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CBS-BMC-Brand and Marketing-Marketing Management-Marketing Manager
4-5 years
Kochi
1 vacancy
CBS-BMC-Brand and Marketing-Marketing Management-Marketing Manager
Ernst & Young
posted 16d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
As a Campaign Manager, you will be hands-on in campaign execution. From devising timelines and managing budgets to handling various campaign channels such as social media, digital, events, and print, you will oversee the entire process. Analyzing campaign performance and deriving insights will also be a key responsibility.
Your key responsibilities
- Campaign Management Devise, execute, and optimize multi-channel marketing campaigns across diverse platforms, aligning each initiative with business objectives and leveraging EYs business insights. Methodically track and manage campaign budgets to ensure efficient resource allocation, promptly addressing any deviations from the plan.
- Stakeholder Collaboration Forge strong partnerships with Global Delivery Services, external vendors, and other stakeholders, fostering an environment of collaboration to achieve campaign objectives.
- Performance Analysis Employ analytical tools (e.g., Google Analytics, Sprinklr, Adobe Analytics) to fine-tune campaigns and identify enhancement opportunities. Produce comprehensive performance reports for executive-level stakeholders.
- Program Support Provide essential administrative support to the BMC team, including calendar management, meeting scheduling, and presentation preparation. Conceptualize, organize, and execute hybrid events such as webinars, podcasts, and roundtables, targeting and engaging the most pertinent buyer segments.
Skills and attributes for success
- Campaign Management Proven ability to oversee multi-channel marketing campaigns, from concept to completion, aligning with business goals.
- Organization and Prioritization Strong organizational skills for multitasking with precision.
- Business Acumen In-depth understanding of our companys landscape and strategic priorities.
- Communication Exceptional written and oral communication skills, conveying complex ideas effectively.
- Analytical and Critical Thinking Proficiency in analytical thinking and creative problem-solving.
- Networking, Teamwork, and Stakeholder Management Skilled in building relationships with internal and external stakeholders.
- Data Analytics and Visualization Experience with tools like Tableau, Adobe Analytics, and Google Analytics.
- Email Marketing and Social Media Management Familiarity with email marketing tools, Google AdWords, social media platforms (e.g., Sprinklr, Hootsuite).
- Creative Problem Solving Ability to innovate solutions bridging BMC expectations and GDS capabilities.
- Stakeholder Feedback Skill in collecting and applying stakeholder feedback for campaign enhancements.
- Team Leadership A motivational team player adaptable during peak periods.
To qualify for the role, you must have
- Education Bachelors degree in business administration, marketing, or a related field is required. An MBA or MS in Marketing is preferred.
- Experience Over 4 years of end-to-end campaign management experience and more than 9 years in B2B marketing, preferably within professional services or similar sectors. Proven expertise in managing global-level processes and projects.
Ideally, you ll also have
- Prior experience in B2B Brand & Marketing settings.
- Track record of event execution, B2B brand exposure, and project management.
- Familiarity with digital marketing analytics and bridging expectations with capabilities.
Technologies and Tools
- Microsoft Office Suite (Excel, PowerPoint)
- Adobe web platforms
- Analytics tools
- Email marketing tools
- Google AdWords
- Data visualization tools
- Creative problem solving
- Organization and prioritization
- Business Acumen
- Analytical and critical thinking
- Exceptional written and oral communication skills
Employment Type: Full Time, Permanent
Read full job descriptionPrepare for Marketing Manager roles with real interview advice
What people at Ernst & Young are saying
Marketing Manager salary at Ernst & Young
reported by
5
employees
with 10-14
years exp.
₹17.6
L/yr - ₹27
L/yr
50%
more
than the average Marketing Manager Salary in India
View more details
What Ernst & Young employees are saying about work life
based on 10.5k employees
Flexible timing
Monday to Friday
No travel
Day Shift
Ernst & Young Benefits
View more benefits
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Ernst & Young Kochi Office Locations
Kochi Office
Ernst & Young, 9th Floor, ABAD Nucleus,, NH - 49, Maradu
Kochi
Kerala 682304
Kerala 682304
Kochi Office
5th Floor, Software Development Block
Athulya IT Complex, Infopark
Kusmagiri
Kakkanad
Kochi
Kochi
682030
682030
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