Adidas Store Manager Interview Questions and Answers

Q1. General about your self
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Q2. What is pnl and COGS
Ans. 
PnL stands for Profit and Loss, while COGS stands for Cost of Goods Sold.
• PnL is a financial statement that summarizes the revenues, costs, and expenses incurred during a specific period of time.

• COGS represents the direct costs of producing goods that were sold by a company.

• PnL helps in determining the overall profitability of a business, while COGS helps in calculating the gross profit margin.

• Example: If a company's to...read more
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Q1. What is Staff to Sales ratio
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Staff to Sales ratio is a metric used to measure the efficiency of a retail store by comparing the number of employees to the amount of sales generated.
• Staff to Sales ratio = Number of employees / Total sales

• A higher ratio indicates that the store is overstaffed relative to its sales volume

• A lower ratio suggests that the store may be understaffed and struggling to meet customer demand

• For example, if a store has 10 empl...read more
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Q2. What is rent to sales ratio
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Rent to sales ratio is a financial metric used to measure the percentage of sales revenue that goes towards paying rent.
• Rent to sales ratio = Total Rent Expense / Total Sales Revenue

• It helps in evaluating the efficiency of a store's rent expenses in relation to its sales performance.

• A lower ratio indicates better cost management and higher profitability.

• For example, if a store has $10,000 in monthly rent expenses and $...read more
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Q1. With area managers will take your first round
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Q1. Regional head will take another round of interviews
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Q1. Hr will also spoke to you for some time
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Q1. Tell me something about yourself?
Ans. 
Experienced retail professional with a strong track record of driving sales and leading teams to success.
• Over 5 years of experience in retail management

• Proven ability to increase sales and meet targets

• Skilled in team leadership and development

• Strong customer service focus

• Passionate about creating a positive work environment
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Q2. What is the business size do you handle?
Ans. 
I have experience managing businesses of various sizes, from small boutique stores to large retail chains.
• Managed small boutique stores with a team of 5-10 employees

• Oversaw operations of medium-sized retail stores with 20-50 employees

• Handled large retail chains with over 100 employees and multiple locations
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Logical reasoning & few math questions

Q1. How to handle difficult situations?
Ans. 
Handling difficult situations involves staying calm, listening actively, finding solutions, and maintaining professionalism.
• Stay calm and composed to assess the situation objectively

• Listen actively to understand the root cause of the problem

• Find solutions by brainstorming with team members or seeking advice from higher management

• Maintain professionalism by addressing the issue respectfully and following company policie...read more
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Q2. Strength & weakness.
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Q1. Why do you want join Puma?
Ans. 
I am passionate about sports and fashion, and I admire Puma's commitment to innovation and sustainability.
• Passionate about sports and fashion

• Admire Puma's commitment to innovation and sustainability
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Q2. How would you bring profitability?
Ans. 
By implementing cost-saving measures, optimizing inventory management, and increasing sales through effective marketing strategies.
• Implement cost-saving measures such as reducing wastage and optimizing staffing levels

• Optimize inventory management by reducing excess stock and implementing just-in-time inventory

• Increase sales through effective marketing strategies such as promotions, loyalty programs, and targeted advert
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Q1. Your experiences and some retail knowledge
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