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Engaged Employer
GfK MODE
3.3
based on 229 Reviews
Video summary
Company Overview
Company Locations
Working at GfK MODE
Company Summary
Germany's premier market research organization, focused on providing analytical insights and measuring consumer behavior globally.
Overall Rating
3.3/5
based on 229 reviews
11% below
industry average
Critically rated for
Promotions, Skill development, Salary
Work Policy
Hybrid
74% employees reported
Monday to Friday
79% employees reported
Flexible timing
63% employees reported
No travel
69% employees reported
View detailed work policy
Top Employees Benefits
Health insurance
16 employees reported
Office cab/shuttle
15 employees reported
Free meal
12 employees reported
Cafeteria
12 employees reported
View all benefits
About GfK MODE
Founded in1934 (91 yrs old)
India Employee Count51-200
Global Employee Count5k-10k
HeadquartersNuremberg,Bavaria, Germany
Office Locations
--
Websitegfk.com
Primary Industry
Other Industries
View in video summary
GfK is Germany's largest market research institute, and the fourth largest market research organisation in the world, after Nielsen Company, Kantar Group and Ipsos. In 2008 they attempted to become #2 via a merger with Taylor Nelson Sofres, a Britain firm. The GfK-Telemeter is a device to measure the TV ratings
GfK MODE Ratings
based on 229 reviews
Overall Rating
3.3/5
How AmbitionBox ratings work?
5
63
4
65
3
42
2
26
1
33
Category Ratings
3.6
Job security
3.4
Work-life balance
3.1
Company culture
2.9
Work satisfaction
2.8
Salary
2.7
Skill development
2.7
Promotions
GfK MODE is rated 3.3 out of 5 stars on AmbitionBox, based on 229 company reviews.This rating reflects an average employee experience, indicating moderate satisfaction with the company’s work culture, benefits, and career growth opportunities. AmbitionBox gathers authentic employee reviews and ratings, making it a trusted platform for job seekers and employees in India.
Read more
Gender Based Ratings at GfK MODE
based on 211 reviews
3.2
Rated by 59 Women
Rated 3.4 for Job security and 3.2 for Work-life balance
3.4
Rated by 152 Men
Rated 3.8 for Job security and 3.5 for Work-life balance
Work Policy at GfK MODE
based on 31 reviews in last 6 months
Hybrid
74%
Permanent work from home
13%
Work from office
13%
GfK MODE Reviews
Top mentions in GfK MODE Reviews
+ 5 more
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Compare GfK MODE with Similar Companies
|  Change Company |  Change Company |  Change Company | |
|---|---|---|---|---|
Overall Rating | 3.3/5 based on 229 reviews | 3.7/5 based on 921 reviews | 3.5/5 based on 1.1k reviews | 3.3/5 based on 293 reviews |
Highly Rated for |  No highly rated category | Work-life balance | No highly rated category | No highly rated category |
Critically Rated for | Skill development Promotions Salary | Promotions Skill development Salary | Promotions Salary Work satisfaction | Promotions Work-life balance Work satisfaction |
Primary Work Policy | Hybrid 74% employees reported | Hybrid 81% employees reported | Hybrid 72% employees reported | Hybrid 54% employees reported |
Rating by Women Employees | 3.2 Average rated by 59 women | 3.7 Good rated by 219 women | 3.2 Average rated by 321 women | 3.3 Average rated by 90 women |
Rating by Men Employees | 3.4 Average rated by 152 men | 3.6 Good rated by 595 men | 3.6 Good rated by 675 men | 3.3 Average rated by 179 men |
Job security | 3.6 Good | 3.4 Average | 3.6 Good | 3.4 Average |
View more
GfK MODE Salaries
GfK MODE salaries have received with an average score of 2.8 out of 5 by 229 employees.
Analyst
(127 salaries)
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₹3 L/yr - ₹4.6 L/yr
Senior Analyst
(92 salaries)
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₹3.8 L/yr - ₹5.8 L/yr
Junior Analyst
(92 salaries)
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₹2.9 L/yr - ₹4 L/yr
Principal Analyst
(66 salaries)
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₹4.5 L/yr - ₹6.1 L/yr
Senior Specialist
(46 salaries)
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₹3.5 L/yr - ₹5 L/yr
Market Research Associate
(44 salaries)
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₹3.1 L/yr - ₹4 L/yr
Market Research Analyst
(44 salaries)
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₹3.3 L/yr - ₹4.5 L/yr
Junior Specialist
(42 salaries)
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₹2.9 L/yr - ₹4 L/yr
Research Associate
(36 salaries)
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₹3 L/yr - ₹4.3 L/yr
Data Analyst
(35 salaries)
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₹3 L/yr - ₹6 L/yr
GfK MODE Interview Questions
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Top GfK MODE interview questions and answers
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GfK MODE FAQs
When was GfK MODE founded?
GfK MODE was founded in 1934. The company has been operating for 91 years primarily in the Analytics & KPO sector.
Where is the GfK MODE headquarters located?
GfK MODE is headquartered in Nuremberg,Bavaria.
How many employees does GfK MODE have in India?
GfK MODE currently has more than 100+ employees in India. Marketing & Communication department appears to have the highest employee count in GfK MODE based on the number of reviews submitted on AmbitionBox.
Does GfK MODE have good work-life balance?
GfK MODE has a work-life balance rating of 3.4 out of 5 based on 200+ employee reviews on AmbitionBox. 44% employees rated GfK MODE 3 or below, while 56% employees rated it 4 or above for work-life balance. This rating suggests that while some employees recognize efforts towards work-life balance, there is scope for improvement based on employee feedback. We encourage you to read GfK MODE work-life balance reviews for more details
Is GfK MODE good for career growth?
Career growth at GfK MODE is rated as poor, with a promotions and appraisal rating of 2.7. 44% employees rated GfK MODE 3 or below on promotions/appraisal. This rating reflects a negative sentiment among employees for career growth. We recommend reading GfK MODE promotions/appraisals reviews for more detailed insights.
What are the cons of working in GfK MODE?
Working at GfK MODE does have some drawbacks that potential employees should consider. The company is poorly rated for skill development, promotions / appraisal and salary & benefits, based on 200+ employee reviews on AmbitionBox.
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