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Britannia Senior Executive - Sales & Marketing Interview Questions and Answers

Updated 8 Jan 2022

Britannia Senior Executive - Sales & Marketing Interview Experiences

1 interview found

I applied via Walk-in and was interviewed before Jan 2021. There was 1 interview round.

Interview Questionnaire 

2 Questions

  • Q1. How many days have you been working in sales
  • Q2. You tell me what percentage scheme if 1 piece is free with 12 pieces
  • Ans. 

    The percentage scheme is 8.33% if 1 piece is free with 12 pieces.

    • The percentage can be calculated by dividing the number of free pieces by the total number of pieces and multiplying by 100.

    • In this case, 1 piece is free out of 12 pieces, so the percentage is (1/12) * 100 = 8.33%.

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Great experience. And the skill of explaining that you took my interview is very good. Very good company. Very good company policy

Interview questions from similar companies

Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected
Round 1 - Assignment 

What is your last assignment and achivement

Interview experience
5
Excellent
Difficulty level
Easy
Process Duration
2-4 weeks
Result
Not Selected

I applied via Naukri.com and was interviewed in Dec 2023. There were 3 interview rounds.

Round 1 - One-on-one 

(2 Questions)

  • Q1. Sales and marketing
  • Ans. 

    New distributor and dealer cod opan

  • Answered Anonymously
  • Q2. Sales marketing
Round 2 - Group Discussion 

Sunil kushwaha Jabalpur

Round 3 - Technical 

(9 Questions)

  • Q1. Sales marketing
  • Q2. Sales marketing and growth
  • Ans. 

    Product ki quality and new scheme & rate

  • Answered Anonymously
  • Q3. Marketing sales generate
  • Q4. Market sale new program
  • Q5. Dealer and distributor satisfaction for sale
  • Ans. 

    Dealer and distributor satisfaction is crucial for driving sales and maintaining strong relationships.

    • Regularly communicate with dealers and distributors to understand their needs and concerns

    • Provide training and support to help dealers and distributors effectively sell your products

    • Offer incentives and rewards for top-performing dealers and distributors

    • Address any issues or complaints promptly to maintain a positive r...

  • Answered by AI
  • Q6. New scheme new sales
  • Q7. Convert distributor new
  • Q8. Market sale generate karne ke liye growth karne ke liye new advertising
  • Q9. District new distributor generate
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Recruitment Consulltant and was interviewed in Aug 2023. There were 5 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Aptitude Test 

60 Mins aptitude with camera on with Ms Team

Round 3 - RSM & SM Round 

(3 Questions)

  • Q1. Tell me about yourself?
  • Q2. Previous Work Experience
  • Q3. Price Calculation, PO handling
Round 4 - ASM & KAM Round 

(3 Questions)

  • Q1. Deeper Market Knowledge
  • Q2. Distribution Handling Experience
  • Ans. 

    I have extensive experience in handling distribution channels, ensuring timely delivery and maximizing efficiency.

    • Managed distribution network to ensure products reached customers on time

    • Implemented strategies to optimize distribution processes and reduce costs

    • Worked closely with logistics teams to coordinate shipments and track inventory

    • Resolved any distribution issues or delays promptly to maintain customer satisfact

  • Answered by AI
  • Q3. ROI, Team Handling
Round 5 - Behavioral 

(2 Questions)

  • Q1. Why do you want to join GPI
  • Q2. Asking about my work experience
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Naukri.com and was interviewed in Aug 2023. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - One-on-one 

(3 Questions)

  • Q1. Product description
  • Ans. I know product description and product
  • Answered Anonymously
  • Q2. How to make sure profit in market
  • Ans. 

    To ensure profit in the market, companies should focus on understanding customer needs, creating a strong brand, implementing effective marketing strategies, and monitoring competition.

    • Understand customer needs and preferences to tailor products/services accordingly

    • Build a strong brand image to differentiate from competitors

    • Implement effective marketing strategies to reach target audience

    • Monitor competition to stay ahe...

  • Answered by AI
  • Q3. I think Nestle is good company

Interview Preparation Tips

Interview preparation tips for other job seekers - Good
Interview experience
4
Good
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Properly align and format text in your resume. A recruiter will have to spend more time reading poorly aligned text, leading to high chances of rejection.
View all tips
Round 2 - Group Discussion 

They give a recent topic and discuss on that topic.

Round 3 - Technical 

(3 Questions)

  • Q1. They ask from your educational background.
  • Q2. They ask from your previous internship and the jobs
  • Q3. About your family background.

I applied via campus placement at Indian Institute of Management (IIM), Lucknow

Round 1 - Case Study 

Quickly run me through your CV.

Tell me about a time when you were able to step into a group, take charge, get support, and bring about excellent results.

a, What information did you seek out to make those decisions in this project?

b, Did you receive any feedback or provide any feedback to the team members during the project?

Can you think about a time when you thought there could be a better way of doing things and you thought of an improvement to an existing idea or process that made it significantly better?

Give me an example of a time when you changed the direction of a project that resulted in a reduction of time or costs.

Give me an example of a situation where you had to overcome major obstacles to make something important happen.

What were the kind of results you were able to deliver?

Tell me about a time when you were able to develop and maintain productive relationships while working with others even though you may have had different points of view.

You have found a way to improve an important and difficult procedure that has been in place for many years in the organization. You would want to share this change which will improve the procedure but you sense that others will oppose this improvement. How would you deal with this situation?

Round 2 - Case Study 

Tell me about a time when you had to suddenly implement a change so as to get better results for the project.

Why did you follow this approach?

Tell me about a time when you had some conflicts in the workplace and how did you go about diffusing the situation?

Did you not have guidelines from HR? Did you follow those?

Give me an example of a time when you had to work on something new an innovative. How did you manage to perform in the situation?

What were the risks involved in your approach?

Tell me about a time when midway through the project, you had to go through a change in project objectives. How did you go about dealing with this change?

Give me an example of a time when during an assignment you had to go through a change in roles and responsibilities.

How will you go about achieving results for 4 separate projects due at different timelines – 1 is due tomorrow, 1 is due next week, 1 is due in 1 month and 1 is due in 1 year?

1. Do you perceive any setbacks in this situation which may deter you at all?

2 .How would you ensure a positive outcome to the situation?

You are working on a deliverable which is due in 1 week but suddenly your manager says that the deliverable needs to be ready by day after tomorrow. How do you go about in this situation.

Round 3 - HR 

(1 Question)

  • Q1. Why does P&G use a behavioral and HR based interview system in its recruiting process?

Interview Preparation Tips

Interview preparation tips for other job seekers - 1.Do not lie or make up situations while answering HR questions. The interviewers have a good sense of when you are telling the truth and when you are making stuff up.

2. Also, across the 3 interview rounds, you will notice questions being repeated - it is completely alright to share the same instance/story across interview rounds. The main motive behind doing this is to judge for consistency.

3.Since P&G mostly focuses on behavioral aspects, you only need to prepare for the HR questions. The HR question bank floats should be good enough.

4. Interactions with seniors.

5.Internet.

I applied via campus placement at Indian Institute of Management (IIM), Lucknow

Round 1 - Other 

(1 Question)

  • Q1. Company Interactions were only based in the form of PPTs which was an insightful and interactive session.
Round 2 - Case Study 

Group size : Around 10

A one pager case let was given to everyone to be read and understood in 5 minutes.

Case was based on a FMCG company selling toothbrush and toothpaste as their flagship products. Their sales were declining and other competitors were gaining hands. A strategy to improve their sales was to be devised.

Discussion time :10minutes which is less for a case discussion with 10 people in the group.

Panel Size :2

Round 3 - Other 

(1 Question)

  • Q1. Panel Size : 2 Duration : 25-35 minute Questions revolved around these topics : • Tell me about yourself • Why Marketing • What do you know about Colgate Palmolive • Tell me the biggest failure in your lif...

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Interactions with seniors, Mock GDs/PIs, Internet, Practicing cases is the key.

2. Kotler, Cases done with seniors and amongst friends, Reading through current affairs, Ad analysis over the internet.

I applied via Company Website and was interviewed in Dec 2021. There was 1 interview round.

Interview Questionnaire 

2 Questions

  • Q1. Insensitive structures?
  • Ans. 

    Insensitive structures refer to marketing strategies that lack empathy and understanding towards the target audience.

    • Insensitive structures can lead to negative brand perception and loss of customers.

    • Examples include using offensive language or imagery in advertisements, or targeting vulnerable populations with manipulative tactics.

    • It is important for marketing managers to prioritize ethical and empathetic practices in...

  • Answered by AI
  • Q2. Growth and job securities

Interview Preparation Tips

Interview preparation tips for other job seekers - Pleases fix my interview this month
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
No response

I applied via Campus Placement and was interviewed before Aug 2023. There were 2 interview rounds.

Round 1 - Group Discussion 

How to save nature in today's time

Round 2 - Technical 

(2 Questions)

  • Q1. What is marketing
  • Ans. 

    Marketing is the process of promoting and selling products or services by understanding customer needs and creating value.

    • Identifying target market and customer needs

    • Developing products or services that meet those needs

    • Promoting and advertising products or services

    • Building relationships with customers

    • Analyzing market trends and competition

    • Measuring and evaluating marketing strategies

  • Answered by AI
  • Q2. What is B2b sales?
  • Ans. 

    B2B sales refers to business-to-business sales, where one business sells products or services to another business.

    • Involves selling products or services from one business to another business

    • Typically involves longer sales cycles and higher value transactions

    • Focuses on building relationships and providing solutions to business needs

    • Examples include selling software to a company for their internal use, or selling office s

  • Answered by AI

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