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Colgate Palmolive Sales & Marketing Interview Questions and Answers
Colgate Palmolive Sales & Marketing Interview Experiences
5 interviews found
I applied via Campus Placement
(1 Question)
- Q1. Company Interactions were only based in the form of PPTs which was an insightful and interactive session.
Group size : Around 10
A one pager case let was given to everyone to be read and understood in 5 minutes.
Case was based on a FMCG company selling toothbrush and toothpaste as their flagship products. Their sales were declining and other competitors were gaining hands. A strategy to improve their sales was to be devised.
Discussion time :10minutes which is less for a case discussion with 10 people in the group.
Panel Size :2
(1 Question)
- Q1. Panel Size : 2 Duration : 25-35 minute Questions revolved around these topics : • Tell me about yourself • Why Marketing • What do you know about Colgate Palmolive • Tell me the biggest failure in your lif...
Interview Preparation Tips
2. Kotler, Cases done with seniors and amongst friends, Reading through current affairs, Ad analysis over the internet.
I applied via Campus Placement
GD: A company wants to launch a new fabric conditioner in the market.
Design the steps it needs to follow.
Duration: 15 minutes
Gave about 5-6 entries
(3 Questions)
- Q1. 25-30 minutes. Started with the interviewer asking few questions about myself. 1. Tell me about yourself.
- Q2. What I knew about the company and few marketing questions.
- Q3. My strengths and how it makes me fit into the Sales role.
Interview Preparation Tips
2. Kotler TB.
3. Do: Utilize all the resources effectively.
4. Don'ts : Do your best in every company, at the same time, remember there are a lot of companies.
I applied via Campus Placement
Tell me something about yourself.
Share something about your experience of working with Teri.
Guesstimate the number of toothpaste sold in IIM Lucknow.
Develop a strategy to distribute free samples of Ved Sakthi to households consuming Patanjali and Dabur products.
Case – Develop a strategy to distribute free samples of Ved sakthi to households consuming Patanjali and Dabur products.
Interview Preparation Tips
Interview Questionnaire
2 Questions
- Q1. About my biography.swot analysis and why do you want this job etc.
- Q2. I am an ordinary person who used to hold the dream of being an influential member of today's world. I am 34 yrs old .I have completed my post graduate in management in 2015.SWOT it stands for strength,wea...
Interview Preparation Tips
Colgate Palmolive interview questions for designations
Interview Questionnaire
5 Questions
- Q1. Sales
- Q2. Primary and secondary sales
- Q3. How to increase sales
- Ans.
To increase sales, focus on understanding customer needs, improving product quality, and implementing effective marketing strategies.
Conduct market research to identify customer needs and preferences
Improve product quality and offer competitive pricing
Develop effective marketing strategies, including social media and email campaigns
Provide excellent customer service to build loyalty and encourage repeat business
- Q4. How to handle team
- Q5. How to handle sales team
- Ans.
Sales team can be handled by setting clear goals, providing training and support, and incentivizing performance.
Set clear goals and expectations for the team
Provide regular training and support to improve skills
Incentivize performance with bonuses, commissions, or other rewards
Communicate regularly and provide feedback to help team members improve
Encourage teamwork and collaboration to build a strong sales culture
Top trending discussions
Interview questions from similar companies
Sales & Marketing Interview Questions & Answers
Hindustan Unilever
Divyanshu Choudhary
posted on 18 Dec 2015
I applied via Walk-in
Interview Questionnaire
5 Questions
- Q1. TELL ME ABOUT YOURSELF
- Ans.
I am a driven and creative sales and marketing professional with a passion for building relationships and achieving results.
I have experience in developing and executing successful marketing campaigns
I am skilled in identifying and targeting key audiences
I have a proven track record of exceeding sales targets
I am a strong communicator and relationship builder
I am adaptable and thrive in fast-paced environments
- Q2. WHY SALES AND MARKETING
- Ans.
Sales and marketing are essential for business growth and success.
Sales and marketing help to increase brand awareness and attract new customers.
They also help to retain existing customers and build long-term relationships.
Effective sales and marketing strategies can lead to increased revenue and profitability.
Sales and marketing teams work together to identify customer needs and provide solutions.
They also analyze mar...
- Q3. DEVELOP A GTM STRATEGY FOR BQC IN INDIA
- Ans.
Develop a GTM strategy for BQC in India.
Conduct market research to identify target audience and competition
Create a strong brand image and messaging
Establish partnerships with local distributors and retailers
Leverage digital marketing channels to reach a wider audience
Offer competitive pricing and promotions
Provide excellent customer service to build brand loyalty
- Q4. DEVELOP A STRATEGY TO INCREASE WOMEN VIEWERSHIP OF CRICKET
- Ans.
Develop a strategy to increase women viewership of cricket.
Partner with women's organizations to promote cricket as a sport for women
Create targeted advertising campaigns that appeal to women
Offer promotions and discounts for women's cricket events
Provide female commentators and analysts for cricket broadcasts
Host women's cricket clinics and tournaments to encourage participation
Collaborate with female influencers to p
- Q5. WHAT ARE YOUR BEST AND WORST ADS?
- Ans.
My best ad was a social media campaign that went viral and increased sales by 50%. My worst ad was a print ad that had a confusing message and no clear call-to-action.
Best ad: social media campaign that went viral and increased sales by 50%
Worst ad: print ad with confusing message and no clear call-to-action
Best ad had clear messaging and engaging visuals
Worst ad lacked a clear message and did not drive sales
Best ad ut...
Interview Preparation Tips
Experience: Freshers to an MBA college are the greatest assets for sales & marketing companies. So I was shortlisted based on my academic background, extra curricular activities, PORs and also since I was a fresher.
Tips: Just build up your CV in a format so that your achievements stand out and a balance appears between academics and extra curricular activities.
Round: Group Discussion
Experience: IT WAS A GOOD GD AND VARIOUS POINTS RELATED TO CULTURE, PLACEMENTS AND EDUCATION SYSTEM OF IIM CALCUTTA WERE DISCUSSED. 8 MEMBERS WERE THERE IN MY GROUP. 20 MINUTES OF HEALTHY DISCUSSION. HAD TO COME UP WITH A DECISION.
Tips: JUST KEEP YOUR CALM AND SPEAK 2-3 NEW POINTS AND MAKE SURE YOU DON'T UNNECESSARILY INTERRUPT PEOPLE.
Round: Technical Interview
Experience: It was a properly balanced interview with both technical and personal questions. As I had quizzing and cricket in my CV, I was asked to develop GTM strategies for both in different scenarios. Also ad interpretation was asked which I was able to reply without any issues. So was a good interview
Tips: Just keep your calm and understand the questions carefully and then answer to them. Prepare your technicals well for sales & marketing like STP, 4P, 5C and GTM.
General Tips: Just be cool you will get through
Skills: Technical Skills, 1)communication
College Name: IIM Calcutta
Motivation: Best marketing firm
I applied via Walk-in and was interviewed before Mar 2020. There were 3 interview rounds.
Interview Questionnaire
1 Question
- Q1. I have no question
Interview Preparation Tips
I applied via Walk-in and was interviewed in Oct 2020. There was 1 interview round.
Interview Questionnaire
2 Questions
- Q1. What do you know about the company and how it works
- Q2. One follow the asset heavy customer bussines to model where it purchase used car indivisual and deller and seles them to other delership
Interview Preparation Tips
I applied via Campus Placement
Role of celebrities in modern advertising.
(6 Questions)
- Q1. Tell me something about yourself.
- Q2. Which genre do u like in quizzing?
- Q3. Tell me one particular moment that you liked in Mahabharata.
- Q4. Give a strategy to revive the drop in sales of Milkybar.
- Ans.
Introduce new flavors and packaging, target younger audience through social media and influencer marketing.
Introduce new flavors and packaging to attract customers
Target younger audience through social media and influencer marketing
Collaborate with popular influencers to promote Milkybar on social media
Offer discounts and promotions to encourage sales
Conduct market research to identify customer preferences and trends
Im...
- Q5. Tell me about an inappropriate brand ambassador choice by a company.
- Q6. Why Sachin Tendulkar is considered to be a powerhouse?
(5 Questions)
- Q1. Do you know who's the market leader when it comes to coffee?
- Ans.
Starbucks is the market leader in coffee.
Starbucks has the largest market share in the coffee industry.
They have over 30,000 stores worldwide.
Their brand is recognized globally and is associated with high-quality coffee.
Other major players in the market include Dunkin' Donuts, McDonald's, and Tim Hortons.
- Q2. What can be done to become the market leader?
- Ans.
To become a market leader, a company needs to focus on innovation, customer satisfaction, and effective marketing strategies.
Invest in research and development to create innovative products or services
Provide exceptional customer service to build brand loyalty
Develop and execute effective marketing campaigns to increase brand awareness
Monitor and analyze market trends to stay ahead of competitors
Offer competitive prici...
- Q3. Do you think Shilpa Shetty will be a good choice for roping in for herbal baby products?
- Ans.
Yes, Shilpa Shetty can be a good choice for herbal baby products.
Shilpa Shetty is a popular celebrity and has a huge fan following.
She is known for her fitness and wellness regime, which aligns with herbal products.
Her association with the brand can increase its visibility and credibility.
However, it is important to ensure that the products are safe and effective for babies.
A thorough research and testing should be don
- Q4. Should we be worried about the negative review on Amazon for our new product Nescafe e?
- Ans.
Negative reviews on Amazon can impact sales, but it's important to address the issues and improve the product.
Negative reviews can deter potential customers from purchasing the product
Addressing the issues mentioned in the review can improve the product and prevent future negative reviews
Monitoring and responding to reviews can show customers that the company values their feedback
Positive reviews can outweigh the negat...
- Q5. Which is your favorite brand?
Interview Preparation Tips
• Highlight the thing you're most passionate about.
I applied via Referral and was interviewed in Aug 2021. There were 2 interview rounds.
(5 Questions)
- Q1. What are your salary expectations?
- Q2. Share details of your previous job.
- Q3. What is your family background?
- Q4. What are your strengths and weaknesses?
- Q5. Tell me about yourself.
Interview Preparation Tips
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Colgate Palmolive Sales & Marketing Reviews and Ratings
based on 4 reviews
Rating in categories
|
Customer Development Officer
152
salaries
|  ₹4.5 L/yr - ₹13.5 L/yr |
|
Customer Development Executive
99
salaries
| ₹6.5 L/yr - ₹16.5 L/yr |
|
Associate Analyst
95
salaries
| ₹3.5 L/yr - ₹10 L/yr |
|
Sales Team Leader
89
salaries
| ₹1.8 L/yr - ₹5 L/yr |
|
Sales Executive
62
salaries
| ₹1.4 L/yr - ₹3.6 L/yr |
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