Perfetti Van Melle Sales Executive Interview Questions and Answers

Key performance indicators (KPIs) are measurable values that indicate the success of an organization or individual in achieving their objectives.

• KPIs are used to track progress and performance towards specific goals.

• They provide a clear and quantifiable way to measure success.

• KPIs can vary depending on the industry and role, but common examples include sales revenue, customer satisfaction, and conversion rates.

• KPIs sho...read more

To calculate landing price to retailer and distributor on mark up basis, determine the cost price and apply the desired mark up percentage.

• Determine the cost price of the product

• Decide on the desired mark up percentage for the retailer and distributor

• Calculate the mark up amount by multiplying the cost price with the mark up percentage

• Add the mark up amount to the cost price to get the selling price

• The selling price is...read more

The lctr for other brands at 15% markup margin would depend on their cost of production and desired profit margin.

• Calculate the cost of production for each brand

• Add 15% markup margin to the cost of production

• Subtract the cost of production from the selling price to get the lctr

• Example: If the cost of production for Brand A is $50, the selling price would be $57.50 (15% markup). If the selling price is $70, the lctr wou

Marketing refers to the activities a company undertakes to promote the buying, selling, and use of its products or services.

• Marketing involves identifying customer needs and wants.

• It includes creating and delivering value to customers through products and services.

• Marketing strategies aim to attract, retain, and satisfy customers.

• It involves market research, advertising, sales promotions, public relations, and more.

• Mar...read more

Working salesmen are individuals who actively engage in selling products or services to customers.

• Working salesmen are responsible for prospecting and identifying potential customers.

• They build relationships with customers and provide them with information about products or services.

• Salesmen negotiate and close deals with customers, ensuring customer satisfaction.

• They may also handle after-sales service and support, ad...read more