Adidas
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Sport keeps us fit. Keeps you mindful. Brings us together. Through sport we have the power to change lives. Whether it is through stories of inspiring athletes. Helping you to get up and get moving. Sportswear featuring the latest technologies, to up your performance. Beat your PB. adidas offers a home to the runner, the basketball player, the soccer kid, the fitness enthusiast. The weekend hiker that loves to escape the city. The yoga teacher that spreads the moves. The 3-Stripes are seen in the music scene. On stage, at festivals. Our sports clothing keeps you focused before that whistle blows. During the race. And at the finish lines. We’re here to support creators. Improve their game. Their lives. And change the world.
adidas is about more than sportswear and workout clothes. We partner with the best in the industry to co-create. This way we offer our fans the sports apparel and style that match their athletic needs, while keeping sustainability in mind. We’re here to support creators. Improve their game. Create change. And we think about the impact we have on our world.
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Change Company | Change Company | Change Company | ||
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Overall Rating | 3.9/5 based on 616 reviews | 3.5/5 based on 1.5k reviews | 4.1/5 based on 1.8k reviews | 4.0/5 based on 1.4k reviews |
Highly Rated for | Salary Work-life balance Company culture | Salary | Work-life balance Job security Company culture | Work-life balance Job security |
Critically Rated for | Promotions | Job security Work-life balance Company culture | Promotions | Promotions |
Primary Work Policy | Hybrid 58% employees reported | Work from office 91% employees reported | Work from office 81% employees reported | Work from office 84% employees reported |
Rating by Women Employees | 3.6 Good rated by 107 women | 3.3 Average rated by 228 women | 3.8 Good rated by 193 women | 3.7 Good rated by 141 women |
Rating by Men Employees | 4.0 Good rated by 460 men | 3.5 Good rated by 1.2k men | 4.2 Good rated by 1.5k men | 4.0 Good rated by 1.2k men |
Job security | 3.7 Good | 2.8 Poor | 3.9 Good | 3.8 Good |
Adidas Salaries
Store Manager
Retail Associate
Software Engineer
Software Developer
Data Engineer
Sales Executive
Retail Store Manager
Senior Software Engineer
Platform Engineer
Assistant Store Manager
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Trusted Shoe Company Announces Bad News
- Trusted shoe company Skechers withdrew its annual results forecast, disappointing investors.
- The company's CEO cited an uncertain economic environment as the reason for the withdrawal.
- Skechers, Nike, Adidas, and Puma are concerned about tariffs on their Asian-made shoes.
- Skechers imports all its products in the US, 40% sourced from Vietnam and 40% from China.
How are scientists making running shoes more sustainable, while still maintaining performance?
- Finding sustainable running shoes that meet performance expectations is challenging due to varying runner preferences and sustainability concerns.
- Among the sustainability considerations for running shoes are materials, recyclability, biodegradability, and environmental impact.
- Sustainable running shoes aim to minimize greenhouse gas emissions, plastic waste, and overall environmental impact.
- Biodegradability of running shoes is limited due to the need for materials to withstand foot moisture and microbial activity, often leading to the use of fossil-based materials.
- Recycling running shoes is challenging due to the mix of various non-recyclable plastic polymers used in their construction.
- Companies like Vivo Barefoot and Allbirds offer sustainable shoe options made from renewable or recycled materials, prioritizing durability and eco-friendly practices.
- Adidas has introduced a running shoe designed for easy recycling, emphasizing the use of mono-materials for better recyclability.
- Despite efforts towards sustainability, balancing durability, environmental friendliness, and performance in running shoes remains a complex challenge.
- Consumers are advised to research brands, avoid greenwashing, and consider factors like shipping methods and product lifespan for more sustainable purchasing decisions.
- In the quest for sustainable running shoes, a balance between cost, performance, and eco-friendliness is crucial for long-term environmental impact.

Adidas’ 3D-printed shoes are launching globally on May 2nd
- Adidas will be launching its 3D-printed Climacool shoes globally on May 2nd.
- Previously available in limited quantities through Adidas’ Confirmed platform, the shoes will now be accessible to everyone.
- The Climacool shoes feature a form-fitting and breathable lattice structure that is created using cutting-edge 3D printing technology.
- The use of 3D-printing allows for customization, unique properties, and refined design, making it a significant advancement in shoe manufacturing.

Adidas' Spikeless Golf Shoes That Make a Round of Golf Feel Like 'Walking on a Cloud' Are Nearly 50% Off on Amazon
- The Adidas S2G Spikeless Leather Golf Shoes are nearly 50% off on Amazon.
- The shoes have received over 150 five-star ratings and are praised for their comfort and design.
- They are made of supple leather and feature Lightstrike tech for added performance.
- The discounted price starts at $57, and the shoes come in various colors and sizes.

SpicyIP Weekly Review (April 7 – April 13)
- In the second week of April, SpicyIP covered various IP-related topics including the Draft CRI Guidelines 2025, the Madras HC judgment in Kemin v. Controller of Patents, and the impact of access to knowledge on reading habits.
- Bharathwaj Ramakrishnan analyzed the Draft CRI Guidelines 2025, which closed for comments on April 15, shedding light on recent court decisions and technical issues.
- The Madras HC judgment in Kemin v. Controller of Patents questioned patentability of inventions related to animal feed energy absorption.
- Lokesh Vyas explored the importance of what is read in addition to who gets to read in the context of increasing knowledge access.
- SpicyIP also featured posts on advanced IP courses, transformational LL.M. programs in IP and competition law, and case summaries of trademark and copyright infringement lawsuits.
- The Delhi High Court dealt with trademark infringement cases involving major companies like Harley-Davidson, Adidas, Loreal, and others.
- The Calcutta High Court addressed issues related to patent refusal and trademark abandonment, emphasizing procedural fairness and legal interpretations.
- Notable cases included rulings on copyright infringement, passing off, and trademark disputes, showcasing the legal landscape surrounding IP in India.
- Overall, the week's IP developments highlighted a range of legal issues, from patent applications to trademark disputes, and the need for critical examination of IPR applications.

Amazon Is Selling Adidas Golf Shoes for Up to 40% Off
- Amazon is currently offering up to 40% off on Adidas Tech Response Spikeless 3.0 Golf Shoes.
- The shoes are available in three different colors and a wide range of sizes.
- These spikeless golf shoes provide all-day comfort and have received over 780 five-star ratings.
- They feature lightweight cushioning, a Traxion outsole, and grippy lugs for better balance.
Arthur Hoeld of Adidas to join Puma as CEO, in July 2025
- Arthur Hoeld, currently serving as the chief sales officer at Adidas, will join Puma as CEO in July 2025.
- Hoeld has spent over 26 years at Adidas, starting as an advertising manager to his current role as chief sales officer.
- He will be replacing Arne Freundt, who has been the CEO of Puma for almost 14 years and will be leaving the company on April 30, 2025.
- Freundt expressed confidence in Puma's future prospects and wished success to Arthur Hoeld and the Puma family.

Nike, Lululemon Stocks Soar As Trump Touts Productive Call With Vietnam
- Stocks exposed to Vietnam including Nike Inc. and Lululemon Athletica Inc. soared on Friday after President Donald Trump said he had a “very productive call” with Vietnam’s To Lam.
- Nike shares erased an earlier loss to gain as much as 5.9%, while On Holding AG and Skechers USA Inc. also rose more than 6% each. Lululemon Athletica shares meanwhile jumped 3.9%.
- The stocks tumbled Thursday on Trump’s sweeping tariff plans, as the companies had shifted production to Vietnam to avoid China tariffs.
- About half of all Nike brand shoes and 39% of Adidas shoes are made in Vietnam, according to regulatory filings, with the country being the largest supplier of footwear for both companies.

How Sneaker Resellers & D2C Brands Are Cashing In On India’s $6 Bn Boom
- Sneakers have a rich history dating back to the 1830s when rubber-soled shoes were first developed.
- Today, sneakers have become a cultural phenomenon driven by exclusivity and brand prestige.
- India is experiencing a sneaker revolution with new generations seeing sneakers as an extension of their identity.
- The sneaker market in India is projected to grow from $3.8 Bn in FY24 to $5.9 Bn in FY32.
- Factors fueling India's crush for sneakers include a shift towards seeking limited-edition drops and self-expression.
- Sneakers have evolved into a lifestyle necessity, attracting not only Gen Z but also millennials in their 30s and 40s.
- D2C sneaker brand Comet leverages storytelling and personal narratives, catering to the Indian market's love for unique stories.
- Sneaker reselling platforms like Find Your Kicks and Hustle Culture have seen significant growth, bridging the gap between buyers and sellers.
- Reselling platforms ensure authenticity by implementing strict authentication processes, offering a platform for genuine sneaker transactions.
- Major brands like Nike and Adidas are making their products more accessible, challenging the scarcity model in sneaker reselling.

European Stocks Hit Hard by Tariff-Driven Market Turmoil
- European stocks experienced significant losses due to tariff-driven market turmoil.
- Major retail and industrial stocks, including Adidas and Maersk, faced severe losses.
- Automotive and financial sectors were hit hard, while utility stocks saw a rise.
- The introduction of new tariffs is expected to impact over 180 countries, leading to uncertainty and market volatility.

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