Mars International India ASE Interview Questions and Answers

To build brand image, it is important to create a strong brand identity, establish a positive reputation, engage with customers, and deliver consistent brand messaging.

• Create a strong brand identity by defining your brand's values, mission, and unique selling proposition.

• Establish a positive reputation by providing high-quality products or services and delivering exceptional customer experiences.

• Engage with customers t...read more

To sell a push brand, focus on creating a sense of urgency and highlighting the unique benefits of the product.

• Emphasize the immediate need for the product

• Highlight the unique features and benefits

• Offer limited-time promotions or discounts

• Use persuasive language and visuals in marketing materials

• Leverage social proof through customer testimonials or endorsements