Mediamint Campaign Manager Interview Questions and Answers

Q1. Prepare basic field knowledge questions
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Q2. What is reach ?
Ans. 
Reach refers to the total number of people who see a particular piece of content or advertisement.
• Reach is a key metric in advertising and marketing to measure the potential audience size.

• It can be calculated by looking at the total number of unique views or impressions.

• For example, if an ad is shown to 1000 people and 800 of them see it, the reach would be 800.
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Q1. About Facebook Process
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Q1. Tell me about yourself.
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I am a highly motivated and experienced Campaign Specialist with a strong background in marketing and advertising.
• Over 5 years of experience in planning and executing successful marketing campaigns

• Proficient in utilizing various marketing channels, including social media, email marketing, and content marketing

• Track record of achieving and exceeding campaign goals and targets

• Strong analytical skills to measure campaign ...read more
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Q2. Why should we hire you?
Ans. 
I have a strong background in campaign management and a proven track record of delivering successful results.
• I have extensive experience in planning and executing marketing campaigns.

• I have a deep understanding of target audiences and how to effectively reach them.

• I am skilled in analyzing campaign data and making data-driven decisions.

• I have a creative mindset and can come up with innovative campaign ideas.

• I am highly...read more
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Q3. Why are you looking for a change?
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I am looking for a change to explore new opportunities and challenges.
• Seeking growth and advancement in my career

• Wanting to broaden my skill set and knowledge

• Desire for a new work environment or company culture

• Looking for better work-life balance

• Wanting to relocate to a different city or country
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Q1. Would you like to work with smollan
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Q2. What is your working experience and In which department
Ans. Experience of 1 year and having experience in medicine line too.
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In this round regional manager talk and meet with me and confirm my profile l

Q1. Campaigns management
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Q2. Technical Questions about the google ads
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Q1. Dv360 hierarchey
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Q2. KPI used in dv360,
Ans. 
KPIs used in DV360 include CTR, viewability, conversion rate, and ROAS.
• CTR (Click-Through Rate) measures the percentage of clicks on an ad compared to the number of impressions.

• Viewability measures the percentage of ad impressions that are actually seen by users.

• Conversion rate measures the percentage of users who complete a desired action after clicking on an ad.

• ROAS (Return on Ad Spend) measures the revenue generated
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Q3. What is SOV in GAM360, can automated bidding option is available in dv360, optimization on CTR
Ans. 
SOV in GAM360 refers to Share of Voice, automated bidding is available in DV360, optimization on CTR can be achieved through various strategies.
• SOV in GAM360 refers to the percentage of ad impressions a brand has compared to its competitors in a specific market.

• Automated bidding options in DV360 allow advertisers to set specific goals and let the system automatically adjust bids to meet those goals.

• Optimization on CTR ...read more
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Q1. From which field you are
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Very good round some difficulty I face but I get it

Q1. Its just a casual talk
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Q1. HTML related questions
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