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GfK MODE
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GfK MODE Analyst Interview Questions and Answers
GfK MODE Analyst Interview Experiences
7 interviews found
Anonymous
Moderate level, maths reasoning questions
Aptitude test of 30 min is conducted
Rohit Gupta
(2 Questions)
- Q1. Why this job you want to do
- Q2. Why this job in gfk
Selected
I applied via Naukri.com and was interviewed before Aug 2022. There were 3 interview rounds.
There are simple technical test before manger round and it was very easy to crack
(4 Questions)
- Q1. Why you interested in this job
- Q2. Are you comfortable in rational shift
- Q3. Tell me something about your study
- Q4. Do you read all the policy about companies
- Ans.
Yes, I make sure to thoroughly read and understand all company policies.
I believe it is important to read and understand company policies to ensure compliance and avoid any misunderstandings.
Reading company policies helps me stay informed about the rules and regulations within the organization.
I make it a priority to review and familiarize myself with all policies to ensure I am following the correct procedures.
For exa...
Interview Preparation Tips
GfK MODE interview questions for designations
Selected
I applied via Naukri.com and was interviewed before May 2023. There were 2 interview rounds.
There will be MCQ Questions. They will ask you to use internet and answer the questions.
They want to check your research skills.
(1 Question)
- Q1. If you are a fresher then you can easily clear the interview, Hr will ask normal questions about yourself and about your education background.
Interview Preparation Tips
Selected
I applied via Referral and was interviewed in Jun 2022. There were 3 interview rounds.
Normal aptitude questions
(1 Question)
- Q1. Interview with manager
Interview Preparation Tips
Selected
I applied via Naukri.com and was interviewed before Feb 2022. There were 4 interview rounds.
Basic aptitude questions of quant and reasoning and general english
Case study of varies products asked around 15-20 which were easy to attempt
(2 Questions)
- Q1. About yourself, practical knowledge, family, data related,etc.
- Q2. What is sql. Excel formulas
- Ans.
SQL is a programming language used for managing and manipulating relational databases. Excel formulas are used for performing calculations and data analysis in Microsoft Excel.
SQL is used to retrieve, insert, update, and delete data from databases.
Excel formulas are written using functions and operators to perform calculations and manipulate data.
SQL example: SELECT * FROM customers WHERE age > 30;
Excel formula example...
Interview Preparation Tips
Skills evaluated in this interview
Top trending discussions
Interview questions from similar companies
Kedar Lele
Interview Questionnaire
8 Questions
- Q1. Questions on Summer Internship
- Q2. What are your 2 Weaknesses ? Explain them to me ?
- Ans.
I tend to overthink and can be too self-critical at times.
I often spend too much time analyzing details and can lose sight of the bigger picture.
I sometimes struggle with making decisions quickly due to overthinking.
I can be too hard on myself and take criticism too personally.
For example, in my previous job, I spent too much time perfecting a project and missed the deadline.
Another example is when I received construct...
- Q3. What is the process of launching a new product to market ? Explain each step ?
- Ans.
Launching a new product involves several steps, from ideation to market launch.
Conduct market research to identify customer needs and preferences
Develop a product concept and create a prototype
Test the product with focus groups and make necessary adjustments
Create a marketing plan and determine pricing strategy
Launch the product and monitor sales and customer feedback
Make any necessary improvements or adjustments based...
- Q4. Difference between Primary and Secondary Research ?
- Ans.
Primary research is original research conducted by the researcher, while secondary research is based on existing research.
Primary research involves collecting new data through surveys, interviews, experiments, etc.
Secondary research involves analyzing existing data from sources like books, journals, websites, etc.
Primary research is more time-consuming and expensive than secondary research.
Secondary research is useful ...
- Q5. Guesstimate : No of traffic signals between Aurangabad and Pune.
- Ans.
There are approximately 50-60 traffic signals between Aurangabad and Pune.
Consider the distance between Aurangabad and Pune is around 235 km.
Assuming an average distance of 4 km between two signals, there would be around 58-59 signals.
However, the number may vary based on the route taken and the traffic density.
Also, the number of signals may have increased or decreased over time due to road development projects.
Hence,...
- Q6. Tell me something about yourself ?
- Ans.
I am a highly motivated individual with a passion for problem-solving and continuous learning.
I have a degree in computer science and have worked as a software engineer for 3 years.
I enjoy taking on new challenges and have experience working in both team and individual settings.
In my free time, I enjoy reading books on technology and attending tech conferences to stay up-to-date with the latest trends.
I am also an avid...
- Q7. What is the process of Market Research ?
- Ans.
Market research involves gathering and analyzing information about a target market to make informed business decisions.
Identify research objectives and target audience
Choose research methods (surveys, focus groups, etc.)
Collect and analyze data
Draw conclusions and make recommendations
Continuously monitor and update research
Example: Conducting a survey to determine customer satisfaction with a product
Example: Analyzing ...
- Q8. How did you know about Consumer Neuroscience ? ( I had spoken about it during induction )
Interview Preparation Tips
Experience: Quantitative Aptitude -10 Q ....Questions on P&L AND Percentage ....Cutoff 7
Verbal Ability - 18 Q .....Sentence Correction Cutoff -12 Q
Case Studies - 2
Time - 1.5 Hrs
Tips: Questions were quite easy ....Time Management Is Important
Duration: 90 minutes
Round: Behavioural Interview
Experience: Checking the confidence of the candidate. I think the fact that I had carried out a Social Research (Ganpati Procession Analysis in Pune ) helped. I could share that experience.
Tips: During your course try and associate yourself with some kind of research work ( whether it is complete or incomplete does not matter ).
Study the company ( website) as much as you can before the interview.
Round: Technical Interview
Tips: Questions on Summer Internship - Prepare well and do speak about
Skills: Ability To Analyse, Communication, Basics of Market Research
College Name: Department of Management Sciences (PUMBA)
Interview Preparation Tips
Experience: Didn't read any material saw resumes of my friends who pass out last year to see how to organize my points. Prepare my resume and refine it with the help of my friends several times
Round: HR Interview
Experience: Saw common HR questions from the websites and prepare answers for that .worked in groups in which one person acted as an interviewer.
Round: Case Study Interview
Experience: For the case studies, I referred many e-books available to learn the basic procedure to solve case studies. Sample case studies are also available on sites of these companies (Mckinsey.com, BCG.com or Bain.com)
Round: Puzzle Interview
Experience: Some companies asked puzzles. Common puzzles can be found on internet (pagalguy.com, brainvista.com , or orkut)
College Name: IIT BOMBAY
Interview Questionnaire
6 Questions
- Q1. Resume-based questions
- Q2. What is the color of door from which you entered?
- Ans.
The door from which I entered was brown.
The door was made of wood.
The color was a dark shade of brown.
There were no decorations or patterns on the door.
- Q3. Did you attend the ppt? What did you like the most about ppt?
- Ans.
Yes, I attended the ppt and found the case studies presented to be the most interesting.
Attended the ppt
Found the case studies to be the most interesting
Impressed by the data presented
Liked the interactive nature of the presentation
- Q4. Intern-based questions
- Q5. If you start a startup of selling books to IITK students through e-commerce what will be the annual demand you can expect from IITK students?
- Ans.
The annual demand for selling books to IITK students through e-commerce depends on various factors such as the number of students, their course curriculum, and their reading habits.
The demand can be estimated by conducting a survey among the students to understand their reading habits and preferences.
The demand can also be influenced by the availability of books in the campus library and bookstores.
The demand may vary ...
- Q6. In your hostel every girl plays badminton atleast once a month. The probability of one playing badminton in 1st week is a, probability that if one doesn’t play in 1st week than she will play in 2nd week is...
- Ans.
Calculating the probability of two friends playing badminton in the same week given certain probabilities.
Calculate the probability of both playing in the first week (a*a)
Calculate the probability of both playing in the second week ((1-a)*b*(1-c))
Calculate the probability of both playing in the third week ((1-a)*(1-b)*c)
Calculate the probability of both playing in the last week ((1-a-b-c)*(1-a-b-c))
Add up all the proba
Interview Preparation Tips
Experience: 1. Number of Questions: 30 (10 each from mathematics, English and DI).
2. Type of questions and details Questions of Mathematics and DI were mainly from previous years CAT papers.
3. The time was very limited and so speed was very important while solving the questions.
4. Moreover there was cut off for individual sections so keeping that in mind one had give time to each section.
Duration: 30-40 minutes
Total Questions: 10+10+10
Round: HR Interview
Experience: Most of the questions were resume based. The interviewer also tried to confuse me sometimes. While I was answering he looked at the ceiling and here and there but I ensured that I was still answering everything very confidently not diverting my attention.
Round: Case Study Interview
Experience: It was a HR + puzzle + casestudy interview and lasted for 20-25 minutes and had a panel of only one.
General Tips: 1. Don’t leave everything for the end. As December approaches it becomes more and more hectic with end sems, project deadlines, BTP, ppts to attend, test of companies etc. Start preparing early.
2. Do attend ppt and write down points whatever they mention in the ppt. generally one can prepare the questions like why this sector or why this company from the points they mention in ppt.
3. They generally mention that they are looking for in the candidates in the ppt so this helps in preparing the answers in interview. Moreover do spend some time in preparing for HR.
4. At least think and write down few basic points of the questions that are generally asked in the interviews.
Skill Tips: Do solve all previous year question papers of CAT and try to increase speed of solving.
Do practice some case studies and puzzles.
Skills:
College Name: IIT KANPUR
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GfK MODE Analyst Interview Process
based on 7 interviews
2 Interview rounds
- Aptitude Test Round - 1
- Aptitude Test Round - 2
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