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Varun Beverages Sales & Marketing Interview Questions and Answers

Updated 26 Oct 2022

Varun Beverages Sales & Marketing Interview Experiences

2 interviews found

I applied via Naukri.com and was interviewed in Apr 2022. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Group Discussion 

Retail market and general sales knowledge

Round 3 - One-on-one 

(2 Questions)

  • Q1. General queries on market
  • Q2. Queries on African experience

Interview Preparation Tips

Interview preparation tips for other job seekers - just be open and as clear as you can regarding your vision present and future along with all honest

Sales & Marketing Interview Questions & Answers

user image satendra Pratap Singh

posted on 2 Jun 2020

Interview Questionnaire 

8 Questions

  • Q1. Product selling confidential
  • Q2. Customer dealings
  • Q3. Customer reviews
  • Q4. Good handling customer
  • Q5. Customer products timing demand
  • Q6. Problem customer solf
  • Q7. Marketing problem solution
  • Ans. 

    Marketing problem solution involves identifying the root cause and developing a strategy to address it.

    • Conduct market research to identify the problem

    • Analyze data to determine the root cause

    • Develop a targeted strategy to address the problem

    • Implement the strategy and measure its effectiveness

    • Continuously monitor and adjust the strategy as needed

  • Answered by AI
  • Q8. My company products good

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I applied via Referral and was interviewed in Sep 2020. There was 1 interview round.

Interview Questionnaire 

4 Questions

  • Q1. What step sales call
  • Ans. 

    The first step in a sales call is to establish rapport with the prospect.

    • Introduce yourself and your company

    • Build a connection by finding common ground or showing genuine interest

    • Ask open-ended questions to understand the prospect's needs and challenges

    • Listen actively and attentively to the prospect's responses

    • Establish trust and credibility

    • Set the agenda for the sales call

  • Answered by AI
  • Q2. What is availablty
  • Ans. 

    Availability refers to the state of being present and ready for use or purchase.

    • Availability is important in sales and marketing as it determines whether a product or service can be obtained by a customer.

    • It can refer to the availability of a product in stock or the availability of a sales representative to answer questions.

    • Availability can also refer to the accessibility of a website or app for users.

    • Examples of avail...

  • Answered by AI
  • Q3. What is psr
  • Ans. 

    PSR stands for Problem-Solution-Result, a sales methodology that focuses on identifying customer problems and offering solutions.

    • PSR is a sales methodology that helps salespeople to identify customer problems and offer solutions

    • It involves three steps: Problem, Solution, and Result

    • In the Problem step, the salesperson identifies the customer's pain points

    • In the Solution step, the salesperson offers a solution to the cus...

  • Answered by AI
  • Q4. What is 100% fill rate
  • Ans. 

    100% fill rate refers to the percentage of orders that are fulfilled completely without any items missing.

    • It is a measure of how well a company is able to meet customer demand.

    • A 100% fill rate means that all items in an order are available and shipped to the customer.

    • If even one item is missing, the fill rate drops below 100%.

    • A high fill rate is important for customer satisfaction and repeat business.

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Good

Skills evaluated in this interview

I applied via Referral and was interviewed in Sep 2020. There was 1 interview round.

Interview Questionnaire 

6 Questions

  • Q1. Tel me about your selfie
  • Q2. What you know about sales
  • Ans. 

    Sales involves the process of selling products or services to customers, utilizing various strategies and techniques.

    • Sales is the act of persuading and convincing potential customers to purchase a product or service.

    • It involves identifying and understanding customer needs and providing solutions to meet those needs.

    • Sales professionals use effective communication and negotiation skills to build relationships and close d...

  • Answered by AI
  • Q3. How much experience in sales
  • Q4. .... M
  • Q5. What can you do Additional for company
  • Q6. I can increase your network and your YTD growth

Interview Preparation Tips

Interview preparation tips for other job seekers - .....

I applied via Company Website and was interviewed in Nov 2021. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Assignment 

Yes

Interview Preparation Tips

Topics to prepare for Coca-Cola Company Sales & Marketing interview:
  • Data Entry Operation
Interview preparation tips for other job seekers - i am Bharti naagarwal i am arts student

I applied via Naukri.com

Round 1 - Technical 

(4 Questions)

  • Q1. I have a need of job to run my family
  • Q2. Sir. Because I m a fit person I for this job
  • Q3. Your search to find a perfect person on this job seems to be end here..
  • Q4. What duties perform there
Round 2 - Group Discussion 

Group discussion to field knowledge inproof

Round 3 - Field knowledge 

(1 Question)

  • Q1. Could you tell me about yourself and describe your background in brief? ...
  • Ans. 

    I have a strong background in sales and marketing with experience in various industries.

    • I have worked in sales and marketing for over 10 years

    • I have experience in both B2B and B2C sales

    • I have successfully launched multiple marketing campaigns

    • I have a proven track record of exceeding sales targets

    • I have strong communication and negotiation skills

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Shop to shop survey and demand need which cold drink..
Interview experience
3
Average
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Campus Placement and was interviewed in Sep 2022. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - Group Discussion 

Given a topic like online and offline business

Round 3 - One-on-one 

(2 Questions)

  • Q1. Basic question like introduction
  • Q2. And case study and some academic questions

Interview Preparation Tips

Interview preparation tips for other job seekers - Good company for interns to grow your skills and knowledge and experience

I applied via Campus Placement

Round 1 - Group Discussion 

Introduce yourself and your dream at AB InBev.

GD Topic - What should be the legal drinking age in India?

Round 2 - Guesstimates 

(3 Questions)

  • Q1. Pitch yourself in 30 seconds.
  • Ans. 

    I am a highly motivated sales and marketing professional with a proven track record of exceeding targets.

    • Experienced in developing and executing successful sales strategies

    • Skilled in building and maintaining strong customer relationships

    • Proficient in market research and analysis

    • Excellent communication and negotiation skills

    • Consistently achieved or exceeded sales targets in previous roles

  • Answered by AI
  • Q2. Guesstimate: Number of Bars in Lucknow.
  • Ans. 

    There are approximately 500 bars in Lucknow.

    • The number of bars in a city is usually proportional to its population.

    • Lucknow has a population of around 3 million people.

    • Assuming 1 bar for every 6,000 people, there would be around 500 bars in Lucknow.

    • This estimation may vary depending on factors such as culture, economy, and regulations.

  • Answered by AI
  • Q3. Other candidates were asked different HR questions in the same session.
Round 3 - HR 

(4 Questions)

  • Q1. How was the experience in the previous rounds? What did you like or not like about it?
  • Q2. Tell us about your biggest failure/setback?
  • Q3. What role would you like to work in AB InBev?
  • Q4. Do you have any Questions for us?

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Interactions with seniors, Mock GDs/PIs, Internet.

2. Company details, 10 characteristics the company looks for, companies goals, YouTube videos on the company, Unique features and culture at the company.

3. Don't make the interview experience mundane.

I applied via Campus Placement

Round 1 - Group Discussion 

Topic - Should alcohol be legalized across universities?

Round 2 - Group Activity 

(4 Questions)

  • Q1. 4 candidates were being interviewed.
  • Q2. What’s your drive, describe a situation wherein you overcame an obstacle successfully?
  • Q3. Why AB InBev?
  • Q4. Questions related to Yoga (I had mentioned that I practice yoga and hence this question)

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Interactions with seniors, Internet.

2. A light hearted fact: Don’t stress, you’ll get through it.

I applied via Campus Placement

Round 1 - Group Discussion 

Legal age of drinking. Why do you want to join ABInBev?

Round 2 - Guesstimates 

(4 Questions)

  • Q1. Strength and weakness.
  • Q2. How would you distribute 1 million? (for the company)
  • Ans. 

    I would allocate the funds towards expanding our digital marketing efforts, improving our sales team's training, and investing in customer retention strategies.

    • Allocate $500,000 towards expanding our digital marketing efforts, including social media advertising and search engine optimization.

    • Invest $250,000 in improving our sales team's training and development, including workshops and coaching sessions.

    • Allocate $250,0...

  • Answered by AI
  • Q3. Something that is not in your CV.
  • Q4. Guesstimate to calculate number of bars in Lucknow.
  • Ans. 

    Approximately 5000 bars in Lucknow based on population and market demand.

    • Consider population density and demographics

    • Analyze the number of restaurants and nightlife establishments

    • Research the alcohol consumption rate in the city

    • Factor in the tourism industry and events that attract visitors

    • Assume an average of 1 bar per 1000 people

    • Approximately 3-4 bars per square kilometer in urban areas

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Interaction with seniors.

2. Mock GD/PIs.

3. Internet

4.Read about the company CSR activities and JD.

Varun Beverages Interview FAQs

How many rounds are there in Varun Beverages Sales & Marketing interview?
Varun Beverages interview process usually has 3 rounds. The most common rounds in the Varun Beverages interview process are Resume Shortlist, Group Discussion and One-on-one Round.
How to prepare for Varun Beverages Sales & Marketing interview?
Go through your CV in detail and study all the technologies mentioned in your CV. Prepare at least two technologies or languages in depth if you are appearing for a technical interview at Varun Beverages. The most common topics and skills that interviewers at Varun Beverages expect are B2B, B2C, Beverage, Brewery and Btl.
What are the top questions asked in Varun Beverages Sales & Marketing interview?

Some of the top questions asked at the Varun Beverages Sales & Marketing interview -

  1. Marketing problem solut...read more
  2. Product selling confident...read more
  3. Customer products timing dem...read more

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Varun Beverages Sales & Marketing Salary
based on 7 salaries
₹2 L/yr - ₹4.6 L/yr
22% less than the average Sales & Marketing Salary in India
View more details

Varun Beverages Sales & Marketing Reviews and Ratings

based on 6 reviews

3.9/5

Rating in categories

3.5

Skill development

3.5

Work-life balance

3.5

Salary

3.8

Job security

3.5

Company culture

3.7

Promotions

3.6

Work satisfaction

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