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GfK MODE
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GfK MODE Analyst Interview Questions and Answers
GfK MODE Analyst Interview Experiences
7 interviews found
Anonymous
Moderate level, maths reasoning questions
Aptitude test of 30 min is conducted
Rohit Gupta
(2 Questions)
- Q1. Why this job you want to do
- Q2. Why this job in gfk
Selected
I applied via Naukri.com and was interviewed before Aug 2022. There were 3 interview rounds.
There are simple technical test before manger round and it was very easy to crack
(4 Questions)
- Q1. Why you interested in this job
- Q2. Are you comfortable in rational shift
- Q3. Tell me something about your study
- Q4. Do you read all the policy about companies
- Ans.
Yes, I make sure to thoroughly read and understand all company policies.
I believe it is important to read and understand company policies to ensure compliance and avoid any misunderstandings.
Reading company policies helps me stay informed about the rules and regulations within the organization.
I make it a priority to review and familiarize myself with all policies to ensure I am following the correct procedures.
For exa...
Interview Preparation Tips
GfK MODE interview questions for designations
Selected
I applied via Naukri.com and was interviewed before May 2023. There were 2 interview rounds.
There will be MCQ Questions. They will ask you to use internet and answer the questions.
They want to check your research skills.
(1 Question)
- Q1. If you are a fresher then you can easily clear the interview, Hr will ask normal questions about yourself and about your education background.
Interview Preparation Tips
Selected
I applied via Referral and was interviewed in Jun 2022. There were 3 interview rounds.
Normal aptitude questions
(1 Question)
- Q1. Interview with manager
Interview Preparation Tips
Selected
I applied via Naukri.com and was interviewed before Feb 2022. There were 4 interview rounds.
Basic aptitude questions of quant and reasoning and general english
Case study of varies products asked around 15-20 which were easy to attempt
(2 Questions)
- Q1. About yourself, practical knowledge, family, data related,etc.
- Q2. What is sql. Excel formulas
- Ans.
SQL is a programming language used for managing and manipulating relational databases. Excel formulas are used for performing calculations and data analysis in Microsoft Excel.
SQL is used to retrieve, insert, update, and delete data from databases.
Excel formulas are written using functions and operators to perform calculations and manipulate data.
SQL example: SELECT * FROM customers WHERE age > 30;
Excel formula example...
Interview Preparation Tips
Skills evaluated in this interview
Top trending discussions
Interview questions from similar companies
Kedar Lele
Interview Questionnaire
8 Questions
- Q1. Questions on Summer Internship
- Q2. What are your 2 Weaknesses ? Explain them to me ?
- Ans.
I tend to overthink and can be too self-critical at times.
I often spend too much time analyzing details and can lose sight of the bigger picture.
I sometimes struggle with making decisions quickly due to overthinking.
I can be too hard on myself and take criticism too personally.
For example, in my previous job, I spent too much time perfecting a project and missed the deadline.
Another example is when I received construct...
- Q3. What is the process of launching a new product to market ? Explain each step ?
- Ans.
Launching a new product involves several steps, from ideation to market launch.
Conduct market research to identify customer needs and preferences
Develop a product concept and create a prototype
Test the product with focus groups and make necessary adjustments
Create a marketing plan and determine pricing strategy
Launch the product and monitor sales and customer feedback
Make any necessary improvements or adjustments based...
- Q4. Difference between Primary and Secondary Research ?
- Ans.
Primary research is original research conducted by the researcher, while secondary research is based on existing research.
Primary research involves collecting new data through surveys, interviews, experiments, etc.
Secondary research involves analyzing existing data from sources like books, journals, websites, etc.
Primary research is more time-consuming and expensive than secondary research.
Secondary research is useful ...
- Q5. Guesstimate : No of traffic signals between Aurangabad and Pune.
- Ans.
There are approximately 50-60 traffic signals between Aurangabad and Pune.
Consider the distance between Aurangabad and Pune is around 235 km.
Assuming an average distance of 4 km between two signals, there would be around 58-59 signals.
However, the number may vary based on the route taken and the traffic density.
Also, the number of signals may have increased or decreased over time due to road development projects.
Hence,...
- Q6. Tell me something about yourself ?
- Ans.
I am a highly motivated individual with a passion for problem-solving and continuous learning.
I have a degree in computer science and have worked as a software engineer for 3 years.
I enjoy taking on new challenges and have experience working in both team and individual settings.
In my free time, I enjoy reading books on technology and attending tech conferences to stay up-to-date with the latest trends.
I am also an avid...
- Q7. What is the process of Market Research ?
- Ans.
Market research involves gathering and analyzing information about a target market to make informed business decisions.
Identify research objectives and target audience
Choose research methods (surveys, focus groups, etc.)
Collect and analyze data
Draw conclusions and make recommendations
Continuously monitor and update research
Example: Conducting a survey to determine customer satisfaction with a product
Example: Analyzing ...
- Q8. How did you know about Consumer Neuroscience ? ( I had spoken about it during induction )
Interview Preparation Tips
Experience: Quantitative Aptitude -10 Q ....Questions on P&L AND Percentage ....Cutoff 7
Verbal Ability - 18 Q .....Sentence Correction Cutoff -12 Q
Case Studies - 2
Time - 1.5 Hrs
Tips: Questions were quite easy ....Time Management Is Important
Duration: 90 minutes
Round: Behavioural Interview
Experience: Checking the confidence of the candidate. I think the fact that I had carried out a Social Research (Ganpati Procession Analysis in Pune ) helped. I could share that experience.
Tips: During your course try and associate yourself with some kind of research work ( whether it is complete or incomplete does not matter ).
Study the company ( website) as much as you can before the interview.
Round: Technical Interview
Tips: Questions on Summer Internship - Prepare well and do speak about
Skills: Ability To Analyse, Communication, Basics of Market Research
College Name: Department of Management Sciences (PUMBA)
I applied via Campus Placement
Interview Preparation Tips
Experience: Based on whether you have experience in analytics, maths or programming.
Tips: If you're serious about EXL, work on a data science project, intern or take up a few courses in data science. Probability and Statistics is a 'must do course'.
Round: Test
Experience: Had 4 questions. One was based on probabilty, another was a puzzle, a data interpretation question and finally a case study question, involving a bit of guesstimate analysis.
Tips: Be strong in probability and puzzles. Do one or two cases with a friend while preparing for any kind of internship.
Round: Group Discussion
Experience: No group discussion
Round: HR Interview
Experience: I was asked about myself, my interest areas, the reason for applying for EXL. That was pretty much it
Tips: Be thorough and genuine with all kinds of HR questions
Duration: 2
College Name: IIT Madras
I applied via Campus Placement
Interview Preparation Tips
Experience: 15 people were short listed from the entire lot.
Tips: High CGPA or course in R programming will be helpful in getting shortlisted.
Round: Telephonic interview
Experience: general HR questions like describe yourself was asked. I was questioned on my tennis knowledge (extra curricular) and detailed description of intern too.
Tips: Be thorough with your resume from start to end and you should be able to explain what you did in interview.
Round: Test
Experience: Difficult questions related to data interpretation mixed with probability were asked to solve within 7 minutes. One guess-estimate question and one case study type problem were asked to be solved within 23 minutes.
Tips: calculations should be done fast and assumptions properly written.
Duration: 30 minutes
Total Questions: 6
General Tips: Be very thorough with your resume and some general HR questions.
Skill Tips: Be calm and not get tensed is a must,
Skills: Analyzing And Problem Solving Skills
Duration: 2
College Name: IIT Madras
Motivation: This is a very diverse company and major attraction is that it applies decision analytics to solve business problems. Being interested in a finance and coding a bit, this profile seemed the right fit.
Funny Moments: I was quizzed on my knowledge of tennis like how many Grand slam has Leander paes won and what was the semi final score of US open.
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GfK MODE Analyst Interview Process
based on 7 interviews
2 Interview rounds
- Aptitude Test Round - 1
- Aptitude Test Round - 2
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