Bisk Farm Senior Sales Officer Interview Questions and Answers

Q1. Self intro duction about background
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Q2. Previous work experience
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I have over 5 years of experience in sales, with a proven track record of exceeding targets and building strong client relationships.
• Worked as a Sales Executive at XYZ Company for 3 years

• Promoted to Sales Manager at ABC Company, where I led a team to achieve a 20% increase in sales

• Implemented new sales strategies that resulted in a 30% growth in revenue

• Consistently met and exceeded sales targets by 15% each quarter
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Q3. Type of scheme in fmcg
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In FMCG, schemes are promotional offers or discounts provided to customers to increase sales.
• Schemes can include buy one get one free, discounts on bulk purchases, free samples, loyalty programs, etc.

• They are designed to attract customers, increase brand loyalty, and boost sales.

• Examples include Coca-Cola offering a free glass with every purchase, Nestle providing discounts on family packs, and P&G offering gift vo
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Q4. Last salary drawan
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Q1. Tell me about market working and how can you improve your brand sale
Ans. 
Market working involves understanding customer needs and competition. Improving brand sale requires effective marketing strategies.
• Conduct market research to understand customer needs and preferences

• Analyze competition to identify unique selling points

• Develop effective marketing strategies to reach target audience

• Use social media and digital marketing to increase brand visibility

• Offer promotions and discounts to attrac...read more
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Q2. Do you khow outlet depth covege norms and route beat working
Ans. 
Yes, I am familiar with outlet depth coverage norms and route beat working.
• Outlet depth coverage norms refer to the number of outlets that a sales officer is expected to cover in a given area.

• Route beat working refers to the schedule and frequency of visits to these outlets.

• I have experience in creating and implementing route plans for sales officers to ensure maximum coverage and efficiency.

• I am also familiar with the...read more
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Q1. Explain the basics of FMCG
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FMCG stands for Fast Moving Consumer Goods, which are products that are sold quickly at relatively low cost.
• FMCG products have a short shelf life and are typically consumed or replaced within a short period of time.

• These products are high in demand, easily available, and affordable to most consumers.

• Examples of FMCG products include toiletries, packaged foods, beverages, and over-the-counter medications.
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Q2. Explain ND & WD and co-relate with ECO
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ND & WD refer to Net Due and Working Days respectively, which are terms used in sales to track payment timelines. They are correlated with ECO (Expected Collection Outcome).
• ND (Net Due) refers to the number of days a payment is due after the invoice date.

• WD (Working Days) refers to the number of days it takes for a payment to be collected after the invoice date.

• ECO (Expected Collection Outcome) is a prediction of when ...read more
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Q3. How to prevent rate undercutting
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Prevent rate undercutting by building strong relationships with clients, offering unique value propositions, and monitoring market trends.
• Build strong relationships with clients to increase loyalty and reduce the likelihood of them seeking lower rates elsewhere

• Offer unique value propositions that differentiate your product or service from competitors, making it less likely for clients to focus solely on price

• Monitor ma...read more
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Q4. How to prepare beat plan , considering DPL , STR etc.
Ans. 
Prepare beat plan by considering DPL, STR, etc.
• Analyze the Demand Planning List (DPL) to understand demand trends and patterns

• Consider the Sales Target Report (STR) to align beat plan with sales goals

• Identify high-potential areas for sales growth and prioritize them in the beat plan

• Allocate resources effectively based on market potential and competition

• Regularly review and adjust the beat plan based on performance and
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Q1. Product life cycle
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Q2. Roi
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Give any general topice for finding i q knowledge of candidates

Q1. Discussion about experience, and our work culture gor last company
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