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Britannia Manager Sales & Marketing Interview Questions and Answers

Updated 25 Feb 2025

Britannia Manager Sales & Marketing Interview Experiences

1 interview found

Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I was interviewed in Jan 2025.

Round 1 - HR 

(2 Questions)

  • Q1. Tell us about yourself
  • Q2. Why you left your previous company

Interview Preparation Tips

Interview preparation tips for other job seekers - Overall good culture and everything but incriment was much slow

Interview questions from similar companies

Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected
Round 1 - Assignment 

What is your last assignment and achivement

Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Technical 

(2 Questions)

  • Q1. What do you expect from the company
  • Q2. What do you think you can do well
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Naukri.com and was interviewed in Mar 2024. There were 2 interview rounds.

Round 1 - HR 

(1 Question)

  • Q1. What is the work perivous company
Round 2 - One-on-one 

(2 Questions)

  • Q1. What is the calculation of pTR
  • Ans. 

    pTR is calculated by dividing the total number of prescriptions (TRx) by the total number of potential prescriptions (pTRx) and multiplying by 100.

    • Calculate pTR = (TRx / pTRx) * 100

    • TRx is the total number of prescriptions filled in a specific territory

    • pTRx is the total number of potential prescriptions that could have been filled in the same territory

    • Multiply the result by 100 to get the percentage value

  • Answered by AI
  • Q2. What is the relationship management
  • Ans. 

    Relationship management is the process of building and maintaining relationships with customers, clients, and other stakeholders.

    • Building trust and rapport with customers

    • Understanding the needs and preferences of clients

    • Communicating effectively and resolving conflicts

    • Maintaining regular contact and providing support

    • Ensuring customer satisfaction and loyalty

  • Answered by AI

Skills evaluated in this interview

Interview experience
5
Excellent
Difficulty level
Easy
Process Duration
-
Result
Selected Selected
Round 1 - HR 

(2 Questions)

  • Q1. Last Company Working
  • Ans. 

    I was previously employed at XYZ Company as a Sales Representative.

    • Achieved 120% of sales target in Q3

    • Implemented new sales strategies resulting in a 15% increase in revenue

    • Managed key accounts and developed strong relationships with clients

  • Answered by AI
  • Q2. Last Salary Slips details

Interview Preparation Tips

Interview preparation tips for other job seekers - Great
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Recruitment Consulltant and was interviewed in Aug 2023. There were 5 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Aptitude Test 

60 Mins aptitude with camera on with Ms Team

Round 3 - RSM & SM Round 

(3 Questions)

  • Q1. Tell me about yourself?
  • Q2. Previous Work Experience
  • Q3. Price Calculation, PO handling
Round 4 - ASM & KAM Round 

(3 Questions)

  • Q1. Deeper Market Knowledge
  • Q2. Distribution Handling Experience
  • Ans. 

    I have extensive experience in handling distribution channels, ensuring timely delivery and maximizing efficiency.

    • Managed distribution network to ensure products reached customers on time

    • Implemented strategies to optimize distribution processes and reduce costs

    • Worked closely with logistics teams to coordinate shipments and track inventory

    • Resolved any distribution issues or delays promptly to maintain customer satisfact

  • Answered by AI
  • Q3. ROI, Team Handling
Round 5 - Behavioral 

(2 Questions)

  • Q1. Why do you want to join GPI
  • Q2. Asking about my work experience

I applied via campus placement at Indian Institute of Management (IIM), Lucknow

Round 1 - Case Study 

Quickly run me through your CV.

Tell me about a time when you were able to step into a group, take charge, get support, and bring about excellent results.

a, What information did you seek out to make those decisions in this project?

b, Did you receive any feedback or provide any feedback to the team members during the project?

Can you think about a time when you thought there could be a better way of doing things and you thought of an improvement to an existing idea or process that made it significantly better?

Give me an example of a time when you changed the direction of a project that resulted in a reduction of time or costs.

Give me an example of a situation where you had to overcome major obstacles to make something important happen.

What were the kind of results you were able to deliver?

Tell me about a time when you were able to develop and maintain productive relationships while working with others even though you may have had different points of view.

You have found a way to improve an important and difficult procedure that has been in place for many years in the organization. You would want to share this change which will improve the procedure but you sense that others will oppose this improvement. How would you deal with this situation?

Round 2 - Case Study 

Tell me about a time when you had to suddenly implement a change so as to get better results for the project.

Why did you follow this approach?

Tell me about a time when you had some conflicts in the workplace and how did you go about diffusing the situation?

Did you not have guidelines from HR? Did you follow those?

Give me an example of a time when you had to work on something new an innovative. How did you manage to perform in the situation?

What were the risks involved in your approach?

Tell me about a time when midway through the project, you had to go through a change in project objectives. How did you go about dealing with this change?

Give me an example of a time when during an assignment you had to go through a change in roles and responsibilities.

How will you go about achieving results for 4 separate projects due at different timelines – 1 is due tomorrow, 1 is due next week, 1 is due in 1 month and 1 is due in 1 year?

1. Do you perceive any setbacks in this situation which may deter you at all?

2 .How would you ensure a positive outcome to the situation?

You are working on a deliverable which is due in 1 week but suddenly your manager says that the deliverable needs to be ready by day after tomorrow. How do you go about in this situation.

Round 3 - HR 

(1 Question)

  • Q1. Why does P&G use a behavioral and HR based interview system in its recruiting process?

Interview Preparation Tips

Interview preparation tips for other job seekers - 1.Do not lie or make up situations while answering HR questions. The interviewers have a good sense of when you are telling the truth and when you are making stuff up.

2. Also, across the 3 interview rounds, you will notice questions being repeated - it is completely alright to share the same instance/story across interview rounds. The main motive behind doing this is to judge for consistency.

3.Since P&G mostly focuses on behavioral aspects, you only need to prepare for the HR questions. The HR question bank floats should be good enough.

4. Interactions with seniors.

5.Internet.
Interview experience
4
Good
Difficulty level
Easy
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Approached by Company and was interviewed before Sep 2023. There was 1 interview round.

Round 1 - Group Discussion 

About scheme and product knowledge

I applied via campus placement at Indian Institute of Management (IIM), Lucknow

Round 1 - Other 

(1 Question)

  • Q1. Company Interactions were only based in the form of PPTs which was an insightful and interactive session.
Round 2 - Case Study 

Group size : Around 10

A one pager case let was given to everyone to be read and understood in 5 minutes.

Case was based on a FMCG company selling toothbrush and toothpaste as their flagship products. Their sales were declining and other competitors were gaining hands. A strategy to improve their sales was to be devised.

Discussion time :10minutes which is less for a case discussion with 10 people in the group.

Panel Size :2

Round 3 - Other 

(1 Question)

  • Q1. Panel Size : 2 Duration : 25-35 minute Questions revolved around these topics : • Tell me about yourself • Why Marketing • What do you know about Colgate Palmolive • Tell me the biggest failure in your lif...

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Interactions with seniors, Mock GDs/PIs, Internet, Practicing cases is the key.

2. Kotler, Cases done with seniors and amongst friends, Reading through current affairs, Ad analysis over the internet.
Interview experience
4
Good
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - Aptitude Test 

Roi calculation , retail margin calculation

Round 3 - One-on-one 

(2 Questions)

  • Q1. Numeric distribution, market share
  • Q2. Whole retail contribution
  • Ans. 

    Whole retail contribution refers to the total sales generated by retail outlets within a specific territory.

    • Whole retail contribution includes sales from all retail outlets in the territory

    • It is important to track and analyze whole retail contribution to understand the overall performance of the territory

    • Factors influencing whole retail contribution may include market trends, competition, and promotional activities

    • Exam...

  • Answered by AI

Britannia Interview FAQs

How many rounds are there in Britannia Manager Sales & Marketing interview?
Britannia interview process usually has 1 rounds. The most common rounds in the Britannia interview process are HR.

Tell us how to improve this page.

Britannia Manager Sales & Marketing Interview Process

based on 1 interview

Interview experience

4
  
Good
View more

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