Cavinkare Sales & Marketing Interview Questions and Answers

Quickly run me through your CV.

Tell me about a time when you were able to step into a group, take charge, get support, and bring about excellent results.

a, What information did you seek out to make those decisions in this project?

b, Did you receive any feedback or provide any feedback to the team members during the project?

Can you think about a time when you thought there could be a better way of doing things and you thought of an improvement to an existing idea or process that made it significantly better?

Give me an example of a time when you changed the direction of a project that resulted in a reduction of time or costs.

Give me an example of a situation where you had to overcome major obstacles to make something important happen.

What were the kind of results you were able to deliver?

Tell me about a time when you were able to develop and maintain productive relationships while working with others even though you may have had different points of view.

You have found a way to improve an important and difficult procedure that has been in place for many years in the organization. You would want to share this change which will improve the procedure but you sense that others will oppose this improvement. How would you deal with this situation?

Tell me about a time when you had to suddenly implement a change so as to get better results for the project.

Why did you follow this approach?

Tell me about a time when you had some conflicts in the workplace and how did you go about diffusing the situation?

Did you not have guidelines from HR? Did you follow those?

Give me an example of a time when you had to work on something new an innovative. How did you manage to perform in the situation?

What were the risks involved in your approach?

Tell me about a time when midway through the project, you had to go through a change in project objectives. How did you go about dealing with this change?

Give me an example of a time when during an assignment you had to go through a change in roles and responsibilities.

How will you go about achieving results for 4 separate projects due at different timelines – 1 is due tomorrow, 1 is due next week, 1 is due in 1 month and 1 is due in 1 year?

1. Do you perceive any setbacks in this situation which may deter you at all?

2 .How would you ensure a positive outcome to the situation?

You are working on a deliverable which is due in 1 week but suddenly your manager says that the deliverable needs to be ready by day after tomorrow. How do you go about in this situation.

Q1. Why does P&G use a behavioral and HR based interview system in its recruiting process?
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Q1. Company Interactions were only based in the form of PPTs which was an insightful and interactive session.
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Group size : Around 10

A one pager case let was given to everyone to be read and understood in 5 minutes.

Case was based on a FMCG company selling toothbrush and toothpaste as their flagship products. Their sales were declining and other competitors were gaining hands. A strategy to improve their sales was to be devised.

Discussion time :10minutes which is less for a case discussion with 10 people in the group.

Panel Size :2

Q1. Panel Size : 2 Duration : 25-35 minute Questions revolved around these topics : • Tell me about yourself • Why Marketing • What do you know about Colgate Palmolive • Tell me the biggest failure in your lif...read more
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ABC condoms have high brand awareness in the country and are also of high quality, but have low sales since local companies are setting up deals with distributers who are preferring the latter to ABC. How do you increase sales and also how do you allocate budgets for the same?

Q1. Tell me something about yourself.
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Q2. Describe your work experience and related questions. Example - Describe clients and markets, timeline of work-ex, types of campaigns, most successful campaign, challenges, use of data, Platforms worked & t...read more
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Q3. Search funnel for a product, Market share/search impression share of the client vs competitor etc.
Ans. 
The search funnel for a product involves analyzing market share and search impression share of the client and competitors.
• The search funnel involves tracking the customer journey from initial search to purchase.

• Market share is the percentage of total sales in a market that a company has.

• Search impression share is the percentage of times a company's ad appears in search results.

• Comparing market share and search impressi...read more
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Q4. Any questions for us?
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Q1. Why marketing?
Ans. 
Marketing is essential for creating brand awareness, generating leads, and driving sales.
• Marketing helps to identify and understand the target audience

• It creates a unique brand identity and helps to differentiate from competitors

• Marketing campaigns generate leads and increase sales

• It helps to build customer relationships and loyalty

• Marketing provides valuable insights into customer behavior and preferences
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Q2. What do u prefer - brand marketing, digital, sales etc?
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Q3. How does sales fit into your goals?
Ans. 
Sales is a crucial aspect of achieving my goals.
• Sales helps me generate revenue and meet targets

• It allows me to expand my customer base and increase brand awareness

• Sales also helps me gather valuable feedback from customers

• I prioritize sales by setting specific targets and tracking progress regularly
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Q4. How would you interact with subordinates who are elder to you?
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Q5. What if a subordinate isn't delivering result on time?
Ans. 
Address the issue with the subordinate and identify the root cause of the delay.
• Schedule a meeting with the subordinate to discuss the issue and identify the reasons for the delay.

• Provide support and resources to help the subordinate overcome any obstacles.

• Set clear expectations and deadlines for future tasks.

• Monitor progress closely and provide feedback regularly.

• Consider disciplinary action if the issue persists desp
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Q6. Still isn't working inspite warnings?
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Q1. What is beat in sale
Ans. 
A beat in sales refers to a successful interaction or engagement with a potential customer that moves them closer to making a purchase.
• A beat in sales can be a positive response to a sales pitch or presentation.

• It can also be a successful negotiation that leads to a sale.

• Building rapport with a customer can also be considered a beat in sales.

• For example, closing a deal with a client after a successful product demonstra
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GD: A company wants to launch a new fabric conditioner in the market.

Design the steps it needs to follow.

Duration: 15 minutes

Gave about 5-6 entries

Q1. 25-30 minutes. Started with the interviewer asking few questions about myself. 1. Tell me about yourself.
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Q2. What I knew about the company and few marketing questions.
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Q3. My strengths and how it makes me fit into the Sales role.
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Discuss Ad Analytics

Q1. Tell me something about yourself.
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Q2. Walk us through your CV.
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