Coca-Cola Company Salesman Interview Questions, Process, and Tips

Q1. What is marketing
Ans. 
Marketing is the process of promoting and selling products or services to customers.
• Marketing involves identifying customer needs and wants.

• It includes creating and communicating value propositions.

• Marketing strategies can include advertising, public relations, and sales promotions.

• Market research helps in understanding customer preferences and market trends.

• Examples of marketing activities include social media campaig
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Q2. What is 4p , different type of channel distribution
Ans. 
4P refers to the marketing mix elements: product, price, place, and promotion. Different types of channel distribution include direct, indirect, and multichannel.
• Product: refers to the goods or services being sold

• Price: refers to the cost of the product

• Place: refers to the location or channel through which the product is sold

• Promotion: refers to the marketing activities used to promote the product

• Different types of cha...read more
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Q3. Difference between advertising and personal selling
Ans. 
Advertising is a mass communication tool that reaches a large audience, while personal selling involves direct interaction with individual customers.
• Advertising is non-personal, impersonal, and one-way communication.

• Personal selling is a face-to-face interaction between the salesperson and the customer.

• Advertising is used to create awareness, generate interest, and build brand image.

• Personal selling focuses on building...read more
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Q4. What is customer satisfaction
Ans. 
Customer satisfaction is the measure of how happy and content customers are with a product or service.
• Customer satisfaction is achieved when customers' expectations are met or exceeded.

• It is important to understand and meet the needs and preferences of customers.

• Feedback and reviews from customers play a crucial role in assessing customer satisfaction.

• Customer satisfaction leads to customer loyalty and repeat business.

• ...read more
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