This role will be responsible for driving Sell In and sell outs from assigned B2B channel (Corporate & Q Commerce Platform), increase Market share for the brand, Relationship with front-end teams, Government organizations, Partner store teams & their stakeholders. Strong relationship management with Corporates and leads of Marcom, HR and Procurement. Further the incumbent will lead the Planning + execution of business right which will include product listing, price restructuring, forecasting of product and business, ensure efficient planning + executing In-season priorities at the Point of Sale including VM and optimal representation of the brand as per guidelines. The role will also be accountable for maintaining & periodic reporting of sell in & sell out data in prescribed formats, building growth oriented monthly/annual sell out plans, providing vital market & consumer intelligence and improve overall quality of business and brand representation among corporates.
Key Responsibilities
Functional:
Responsible for achieving assigned sales quota (Sell -in) on a periodic basis (Daily, Weekly, Monthly, Quarterly & Annually) and driving the performance of the overall Ops team of the partner.
Track, drive & report to relevant internal stakeholders on brand market share, competitive initiatives, partner initiatives at stores & qualitative consumer insights
Develop and execute strategies with internal stakeholders Channel Head to deliver seasonal priorities and drive best representation at various PoS. .
Drive new business opportunity via large corporates from time to time directly.
Drive strong relationships with corporate hierarchy with Marcom, HR and Procurement leads
Front-end ops team of the partner to enable high sell-in and sellout.
Periodically report, as per prescribed formats and requirements, sell-in & sell out performance to internal stakeholders. Create and execute a review mechanism.
Plan & execute along with internal stakeholders and Ops team members on periodic front-end staff training as required each season basis the training calendar
Ensure strong forecasting of sell out performance and periodically review the performance with external partners and internal stake holders.
Provide inputs and insights to Channel Head on consumer/customer, competition, and product performance.
Ensure weekly & monthly priority alignments with stake holders to optimize sales performance of the account.
Ensure adherence of all front-end team members to the policies and norms of the brand as laid out.
Controlling.
To measure progress on set KPIs.
To measure progress of team members against set KPIs
To report to all superiors
To monitor all reports
To monitor and report on customers and competitors initiatives, and propose/execute actions
To provide realistic plans and forecasts on sell In and sellout performances
Professional background:
Functional: > 8 to 15 years experience in sales, exposure to manage big partners in Government Corporate/ schools/HORECA
Industry: ideally in apparel/fashion/shoes, FMCG or FMCD
Leadership: 1-2 years
Exposure: Sports, Sales, retail and exposure to government business.
IT and Language skills
Outlook: basic
Word: advanced
Excel: advanced
PowerPoint: advanced
English: advanced
Local language: Fluent
Educational Background :
MBA in business / Marketing and sales focus
COURAGE: Speak up when you see an opportunity; step up when you see a need. .
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company s standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.