needs and preferences to tailor your sales approach
Build strong relationships with customers to increase loyalty and repeat business
Offer solutions that meet the customer's specific requirements and provide added value
Provide excellent customer service to ensure custo...
Interview Preparation Tips
I applied via Walk-in and was interviewed in Apr 2022. There were 2 interview rounds.
(1 Question)
- Q1. Relaited marketing and sales and prduct and feeld outlet Growth
Interview Preparation Tips
I applied via LinkedIn and was interviewed before Jan 2024. There was 1 interview round.
I was asked about my previous sales experience. Some basic questions.
I applied via Recruitment Consulltant and was interviewed in Mar 2023. There were 2 interview rounds.
(3 Questions)
- Q1. HOW IS ROI CALCULATED IN FMCG
- Ans.
ROI in FMCG is calculated by dividing the net profit by the cost of investment.
ROI = (Net Profit / Cost of Investment) x 100
Net profit is the revenue generated minus the cost of goods sold and other expenses
Cost of investment includes all expenses related to marketing, advertising, and distribution
ROI helps in evaluating the effectiveness of marketing campaigns and making informed decisions
Example: If a company spends ...
- Q2. HOW WILL YOU INCREASE THE SALES ?
- Ans.
I will increase sales by identifying customer needs, improving product knowledge, and implementing effective marketing strategies.
Conduct market research to identify customer needs and preferences
Train sales team to improve product knowledge and customer service skills
Implement targeted marketing campaigns to reach potential customers
Offer promotions and discounts to incentivize purchases
Provide excellent after-sales s
- Q3. HOW WILL YOU INCREASE ROI OF DISTRBUTOR ?
- Ans.
By providing better incentives, training, and support to the distributor, I can increase their ROI.
Offering higher commissions or bonuses for meeting sales targets
Providing regular training sessions to improve their sales skills and product knowledge
Offering marketing support and materials to help them promote the products
Regularly communicating with them to understand their challenges and provide solutions
Establishing...
Interview Preparation Tips
Sales & Marketing Interview Questions & Answers
Hindustan Unilever
Divyanshu Choudhary
posted on 18 Dec 2015
I applied via Walk-in
Interview Questionnaire
5 Questions
- Q1. TELL ME ABOUT YOURSELF
- Ans.
I am a driven and creative sales and marketing professional with a passion for building relationships and achieving results.
I have experience in developing and executing successful marketing campaigns
I am skilled in identifying and targeting key audiences
I have a proven track record of exceeding sales targets
I am a strong communicator and relationship builder
I am adaptable and thrive in fast-paced environments
- Q2. WHY SALES AND MARKETING
- Ans.
Sales and marketing are essential for business growth and success.
Sales and marketing help to increase brand awareness and attract new customers.
They also help to retain existing customers and build long-term relationships.
Effective sales and marketing strategies can lead to increased revenue and profitability.
Sales and marketing teams work together to identify customer needs and provide solutions.
They also analyze mar...
- Q3. DEVELOP A GTM STRATEGY FOR BQC IN INDIA
- Ans.
Develop a GTM strategy for BQC in India.
Conduct market research to identify target audience and competition
Create a strong brand image and messaging
Establish partnerships with local distributors and retailers
Leverage digital marketing channels to reach a wider audience
Offer competitive pricing and promotions
Provide excellent customer service to build brand loyalty
- Q4. DEVELOP A STRATEGY TO INCREASE WOMEN VIEWERSHIP OF CRICKET
- Ans.
Develop a strategy to increase women viewership of cricket.
Partner with women's organizations to promote cricket as a sport for women
Create targeted advertising campaigns that appeal to women
Offer promotions and discounts for women's cricket events
Provide female commentators and analysts for cricket broadcasts
Host women's cricket clinics and tournaments to encourage participation
Collaborate with female influencers to p
- Q5. WHAT ARE YOUR BEST AND WORST ADS?
- Ans.
My best ad was a social media campaign that went viral and increased sales by 50%. My worst ad was a print ad that had a confusing message and no clear call-to-action.
Best ad: social media campaign that went viral and increased sales by 50%
Worst ad: print ad with confusing message and no clear call-to-action
Best ad had clear messaging and engaging visuals
Worst ad lacked a clear message and did not drive sales
Best ad ut...
Interview Preparation Tips
Experience: Freshers to an MBA college are the greatest assets for sales & marketing companies. So I was shortlisted based on my academic background, extra curricular activities, PORs and also since I was a fresher.
Tips: Just build up your CV in a format so that your achievements stand out and a balance appears between academics and extra curricular activities.
Round: Group Discussion
Experience: IT WAS A GOOD GD AND VARIOUS POINTS RELATED TO CULTURE, PLACEMENTS AND EDUCATION SYSTEM OF IIM CALCUTTA WERE DISCUSSED. 8 MEMBERS WERE THERE IN MY GROUP. 20 MINUTES OF HEALTHY DISCUSSION. HAD TO COME UP WITH A DECISION.
Tips: JUST KEEP YOUR CALM AND SPEAK 2-3 NEW POINTS AND MAKE SURE YOU DON'T UNNECESSARILY INTERRUPT PEOPLE.
Round: Technical Interview
Experience: It was a properly balanced interview with both technical and personal questions. As I had quizzing and cricket in my CV, I was asked to develop GTM strategies for both in different scenarios. Also ad interpretation was asked which I was able to reply without any issues. So was a good interview
Tips: Just keep your calm and understand the questions carefully and then answer to them. Prepare your technicals well for sales & marketing like STP, 4P, 5C and GTM.
General Tips: Just be cool you will get through
Skills: Technical Skills, 1)communication
College Name: IIM Calcutta
Motivation: Best marketing firm
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Reckitt Benckiser Sales Interview Process
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