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I applied via LinkedIn and was interviewed before Oct 2022. There were 2 interview rounds.
KPIs used in DV360 include CTR, viewability, conversion rate, and ROAS.
CTR (Click-Through Rate) measures the percentage of clicks on an ad compared to the number of impressions.
Viewability measures the percentage of ad impressions that are actually seen by users.
Conversion rate measures the percentage of users who complete a desired action after clicking on an ad.
ROAS (Return on Ad Spend) measures the revenue generated
SOV in GAM360 refers to Share of Voice, automated bidding is available in DV360, optimization on CTR can be achieved through various strategies.
SOV in GAM360 refers to the percentage of ad impressions a brand has compared to its competitors in a specific market.
Automated bidding options in DV360 allow advertisers to set specific goals and let the system automatically adjust bids to meet those goals.
Optimization on CTR ...
I applied via Walk-in and was interviewed before Sep 2022. There were 3 interview rounds.
Yes, I have experience in using Harmony Tool.
I have used Harmony Tool extensively in my previous role as a Campaign Specialist.
I am proficient in creating and managing campaigns using Harmony Tool.
I have also trained new team members on how to use Harmony Tool effectively.
One example of a successful campaign I managed using Harmony Tool was a social media campaign for a new product launch.
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I applied via Company Website and was interviewed before Apr 2021. There were 3 interview rounds.
I applied via Walk-in and was interviewed before May 2021. There were 3 interview rounds.
I was interviewed in Mar 2017.
I was interviewed before Sep 2016.
I was interviewed in Jul 2017.
based on 3 interviews
1 Interview rounds
based on 19 reviews
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