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Nielsen
3.7
based on 921 Reviews
Video summary
Company Overview
Associated Companies
Company Locations
Working at Nielsen
Company Summary
Nielsen is a global leader in audience insights, data, and analytics, They shape the future of media with accurate measurement of what people listen to and watch.
Overall Rating
3.7/5
based on 921 reviews

On-Par with
industry average

Highly rated for
Work-life balance

Critically rated for
Promotions, Skill development, Salary
Work Policy

Hybrid
81% employees reported

Monday to Friday
71% employees reported

Flexible timing
72% employees reported

No travel
49% employees reported
View detailed work policy
Top Employees Benefits
Job/Soft skill training
86 employees reported
Health insurance
65 employees reported
Cafeteria
37 employees reported
Office cab/shuttle
25 employees reported
View all benefits
About Nielsen
Founded in1923 (102 yrs old)
India Employee Count1k-5k
Global Employee Count10k-50k
HeadquartersNew York City,New York, United States
Office Locations
Websitenielsen.com
Primary Industry
Other Industries
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View in video summary
Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Nielsen is divided into two business units. Nielsen Global Media, the arbiter of truth for media markets, provides media and advertising industries with unbiased and reliable metrics that create a shared understanding of the industry required for markets to function. Nielsen Global Connect provides consumer packaged goods manufacturers and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow.
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Nielsen Ratings
based on 921 reviews
Overall Rating
3.7/5
How AmbitionBox ratings work?
5
366
4
252
3
146
2
64
1
93
Category Ratings
3.8
Work-life balance
3.7
Company culture
3.4
Job security
3.4
Work satisfaction
3.3
Salary
3.3
Skill development
2.9
Promotions
Nielsen is rated 3.7 out of 5 stars on AmbitionBox, based on 921 company reviews.This rating reflects an average employee experience, indicating moderate satisfaction with the company’s work culture, benefits, and career growth opportunities. AmbitionBox gathers authentic employee reviews and ratings, making it a trusted platform for job seekers and employees in India.
Read more
Gender Based Ratings at Nielsen
based on 814 reviews
3.7
Rated by 219 Women
Rated 3.8 for Work-life balance and 3.7 for Company culture
3.6
Rated by 595 Men
Rated 3.8 for Work-life balance and 3.7 for Company culture
Work Policy at Nielsen
based on 87 reviews in last 6 months
Hybrid
81%
Permanent work from home
12%
Work from office
7%
Nielsen Reviews
Top mentions in Nielsen Reviews
+ 5 more
Compare Nielsen with Similar Companies
Change Company | Change Company | Change Company | ||
---|---|---|---|---|
Overall Rating | 3.7/5 based on 921 reviews | 3.5/5 based on 1.1k reviews | 3.3/5 based on 228 reviews | 3.6/5 based on 56 reviews |
Highly Rated for | Work-life balance | No highly rated category | No highly rated category | Skill development Job security |
Critically Rated for | Promotions Skill development Salary | Promotions Salary Work-life balance | Skill development Promotions Salary | Promotions Salary |
Primary Work Policy | Hybrid 81% employees reported | Hybrid 73% employees reported | Hybrid 74% employees reported | - |
Rating by Women Employees | 3.7 Good rated by 219 women | 3.2 Average rated by 321 women | 3.3 Average rated by 58 women | 3.6 Good rated by 20 women |
Rating by Men Employees | 3.6 Good rated by 595 men | 3.6 Good rated by 673 men | 3.4 Average rated by 152 men | 3.5 Good rated by 31 men |
Job security | 3.4 Average | 3.6 Good | 3.6 Good | 3.8 Good |
View more
Nielsen Salaries
Nielsen salaries have received with an average score of 3.3 out of 5 by 921 employees.
Data Analyst
(211 salaries)
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₹2 L/yr - ₹9 L/yr
Analyst
(191 salaries)
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₹1.8 L/yr - ₹9.4 L/yr
Senior Research Executive
(165 salaries)
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₹7 L/yr - ₹12.7 L/yr
Research Executive
(145 salaries)
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₹5.2 L/yr - ₹9 L/yr
Senior Software Engineer
(130 salaries)
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₹8.1 L/yr - ₹33 L/yr
Software Engineer
(129 salaries)
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₹4.8 L/yr - ₹19 L/yr
Senior Analyst
(107 salaries)
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₹3 L/yr - ₹13 L/yr
Research Analyst
(97 salaries)
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₹4 L/yr - ₹10 L/yr
Data Processing Specialist
(94 salaries)
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₹2.6 L/yr - ₹6 L/yr
Research Associate
(89 salaries)
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₹2.5 L/yr - ₹5.5 L/yr
Nielsen Interview Questions
Interview questions by designation
Top Nielsen interview questions and answers
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Nielsen Jobs
Popular Designations Nielsen Hires for
Senior Software Engineer
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Data Engineer
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Assistant Technology Manager
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Staff Software Engineer
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Consultant
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Senior Devops Engineer
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Senio
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Architect
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Popular Skills Nielsen Hires for
Nielsen News
JioHotstar, Nielsen Partner for Ad Data Ahead of Tata IPL 2025
- JioHotstar partners with Nielsen to introduce advanced analytics solutions for advertising.
- The collaboration aims to set new standards for campaign measurement and transparent reporting.
- Nielsen will deploy a data pipeline to assess advertiser campaign effectiveness on JioHotstar.
- Advertisers will have access to key metrics and enhanced insights through the Nielsen ONE dashboard.
Analyticsindiamag | 17 Feb, 2025

JioHotStar to provide ad measurement tools ahead of IPL 2025
- JioHotStar has partnered with Nielsen to provide ad measurement tools ahead of IPL 2025.
- Nielsen will establish a data pipeline to measure the effectiveness of advertiser campaigns on JioHotstar properties.
- Advertisers can use tools like Nielsen ONE Ads and Volumetric and Reach Analysis to gain insights into viewership and ad performance on JioHotStar.
- The collaboration aims to enhance transparency and precision in digital ad measurement.
HinduBusinessLine | 17 Feb, 2025

Economic Alerts on Electric Vehicles, Retail, and Housing
- Electric vehicle investors will closely watch delivery data from Tesla, Nio, XPeng, Li Auto, Zeeker Intelligent, Lucid, Polestar, and Rivian Automotive.
- Investors might overlook Tesla's sales results as the company focuses on expanding in the AI, self-driving, and cybercab markets.
- Nielsen will report consumer buying trends, with expectations on the rise for Macy's and Gap stocks. Lululemon is considered a better long-term investment.
- The National Association of Retailers will post pending home sales index data, which may indicate downside in the housing market based on the performance of D.R. Horton and Lennar.
- Technology investors should keep an eye on Nvidia and AMD as they prepare to introduce new products at the Consumer Electronics Show 2025, but the seasonal weakness for semiconductor stocks may impact share prices.
Baystreet | 30 Dec, 2024

Struggle to find where to live stream your favorite sports team on Max, ESPN Plus, Peacock and more? This new service will help
- Nielsen's Gracenote unit has launched a new service called On Sport, aimed at helping sports fans find and stream their favorite games.
- The service uses a single API to access data from various leagues and competitions, providing users with live schedules, team and league data, and future updates will include live scores and league rankings.
- On Sport covers major organizations like NFL, NBA, Formula 1, and the Premier League, offering tailored recommendations based on preferences and viewing history.
- The service aims to simplify the sports viewing experience and ensure fans never miss a game, regardless of where it is being streamed.
Tech Radar | 13 Dec, 2024

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Nielsen Subsidiaries
NielsenIQ
3.8
• 1k reviews
Nielsen Sports
3.9
• 181 reviews
Gracenote
3.6
• 123 reviews
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Nielsen FAQs
When was Nielsen founded?
Nielsen was founded in 1923. The company has been operating for 102 years primarily in the Analytics & KPO sector.
Where is the Nielsen headquarters located?
Nielsen is headquartered in New York City,New York. It operates in 4 cities such as Mumbai, Bangalore / Bengaluru, Chennai, New Delhi. To explore all the office locations, visit Nielsen locations.
How many employees does Nielsen have in India?
Nielsen currently has more than 4,500+ employees in India. Marketing & Communication department appears to have the highest employee count in Nielsen based on the number of reviews submitted on AmbitionBox.
Does Nielsen have good work-life balance?
Nielsen has a Work-Life Balance Rating of 3.8 out of 5 based on 900+ employee reviews on AmbitionBox. 67% employees rated Nielsen 4 or above, while 33% employees rated it 3 or below on work-life balance. This indicates that the majority of employees feel a generally balanced work-life experience, with some opportunities for improvement based on the feedback. We encourage you to read Nielsen work-life balance reviews for more details
Is Nielsen good for career growth?
Career growth at Nielsen is rated as poor, with a promotions and appraisal rating of 2.9. 33% employees rated Nielsen 3 or below on promotions/appraisal. This rating reflects a negative sentiment among employees for career growth. We recommend reading Nielsen promotions/appraisals reviews for more detailed insights.
What are the pros and cons of working in Nielsen?
Working at Nielsen comes with several advantages and disadvantages. It is highly rated for work life balance. However, it is poorly rated for promotions / appraisal, skill development and salary & benefits, based on 900+ employee reviews on AmbitionBox.
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