FirstCry Senior Marketing Executive Interview Questions and Answers

Primary and Secondary B2C and B2B Marketing

Q1. Fundamentals Questions Around the Roles the org is looking for
Add your answer
Q2. What are the business metrics that your skills can impact
Add your answer
Q3. Technical Questions Around Skill Sets
Add your answer
Q4. Business Growth Strategies
Add your answer
Q5. Research About the business & its categories
Add your answer

Introduction on and are compny

Name, age, education, working experience

A process or record of research the devolpment of a perticular person group,or situation over a period of time

A particular instance of something used or analysed in order to illustrate a thesis or principal

Comprehensive technique to judge the suitability of an individual and his appropriateness for admission scholarship, job etc

Q1. An interview to assess your technical ability for the role and the depth and breadth of you knowledge in your chosen field
Add your answer
Q2. Data structures, algorithms,coding challenges.and basic programmingconcept
Add your answer

Q1. Current org role about and view point on ninjacart
Add your answer
Q2. Why i want to switch
Add your answer

Q1. Roles and responsibity Discussion
Add your answer
Q2. Evaluation on the past work done (Digital, SEM and SEO)
Add your answer
Q3. Social Media GTM approach
Ans. 
Social media GTM approach involves defining goals, target audience, and metrics to measure success.
• Define clear goals and objectives for social media campaigns

• Identify target audience and tailor content to their interests

• Choose appropriate social media platforms based on audience demographics

• Create a content calendar and schedule posts in advance

• Measure success using metrics such as engagement, reach, and conversions

• Co...read more
Answered by AI
Add your answer

Q1. Questions on the Email, SMS and Whatsapp tools for marketing
Add your answer
Q2. Marketing Automation and Journeys - approach evaluation
Add your answer

GTM on Ninjacart Digital Channels

Q1. Assigment Presentation and plan of action for next 9 months
Add your answer
Q2. Agency and Network understanding
Add your answer

Q1. Campaign management Exercise
Add your answer
Q2. Personality Assessment in person
Ans. 
Personality assessment in person
• Personality assessments can be conducted in person through interviews, questionnaires, and observation

• Interviews can provide insight into communication skills, problem-solving abilities, and work ethic

• Questionnaires can measure traits such as extroversion, agreeableness, and conscientiousness

• Observation can reveal nonverbal cues and behavior patterns

• It is important to use multiple method
Answered by AI
Add your answer

Good but need to improve culture

3 rounds of interview with technical one

Assignment was strategy to grow digital presence

Marketing in international business

Market entry case studies

Q1. What do you know about Social Commerce?
Ans. 
Social commerce is the use of social media platforms to facilitate online shopping and purchasing.
• Social commerce integrates social media and e-commerce to create a seamless shopping experience for consumers.

• It allows users to discover, research, and purchase products directly within their social media feeds.

• Examples include Instagram Shopping, Facebook Marketplace, and Pinterest Buyable Pins.

• Influencers play a signifi...read more
Answered by AI
Add your answer

Q1. How did you measure growth of categories in your previous job?
Ans. 
I measured growth of categories by analyzing sales data, market trends, and customer feedback.
• Utilized sales data to track category performance over time

• Analyzed market trends to identify growth opportunities

• Collected and analyzed customer feedback to understand preferences and make adjustments

• Implemented marketing campaigns to drive category growth

• Monitored competitor activity to stay ahead in the market
Answered by AI
Add your answer

Q1. Brands that you resonate with and why
Add your answer

Q1. What would I do to increase the profitability of my social commerce business?
Ans. 
To increase the profitability of a social commerce business, I would focus on optimizing marketing strategies, improving customer engagement, and enhancing the user experience.
• Implement targeted advertising campaigns to reach specific customer segments

• Utilize data analytics to track and analyze customer behavior for personalized marketing

• Enhance social media presence and engagement to drive traffic and conversions

• Optim...read more
Answered by AI
Add your answer

Q1. Why did you quit your previous job?
Add your answer

Q1. Basic information about my self
Ans. I explained about my studies and college from where i did my studies
Answered Anonymously
Add your answer