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Capgemini Campaign Manager Interview Questions, Process, and Tips
Capgemini Campaign Manager Interview Experiences
1 interview found
Anonymous
Selected
I applied via Company Website and was interviewed in Sep 2024. There was 1 interview round.
(5 Questions)
- Q1. What is Cm 360 ?
- Ans.
CM 360 is a comprehensive campaign management platform that helps streamline and optimize marketing efforts.
CM 360 offers tools for planning, executing, and analyzing marketing campaigns
It provides insights into customer behavior and campaign performance
The platform integrates data from various sources to create a unified view of marketing efforts
- Q2. Why we use Tracking ads?
- Ans.
Tracking ads help monitor the performance of campaigns and optimize for better results.
Tracking ads provide valuable data on ad performance metrics such as click-through rates, conversions, and ROI.
They help in identifying which ads are most effective and which ones need improvement.
Tracking ads also allow for A/B testing to compare different ad creatives or targeting strategies.
By analyzing tracking data, campaign man...
- Q3. What is ctr formula
- Ans.
CTR formula stands for Click-Through Rate formula, which is a metric used to measure the success of an online advertising campaign.
CTR = (Total Clicks / Total Impressions) x 100
Total Clicks: Number of times users clicked on the ad
Total Impressions: Number of times the ad was shown to users
Example: If an ad received 100 clicks and 10,000 impressions, the CTR would be 1%
- Q4. What do u mean by impression
- Ans.
Impression refers to the number of times an ad is displayed, regardless of whether it is clicked on or not.
Impression is a metric used in online advertising to measure the number of times an ad is shown on a webpage or app.
It is important for advertisers to track impressions to understand the reach of their ad campaigns.
Impressions do not necessarily indicate engagement or interaction with the ad, just that it was disp...
- Q5. How do you traffic in cm 360
- Ans.
I traffic in cm 360 by setting up campaigns, tracking performance, optimizing for results, and analyzing data.
Set up campaigns with specific targeting criteria and goals
Track performance metrics such as click-through rates, conversions, and ROI
Optimize campaigns based on data analysis to improve results
Utilize audience segmentation and A/B testing to refine targeting and messaging
Use tools like Google Analytics and ad
Interview Preparation Tips
Skills evaluated in this interview
Interview questions from similar companies
I applied via Recruitment Consultant and was interviewed in Nov 2020. There were 3 interview rounds.
Interview Questionnaire
1 Question
- Q1. Basic communication skills were tested. Sone techical questn too. Versant test is mandatory
Interview Preparation Tips
I applied via Naukri.com and was interviewed before Nov 2020. There were 3 interview rounds.
Interview Questionnaire
4 Questions
- Q1. Lifecycle methods of Angular
- Ans.
Angular has several lifecycle methods that are called at different stages of a component's life.
ngOnInit() - called after the component is initialized
ngOnChanges() - called when the component's input properties change
ngDoCheck() - called during every change detection cycle
ngAfterViewInit() - called after the component's view has been initialized
ngOnDestroy() - called just before the component is destroyed
- Q2. What are pipes in angular?
- Ans.
Pipes are a feature in Angular that allow for data transformation before displaying it in the view.
Pipes are used to format data in the view
They can be used to filter, sort, and transform data
Examples include the date pipe, currency pipe, and uppercase pipe
- Q3. How to do global error handling in angular?
- Ans.
Global error handling in Angular can be done using ErrorHandler class.
Create a class that implements the ErrorHandler interface
Override the handleError() method to handle errors globally
Provide the ErrorHandler class in the providers array of AppModule
Use the error handling service to log errors or display error messages
- Q4. What are custom directives? What are their types? How to create with general example?
- Ans.
Custom directives are a way to extend HTML with new attributes and functionality.
Types of custom directives are attribute, element, and class directives.
Attribute directives modify the behavior of existing HTML elements.
Element directives create new HTML elements.
Class directives modify the behavior of existing HTML elements based on their class.
To create a custom directive, use the directive() method of the AngularJS ...
Interview Preparation Tips
2. Try to get your basics and core concepts to be clear clear.
Skills evaluated in this interview
I applied via Campus Placement and was interviewed in Nov 2020. There were 6 interview rounds.
Interview Questionnaire
1 Question
- Q1. I was asked some journal entries, excel formula and how to run tally software as i was suppose to work on their software. and also basic introduction about myself.so very important to add up some new skill...
Interview Preparation Tips
I applied via Naukri.com and was interviewed in Apr 2021. There were 3 interview rounds.
Interview Questionnaire
4 Questions
- Q1. Oops
- Q2. WebApi
- Q3. C#
- Q4. WCF
Interview Preparation Tips
I applied via Campus Placement and was interviewed in Mar 2021. There was 1 interview round.
Interview Questionnaire
2 Questions
- Q1. Introduction
- Q2. Qualification, basic questions about customer service, empathy apology,how to handle angry customer..thats it
Interview Preparation Tips
Give some good and creative answers that's all..😊.
Interview Questionnaire
1 Question
- Q1. Java c c++
I applied via Referral and was interviewed before Mar 2021. There were 2 interview rounds.
Grammar and analytical questions
Interview Preparation Tips
I applied via Naukri.com and was interviewed in Apr 2021. There was 1 interview round.
Interview Questionnaire
2 Questions
- Q1. What is hana
- Ans.
HANA is an in-memory database and application development platform developed by SAP.
HANA stands for High-Performance Analytic Appliance.
It allows real-time processing of large amounts of data.
It can be used for data warehousing, analytics, and application development.
HANA is used by businesses to gain insights from their data and make better decisions.
Examples of companies using HANA include Coca-Cola, Nestle, and Merc
- Q2. Its a DB
Interview Preparation Tips
I applied via Referral and was interviewed before Jan 2021. There were 3 interview rounds.
Interview Questionnaire
1 Question
- Q1. Basic questions related to the previous experience
Interview Preparation Tips
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Capgemini Campaign Manager Interview Process
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