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Colgate Palmolive
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I applied via Campus Placement
Group size : Around 10
A one pager case let was given to everyone to be read and understood in 5 minutes.
Case was based on a FMCG company selling toothbrush and toothpaste as their flagship products. Their sales were declining and other competitors were gaining hands. A strategy to improve their sales was to be devised.
Discussion time :10minutes which is less for a case discussion with 10 people in the group.
Panel Size :2
I applied via Campus Placement
GD: A company wants to launch a new fabric conditioner in the market.
Design the steps it needs to follow.
Duration: 15 minutes
Gave about 5-6 entries
I applied via Campus Placement
Tell me something about yourself.
Share something about your experience of working with Teri.
Guesstimate the number of toothpaste sold in IIM Lucknow.
Develop a strategy to distribute free samples of Ved Sakthi to households consuming Patanjali and Dabur products.
Case – Develop a strategy to distribute free samples of Ved sakthi to households consuming Patanjali and Dabur products.
Colgate Palmolive interview questions for designations
To increase sales, focus on understanding customer needs, improving product quality, and implementing effective marketing strategies.
Conduct market research to identify customer needs and preferences
Improve product quality and offer competitive pricing
Develop effective marketing strategies, including social media and email campaigns
Provide excellent customer service to build loyalty and encourage repeat business
Sales team can be handled by setting clear goals, providing training and support, and incentivizing performance.
Set clear goals and expectations for the team
Provide regular training and support to improve skills
Incentivize performance with bonuses, commissions, or other rewards
Communicate regularly and provide feedback to help team members improve
Encourage teamwork and collaboration to build a strong sales culture
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posted on 18 Dec 2015
I applied via Walk-in
I am a driven and creative sales and marketing professional with a passion for building relationships and achieving results.
I have experience in developing and executing successful marketing campaigns
I am skilled in identifying and targeting key audiences
I have a proven track record of exceeding sales targets
I am a strong communicator and relationship builder
I am adaptable and thrive in fast-paced environments
Sales and marketing are essential for business growth and success.
Sales and marketing help to increase brand awareness and attract new customers.
They also help to retain existing customers and build long-term relationships.
Effective sales and marketing strategies can lead to increased revenue and profitability.
Sales and marketing teams work together to identify customer needs and provide solutions.
They also analyze mar...
Develop a GTM strategy for BQC in India.
Conduct market research to identify target audience and competition
Create a strong brand image and messaging
Establish partnerships with local distributors and retailers
Leverage digital marketing channels to reach a wider audience
Offer competitive pricing and promotions
Provide excellent customer service to build brand loyalty
Develop a strategy to increase women viewership of cricket.
Partner with women's organizations to promote cricket as a sport for women
Create targeted advertising campaigns that appeal to women
Offer promotions and discounts for women's cricket events
Provide female commentators and analysts for cricket broadcasts
Host women's cricket clinics and tournaments to encourage participation
Collaborate with female influencers to p
My best ad was a social media campaign that went viral and increased sales by 50%. My worst ad was a print ad that had a confusing message and no clear call-to-action.
Best ad: social media campaign that went viral and increased sales by 50%
Worst ad: print ad with confusing message and no clear call-to-action
Best ad had clear messaging and engaging visuals
Worst ad lacked a clear message and did not drive sales
Best ad ut...
I applied via Walk-in and was interviewed before Mar 2020. There were 3 interview rounds.
I applied via Referral and was interviewed before Aug 2019. There was 1 interview round.
Setting the target of your Sales Representative (SR)
Define clear and specific sales objectives for the SR
Consider the market potential and competition when setting targets
Align the SR's target with the overall sales and marketing goals
Set realistic and achievable targets to motivate the SR
Regularly review and adjust targets based on performance and market conditions
Yes, you may run special schemes as per market requirements on particular products.
Special schemes can help boost sales and attract customers
The scheme should be designed keeping in mind the target audience and their preferences
The scheme should be communicated effectively to the customers
Examples of special schemes include buy one get one free, discounts, loyalty programs, etc.
I applied via Campus Placement and was interviewed in Sep 2020. There were 3 interview rounds.
based on 4 reviews
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