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Capgemini Campaign Manager Interview Questions, Process, and Tips

Updated 1 Oct 2024

Capgemini Campaign Manager Interview Experiences

1 interview found

Interview experience
5
Excellent
Difficulty level
Easy
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Company Website and was interviewed in Sep 2024. There was 1 interview round.

Round 1 - Technical 

(5 Questions)

  • Q1. What is Cm 360 ?
  • Ans. 

    CM 360 is a comprehensive campaign management platform that helps streamline and optimize marketing efforts.

    • CM 360 offers tools for planning, executing, and analyzing marketing campaigns

    • It provides insights into customer behavior and campaign performance

    • The platform integrates data from various sources to create a unified view of marketing efforts

  • Answered by AI
  • Q2. Why we use Tracking ads?
  • Ans. 

    Tracking ads help monitor the performance of campaigns and optimize for better results.

    • Tracking ads provide valuable data on ad performance metrics such as click-through rates, conversions, and ROI.

    • They help in identifying which ads are most effective and which ones need improvement.

    • Tracking ads also allow for A/B testing to compare different ad creatives or targeting strategies.

    • By analyzing tracking data, campaign man...

  • Answered by AI
  • Q3. What is ctr formula
  • Ans. 

    CTR formula stands for Click-Through Rate formula, which is a metric used to measure the success of an online advertising campaign.

    • CTR = (Total Clicks / Total Impressions) x 100

    • Total Clicks: Number of times users clicked on the ad

    • Total Impressions: Number of times the ad was shown to users

    • Example: If an ad received 100 clicks and 10,000 impressions, the CTR would be 1%

  • Answered by AI
  • Q4. What do u mean by impression
  • Ans. 

    Impression refers to the number of times an ad is displayed, regardless of whether it is clicked on or not.

    • Impression is a metric used in online advertising to measure the number of times an ad is shown on a webpage or app.

    • It is important for advertisers to track impressions to understand the reach of their ad campaigns.

    • Impressions do not necessarily indicate engagement or interaction with the ad, just that it was disp...

  • Answered by AI
  • Q5. How do you traffic in cm 360
  • Ans. 

    I traffic in cm 360 by setting up campaigns, tracking performance, optimizing for results, and analyzing data.

    • Set up campaigns with specific targeting criteria and goals

    • Track performance metrics such as click-through rates, conversions, and ROI

    • Optimize campaigns based on data analysis to improve results

    • Utilize audience segmentation and A/B testing to refine targeting and messaging

    • Use tools like Google Analytics and ad

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Be confident its easy

Skills evaluated in this interview

Interview questions from similar companies

I applied via Recruitment Consultant and was interviewed before Sep 2020. There were 3 interview rounds.

Interview Questionnaire 

3 Questions

  • Q1. 1. Why do you want to change?
  • Q2. 2. What is your goal?
  • Q3. 3. Critical project you have handled?

Interview Preparation Tips

Interview preparation tips for other job seekers - Always be yourself and provide short and to the point answer

I applied via Campus Placement and was interviewed in Jul 2020. There was 1 interview round.

Interview Questionnaire 

1 Question

  • Q1. Why Java is platform independent?
  • Ans. 

    Java is platform independent due to its bytecode and JVM.

    • Java code is compiled into bytecode which is platform-independent.

    • JVM (Java Virtual Machine) interprets the bytecode and executes it on any platform.

    • JVM acts as an abstraction layer between the Java code and the underlying hardware.

    • This allows Java programs to run on any platform that has a JVM installed.

    • For example, a Java program written on a Windows machine ca...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Java is platform-independent because it does not depend on any type of platform. Hence, Java is platform-independent language. In Java, programs are compiled into byte code and that byte code is platform-independent. ... Any machine to execute the byte code needs the Java Virtual Machine.

Skills evaluated in this interview

Interview Questionnaire 

1 Question

  • Q1. 1)Tmaus? 2 ) why are you lefted previous job? 3) technical skills knowledge 4) work in under pressure? 5) hr round 6) manager round

Interview Questionnaire 

1 Question

  • Q1. Technical questions about Informatica

Interview Preparation Tips

Interview preparation tips for other job seekers - Below average interview questions. Got selected

I applied via Recruitment Consultant and was interviewed before Oct 2020. There was 1 interview round.

Interview Questionnaire 

1 Question

  • Q1. Communication and interpersonal and Team handle qualities

Interview Preparation Tips

Interview preparation tips for other job seekers - Be frank and say loudly what u r going to say be positive

Interview Questionnaire 

1 Question

  • Q1. Tell about urself

Associate Interview Questions & Answers

TCS user image Anonymous

posted on 12 Oct 2020

I applied via Referral and was interviewed before Oct 2019. There was 1 interview round.

Interview Questionnaire 

1 Question

  • Q1. Basic communication check, any thing about your self.

Interview Preparation Tips

Interview preparation tips for other job seekers - If you are bcom/ba/bsc stream then basic communication skills and for Accounts/commerce related must have Academics knowledge. Same for bsc/ba Aacdemigs knowledge.
Excel/ Microsoft office knowledge any computer laungage extra advantage.

Associate Interview Questions & Answers

TCS user image Anonymous

posted on 10 Aug 2021

I applied via Campus Placement and was interviewed before Aug 2020. There were 4 interview rounds.

Interview Questionnaire 

2 Questions

  • Q1. What is your project?
  • Q2. What is the Latest embedded systems?
  • Ans. 

    The latest embedded systems are focused on IoT, AI, and machine learning.

    • Embedded systems are becoming more connected to the internet of things (IoT)

    • AI and machine learning are being integrated into embedded systems for improved performance

    • Low-power consumption and high-performance processors are being developed for embedded systems

    • Examples include Amazon Echo, Nest Thermostat, and Fitbit

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Be bold and review your full resume.. All the questions were asked in your resume only..

Skills evaluated in this interview

I was interviewed before May 2020.

Interview Questionnaire 

1 Question

  • Q1. Tell about urslf
  • Ans. 

    I am a highly motivated individual with a passion for learning and a strong work ethic.

    • I have a Bachelor's degree in Computer Science from XYZ University.

    • I have completed several internships in software development, including one at ABC Company where I worked on a team to develop a mobile app.

    • I am proficient in several programming languages, including Java, Python, and C++.

    • I am a quick learner and enjoy taking on new c...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Communication
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Capgemini Interview FAQs

How many rounds are there in Capgemini Campaign Manager interview?
Capgemini interview process usually has 1 rounds. The most common rounds in the Capgemini interview process are Technical.
How to prepare for Capgemini Campaign Manager interview?
Go through your CV in detail and study all the technologies mentioned in your CV. Prepare at least two technologies or languages in depth if you are appearing for a technical interview at Capgemini. The most common topics and skills that interviewers at Capgemini expect are Technical Design, Analytical, Digital Marketing, Adobe and HTML.
What are the top questions asked in Capgemini Campaign Manager interview?

Some of the top questions asked at the Capgemini Campaign Manager interview -

  1. How do you traffic in cm ...read more
  2. Why we use Tracking a...read more
  3. What is Cm 36...read more

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Capgemini Campaign Manager Interview Process

based on 1 interview

Interview experience

5
  
Excellent
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₹5.5 L/yr - ₹9.8 L/yr
13% less than the average Campaign Manager Salary in India
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