Wipro Consumer Care & Lighting Area Sales Executive Interview Questions and Answers

To improve team productivity, focus on effective team handling, promoting an ECO-friendly drive, and implementing strategies to boost productivity.

• Encourage open communication and collaboration within the team

• Provide regular training and development opportunities to enhance skills

• Set clear goals and expectations for team members

• Implement performance tracking systems to monitor progress

• Promote a culture of innovation an...read more

To sell NPD products, focus on unique features, benefits, and target market. TLO stands for Target, Link, Offer - a sales technique to tailor pitches to individual needs.

• Highlight unique features and benefits of the NPD product

• Identify target market and tailor sales pitch accordingly

• Use TLO technique - Target, Link, Offer - to personalize pitches for individual needs

• Provide examples of how the product solves specific p

Margins are the difference between the cost of a product and its selling price. Schemes are promotional offers or discounts to boost sales.

• Margins are calculated by subtracting the cost of goods sold from the selling price.

• Schemes can include discounts, buy one get one free offers, cashback offers, etc.

• Schemes are utilized to attract customers, increase sales, and create brand loyalty.

• Example: Offering a 20% discount o

Urban distribution focuses on densely populated areas with higher demand and easier access, while rural distribution covers sparsely populated areas with lower demand and limited access.

• Urban distribution involves delivering products to cities and towns with higher population density.

• Rural distribution involves reaching remote villages and countryside areas with lower population density.

• Urban distribution typically has...read more

ROI is calculated by dividing the net profit by the total investment and multiplying by 100.

• Calculate net profit by subtracting the total cost from the total revenue.

• Calculate ROI by dividing the net profit by the total investment and multiplying by 100.

• ROI = (Net Profit / Total Investment) * 100

• For example, if a company invests $10,000 in a marketing campaign and generates $15,000 in revenue, the net profit is $5,000.