Myntra Interview Questions, Process, and Tips

Q1. Why are you planning to join Myntra?
Ans. 
I am excited to join Myntra for its innovative approach to fashion retail and commitment to customer satisfaction.
• Myntra is a leader in the online fashion industry, providing a dynamic environment for growth.

• The company's focus on technology and data-driven decisions aligns with my professional skills.

• I admire Myntra's commitment to sustainability and ethical fashion, which resonates with my values.

• The opportunity to w...read more
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Q2. Divide given budget into the marketing funnel.
Ans. 
Allocating budget effectively across the marketing funnel enhances customer engagement and conversion rates.
• Awareness (30%): Invest in social media ads and SEO to increase brand visibility. Example: Facebook ads targeting specific demographics.

• Consideration (25%): Use content marketing and webinars to educate potential customers. Example: Hosting a webinar on product benefits.

• Conversion (20%): Allocate funds for promot...read more
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Q1. What are your expectations from Myntra?
Ans. 
I expect Myntra to foster growth, provide resources, and encourage innovation in the key account management role.
• Collaboration: I hope to work closely with cross-functional teams to enhance customer experience, like coordinating with marketing for campaigns.

• Growth Opportunities: I expect Myntra to provide training and development programs to sharpen my skills in account management.

• Data-Driven Insights: Access to analyt...read more
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Q2. Where do you see yourself with Myntra?
Ans. 
I envision myself growing with Myntra, driving key account success and fostering strong partnerships to enhance brand value.
• Developing strategic relationships with key accounts to boost sales and market share.

• Leveraging data analytics to identify trends and tailor solutions for clients, similar to how I increased sales by 20% in my previous role.

• Collaborating with cross-functional teams to ensure seamless execution of ...read more
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Q1. Guestimates question: How many women's drive red car in the Bangalore
Ans. 
It is impossible to accurately estimate the number of women driving red cars in Bangalore without specific data.
• There is no specific data available on the number of women driving red cars in Bangalore.

• Estimating the number of women driving red cars in Bangalore would require access to vehicle registration data or a survey of car owners.

• Factors such as car ownership trends among women and the popularity of red cars woul
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Q2. How will achieve GMV if your budget is over
Ans. 
Achieve GMV by optimizing marketing channels, improving product offerings, and enhancing user experience.
• Optimize marketing channels to reach a larger audience

• Improve product offerings to increase customer interest and sales

• Enhance user experience to encourage repeat purchases and higher order values
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Q1. How to calculate STR
Ans. 
STR can be calculated by dividing the current period sales by the previous period sales and multiplying by 100.
• Calculate STR by dividing current period sales by previous period sales and multiplying by 100

• Formula: (Current Period Sales / Previous Period Sales) * 100

• Example: If current period sales are $10,000 and previous period sales are $8,000, STR = (10,000 / 8,000) * 100 = 125%
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Q2. How to scale up brand
Ans. 
To scale up a brand, focus on increasing brand awareness, expanding distribution channels, improving product quality, and enhancing customer engagement.
• Increase brand awareness through targeted marketing campaigns and partnerships.

• Expand distribution channels by entering new markets or partnering with retailers.

• Improve product quality to attract more customers and build brand loyalty.

• Enhance customer engagement through...read more
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Q3. How to identify trends and gaps in the market
Ans. 
Identifying trends and gaps in the market involves analyzing data, conducting market research, monitoring competitors, and staying updated on industry news.
• Analyze sales data to identify patterns and trends in consumer behavior

• Conduct market research to understand customer preferences and demands

• Monitor competitors to identify gaps in the market that can be capitalized on

• Stay updated on industry news and developments t...read more
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Q1. Case study on brand Scale-up
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Q2. How to grow Brand in E-commerce with 4 Ps
Ans. 
To grow a brand in E-commerce with 4 Ps, focus on product, price, place, and promotion strategies.
• Product: Ensure high quality, unique products that meet customer needs.

• Price: Offer competitive pricing and promotions to attract customers.

• Place: Optimize online presence through strategic partnerships and platforms.

• Promotion: Utilize digital marketing, social media, and influencer collaborations to increase brand visibil
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All and all it was a wholesome interview with a mix of sql, python questions

Good the case study was fairly doable

Q1. Why you want 2 join Myntra
Ans. 
I want to join Myntra because of its innovative approach to e-commerce and its strong focus on customer satisfaction.
• I am impressed by Myntra's use of data analytics to personalize the shopping experience for customers.

• I admire Myntra's commitment to staying ahead of trends in the fashion industry.

• I believe Myntra offers a dynamic and challenging work environment that will allow me to grow as a data analyst.
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Q2. Salary expectations
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It was about different products that Myntra have. Branding, aspects of products, and many more

Q1. Technical round it was, so content based queries asked
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Q1. Technical based questions on quality auditing
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Q1. Salary discussion
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Q1. Joins with with subquery questions
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Q2. Window function usage and application
Ans. 
Window functions are used in SQL to perform calculations across a set of table rows related to the current row.
• Window functions are used to calculate cumulative sums, averages, ranks, and more.

• They allow for calculations to be performed on a specific subset of rows within a larger result set.

• Examples include ROW_NUMBER(), RANK(), DENSE_RANK(), and NTILE().
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