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I was interviewed in Jan 2025.
Market research is the process of gathering, analyzing, and interpreting information about a market to make informed business decisions.
Market research helps businesses understand their target audience and competitors
It involves collecting data on consumer preferences, trends, and buying habits
The purpose is to identify opportunities, minimize risks, and optimize marketing strategies
Examples include surveys, focus grou
Ipsos provides market research and consulting services to help clients understand consumer behavior and trends.
Market research
Consulting services
Consumer behavior analysis
Trend analysis
Mystery shopping is a market research technique where individuals pose as regular customers to evaluate the quality of products and services.
Mystery shoppers are hired by companies to assess customer service, product quality, and overall customer experience.
They visit stores, restaurants, or other businesses anonymously and provide detailed feedback on their interactions.
The goal of mystery shopping is to identify area...
Proficient in Microsoft Office suite with experience in creating presentations, reports, and spreadsheets.
Proficient in Microsoft Word for creating documents and reports
Skilled in Microsoft Excel for data analysis and creating spreadsheets
Experienced in Microsoft PowerPoint for creating presentations
Familiar with Microsoft Outlook for email communication and scheduling
I was interviewed in Jan 2025.
I have 5 years of experience in analyzing large datasets to extract valuable insights and make data-driven decisions.
Analyzed customer behavior data to optimize marketing strategies
Built predictive models to forecast sales trends
Utilized machine learning algorithms to improve product recommendations
Presented findings to stakeholders in a clear and actionable manner
Questions related to work experience in data science field.
Asked about previous projects worked on
Inquired about specific data analysis techniques used
Discussed challenges faced and how they were overcome
I applied via Referral and was interviewed in Aug 2024. There were 2 interview rounds.
I applied via Referral and was interviewed before Apr 2023. There were 3 interview rounds.
Marketing Research, Advertisement companies
Ipsos interview questions for popular designations
I applied via Naukri.com and was interviewed in Mar 2022. There were 2 interview rounds.
I applied via Approached by Company and was interviewed before Sep 2022. There were 3 interview rounds.
Html based questions. Database and logical
One program to code in any language.
Top trending discussions
I waa given telecom market in indua
I applied via Campus Placement and was interviewed in Oct 2022. There were 4 interview rounds.
1 easy sql and 1 easy python for 55 min
1 easy python and very hard sql for 1 hr 50 min
Answering a question on writing a join and implementing left join using pandas for Data Analyst role.
To write a join, we need to identify the common column(s) between two tables and use the JOIN keyword in SQL.
Example: SELECT * FROM table1 JOIN table2 ON table1.common_column = table2.common_column
To implement left join using pandas, we can use the merge() function with how='left' parameter.
Example: pd.merge(table1, tab
I applied via Naukri.com and was interviewed in Oct 2024. There was 1 interview round.
1 hr exam it is easy to crack
I applied via Naukri.com and was interviewed before Feb 2022. There were 4 interview rounds.
Basic aptitude questions of quant and reasoning and general english
Case study of varies products asked around 15-20 which were easy to attempt
SQL is a programming language used for managing and manipulating relational databases. Excel formulas are used for performing calculations and data analysis in Microsoft Excel.
SQL is used to retrieve, insert, update, and delete data from databases.
Excel formulas are written using functions and operators to perform calculations and manipulate data.
SQL example: SELECT * FROM customers WHERE age > 30;
Excel formula example...
The duration of Ipsos interview process can vary, but typically it takes about less than 2 weeks to complete.
based on 5 interviews
Interview experience
Research Executive
155
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Analyst
135
salaries
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Senior Research Executive
114
salaries
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Data Analyst
77
salaries
| ₹0 L/yr - ₹0 L/yr |
Research Manager
68
salaries
| ₹0 L/yr - ₹0 L/yr |
Nielsen Holdings
Kantar
GfK MODE
Market Xcel Data Matrix