Zomato Senior Product Manager Interview Questions and Answers

Metrics to track for a product

• User acquisition and retention rates

• Conversion rates

• Customer satisfaction and Net Promoter Score

• Revenue and profitability

• Usage and engagement metrics

• Market share and competitive analysis

The existing AmbitionBox site has issues with user experience and search functionality.

• The search functionality needs improvement to provide more accurate results.

• The user interface can be made more intuitive and user-friendly.

• The site can benefit from better categorization and organization of information.

• The review system can be improved to encourage more detailed and informative reviews.

• The mobile version of the site...read more

Wireframe for a Q&A feature on the site

• Include a search bar for users to find relevant questions

• Allow users to ask and answer questions

• Include a voting system to rank the best answers

• Provide a way for users to flag inappropriate content

• Include a notification system to alert users of new answers or comments

Growth hacking techniques to increase traffic

• Optimize website for search engines

• Leverage social media platforms

• Create viral content

• Use email marketing campaigns

• Collaborate with influencers

• Offer referral incentives

• Implement A/B testing

• Utilize paid advertising

• Engage in community building

There are various tools I know of depending on the context. Some examples are project management tools, data analysis tools, and design tools.

• Project management tools: Trello, Asana, Jira

• Data analysis tools: Excel, Tableau, Google Analytics

• Design tools: Adobe Creative Suite, Sketch, Figma

Yes, I have used Google Analytics extensively.

• I have used Google Analytics to track website traffic and user behavior.

• I have set up custom reports and dashboards to monitor key metrics.

• I have used Google Analytics to identify areas for improvement and optimize website performance.

• I have also used Google Analytics to track the success of marketing campaigns and measure ROI.

• Overall, my experience with Google Analytics ha...read more

Yes, I have used Metabase extensively in my previous role as a Product Manager.

• I have used Metabase to create and manage dashboards for various teams.

• I have also used it to analyze data and generate reports.

• I am familiar with its features and capabilities, including its SQL editor and visualization tools.

Yes, I can write SQL queries on my own.

• I have experience in writing complex SQL queries for data analysis and reporting.

• I am proficient in using SQL functions, joins, subqueries, and aggregations.

• I have worked with various relational databases such as MySQL, Oracle, and SQL Server.

• I can optimize queries for performance and scalability.

• Example: SELECT * FROM customers WHERE age > 18 AND city = 'New York';