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Groupm Media Programmatic Campaign Manager Interview Questions and Answers

Updated 9 Jul 2022

Groupm Media Programmatic Campaign Manager Interview Experiences

1 interview found

I applied via Company Website and was interviewed before Jul 2021. There was 1 interview round.

Round 1 - One-on-one 

(2 Questions)

  • Q1. Campaigns management
  • Q2. Technical Questions about the google ads

Interview Preparation Tips

Interview preparation tips for other job seekers - Over all good experience even though i was not selected but the interviewer was very calm...explained in good way.

Interview questions from similar companies

Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via LinkedIn and was interviewed in Jul 2024. There were 2 interview rounds.

Round 1 - Technical 

(2 Questions)

  • Q1. CRM strategies and capabilities
  • Ans. 

    CRM strategies and capabilities involve utilizing customer data to personalize marketing campaigns and improve customer relationships.

    • Utilize customer data to segment and target specific audiences

    • Implement automation to streamline communication and follow-up processes

    • Track customer interactions and engagement to measure campaign effectiveness

    • Personalize messaging and offers based on customer preferences and behavior

    • Int...

  • Answered by AI
  • Q2. What automation techniques and flow types have you worked on?
  • Ans. 

    I have experience working with email marketing automation tools like Mailchimp and HubSpot, as well as setting up automated workflows in CRM systems.

    • Utilized Mailchimp for creating automated email campaigns

    • Implemented automated workflows in HubSpot for lead nurturing

    • Set up automated processes in CRM systems to streamline communication with leads and customers

  • Answered by AI
Round 2 - One-on-one 

(2 Questions)

  • Q1. Daily activities and client management
  • Q2. What are the capabilities of a customer data platform?
  • Ans. 

    A customer data platform is a tool that collects, organizes, and analyzes customer data from various sources to create a unified customer profile.

    • Collects data from multiple sources such as CRM systems, websites, mobile apps, and social media platforms

    • Organizes data to create a single customer view for personalized marketing campaigns

    • Analyzes data to identify trends, preferences, and behaviors of customers

    • Enables segme...

  • Answered by AI
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Technical 

(1 Question)

  • Q1. Regarding Campaign on various platforms and startgies
Round 3 - Technical 

(1 Question)

  • Q1. About your self and working experience

Interview Preparation Tips

Interview preparation tips for other job seekers - All the best and go ahead
Prepare well , Be Brave on what you are saying
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via LinkedIn and was interviewed before Oct 2022. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - One-on-one 

(3 Questions)

  • Q1. Dv360 hierarchey
  • Q2. KPI used in dv360,
  • Ans. 

    KPIs used in DV360 include CTR, viewability, conversion rate, and ROAS.

    • CTR (Click-Through Rate) measures the percentage of clicks on an ad compared to the number of impressions.

    • Viewability measures the percentage of ad impressions that are actually seen by users.

    • Conversion rate measures the percentage of users who complete a desired action after clicking on an ad.

    • ROAS (Return on Ad Spend) measures the revenue generated

  • Answered by AI
  • Q3. What is SOV in GAM360, can automated bidding option is available in dv360, optimization on CTR
  • Ans. 

    SOV in GAM360 refers to Share of Voice, automated bidding is available in DV360, optimization on CTR can be achieved through various strategies.

    • SOV in GAM360 refers to the percentage of ad impressions a brand has compared to its competitors in a specific market.

    • Automated bidding options in DV360 allow advertisers to set specific goals and let the system automatically adjust bids to meet those goals.

    • Optimization on CTR ...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Be thorough on DV360 platform.
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Properly align and format text in your resume. A recruiter will have to spend more time reading poorly aligned text, leading to high chances of rejection.
View all tips
Round 2 - One-on-one 

(1 Question)

  • Q1. About Facebook Process
Round 3 - HR 

(3 Questions)

  • Q1. Tell me about yourself.
  • Ans. 

    I am a highly motivated and experienced Campaign Specialist with a strong background in marketing and advertising.

    • Over 5 years of experience in planning and executing successful marketing campaigns

    • Proficient in utilizing various marketing channels, including social media, email marketing, and content marketing

    • Track record of achieving and exceeding campaign goals and targets

    • Strong analytical skills to measure campaign ...

  • Answered by AI
  • Q2. Why should we hire you?
  • Ans. 

    I have a strong background in campaign management and a proven track record of delivering successful results.

    • I have extensive experience in planning and executing marketing campaigns.

    • I have a deep understanding of target audiences and how to effectively reach them.

    • I am skilled in analyzing campaign data and making data-driven decisions.

    • I have a creative mindset and can come up with innovative campaign ideas.

    • I am highly...

  • Answered by AI
  • Q3. Why are you looking for a change?
  • Ans. 

    I am looking for a change to explore new opportunities and challenges.

    • Seeking growth and advancement in my career

    • Wanting to broaden my skill set and knowledge

    • Desire for a new work environment or company culture

    • Looking for better work-life balance

    • Wanting to relocate to a different city or country

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - All the best
Be Positive
Good luck
Interview experience
3
Average
Difficulty level
Easy
Process Duration
Less than 2 weeks
Result
-

I applied via Walk-in and was interviewed before Sep 2022. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Double-check your resume for any spelling mistakes. The recruiter may consider spelling mistakes as careless behavior or poor communication skills.
View all tips
Round 2 - HR 

(1 Question)

  • Q1. Its just a casual talk
Round 3 - Technical 

(1 Question)

  • Q1. HTML related questions

Interview Preparation Tips

Interview preparation tips for other job seekers - prepare everything before attend interview

Interview Questionnaire 

1 Question

  • Q1. Do you have experience in Harmony Tool?
  • Ans. 

    Yes, I have experience in using Harmony Tool.

    • I have used Harmony Tool extensively in my previous role as a Campaign Specialist.

    • I am proficient in creating and managing campaigns using Harmony Tool.

    • I have also trained new team members on how to use Harmony Tool effectively.

    • One example of a successful campaign I managed using Harmony Tool was a social media campaign for a new product launch.

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Good

Groupm Media Interview FAQs

How many rounds are there in Groupm Media Programmatic Campaign Manager interview?
Groupm Media interview process usually has 1 rounds. The most common rounds in the Groupm Media interview process are One-on-one Round.
What are the top questions asked in Groupm Media Programmatic Campaign Manager interview?

Some of the top questions asked at the Groupm Media Programmatic Campaign Manager interview -

  1. Technical Questions about the google ...read more
  2. Campaigns managem...read more

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Groupm Media Programmatic Campaign Manager Salary
based on 14 salaries
₹5 L/yr - ₹11 L/yr
10% less than the average Programmatic Campaign Manager Salary in India
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Groupm Media Programmatic Campaign Manager Reviews and Ratings

based on 4 reviews

5.0/5

Rating in categories

4.9

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4.1

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2.8

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5.0

Job Security

3.2

Company culture

3.1

Promotions/Appraisal

4.1

Work Satisfaction

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