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Nielsen ARC Analyst Interview Questions, Process, and Tips
Updated
19 Sep 2015
1 Nielsen ARC Analyst Interview Experience
16 questions found
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Anonymous
6 Interview Rounds
Interview Questions
- Q1. Why this profile?
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- Q2. The timing will be according to global markets ( 2 pm to 11 pm) , will you be comfortable to work at these hours?
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- Q3. Why a gap of one year after graduation?
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- Q4. Why do you feel you fit the profile requirements ?
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- Q5. What is the difference between market research and marketing research?
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- Q6. What are the different types of researches? Explain in detail each one of them
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- Q7. If one set of bat and ball together cost Rs.110 , the bat costs Rs. 100 more than the ball , how much does the ball cost? Ans. Rs.5
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- Q8. Tell me something about yourself
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- Q9. What do you understand by ARC , what do you know about the profile and why do you think you are suitable for the profile
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- Q10. Given 3 days to calculate the number of Paan and Beedi shops in Mumbai, what will be your approach? No need to arrive at a number
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- Q11. What are the extended 3 Ps' of marketing and why were they made ?
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- Q12. What are the sampling techniques?
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- Q13. What is a random sampling error?
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- Q14. Questions about family background
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- Q15. Why not pursue father's profession / business
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- Q16. Are you okay with the odd working hours? Is your family comfortable with the working hours?
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Interview Preparation Tips
Round: Test
Experience: Maths was general CAT level questions. Probability, one question on LPP , like, if a factory has two products made out of X and Y ingredients , which cost Rs.a and Rs.b respectively . How much will be optimum profit with a given machinery's maximum capacity and production time. SP and monthly sales of the product was also given.
English section had 10 questions with 5 answer options. Mainly based on sentence correction. Testing punctuation and grammar. Relatively easy
Written Skills were tested on a case study. The client is an FMCG company and wants to launch a new product in the market - a soap bar that can be used to cleanse the skin as well as wash clothes. It is priced Rs.20-30 above the soaps but priced at par with the detergents . Write an email to the marketing head of the client. You have to analyse the market potential of this product and run a SWOT analysis for the same.
Tips: Maths questions were lengthy , there were marks for how you arrived at the answer.
Duration: 60 mins minutes
Total Questions: 25
Round: HR Interview
Experience: Short and crisp interview. Was quite formal and to the point.
Tips: Make sure you justify why you are fit for the profile. Mention research projects done in the past, if any . Be thorough with your CV and try to relate it to the profile.
Round: Technical Interview
Experience: Exhaustive interview.
Tips: Thorough knowledge of research methodologies and types of researches is important
Round: Other Interview
Experience: Interview with the ARC Head - Last round. Very casual
Tips: Questions about future growth path and opportunities are appreciated.
General Tips: Be theoretically sound on market and marketing research concepts
Application of research and practice of gestimation is important
Skills: Theoritical Knowledge, Knowledge Gained Through Recent Research Project, Technical skills , Market Research
College Name: KJ SOMAIYA INSTITUTE OF MANAGEMENT STUDIES AND RESEARCH
Motivation: This profile is about understanding and consulting brands on new product development and generating concepts out of ideas
Experience: Maths was general CAT level questions. Probability, one question on LPP , like, if a factory has two products made out of X and Y ingredients , which cost Rs.a and Rs.b respectively . How much will be optimum profit with a given machinery's maximum capacity and production time. SP and monthly sales of the product was also given.
English section had 10 questions with 5 answer options. Mainly based on sentence correction. Testing punctuation and grammar. Relatively easy
Written Skills were tested on a case study. The client is an FMCG company and wants to launch a new product in the market - a soap bar that can be used to cleanse the skin as well as wash clothes. It is priced Rs.20-30 above the soaps but priced at par with the detergents . Write an email to the marketing head of the client. You have to analyse the market potential of this product and run a SWOT analysis for the same.
Tips: Maths questions were lengthy , there were marks for how you arrived at the answer.
Duration: 60 mins minutes
Total Questions: 25
Round: HR Interview
Experience: Short and crisp interview. Was quite formal and to the point.
Tips: Make sure you justify why you are fit for the profile. Mention research projects done in the past, if any . Be thorough with your CV and try to relate it to the profile.
Round: Technical Interview
Experience: Exhaustive interview.
Tips: Thorough knowledge of research methodologies and types of researches is important
Round: Other Interview
Experience: Interview with the ARC Head - Last round. Very casual
Tips: Questions about future growth path and opportunities are appreciated.
General Tips: Be theoretically sound on market and marketing research concepts
Application of research and practice of gestimation is important
Skills: Theoritical Knowledge, Knowledge Gained Through Recent Research Project, Technical skills , Market Research
College Name: KJ SOMAIYA INSTITUTE OF MANAGEMENT STUDIES AND RESEARCH
Motivation: This profile is about understanding and consulting brands on new product development and generating concepts out of ideas
Top trending discussions
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Interview Tips & Stories
2w (edited)
a consultant
Alternate documents for Employee verification?
My new employer asked for my previous offer letters and salary slips. When I inquired, they said it was for background verification.
However, I feel that providing these documents might affect salary negotiations, and it feels a bit unethical too.
What alternative documents can I provide for employment verification?
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Interview questions from similar companies
Interview experience
Good
Difficulty level
-
Duration
-
Result
Selected
I applied via Campus Placement
3 Interview Rounds
1
Aptitude Test Round
Basic Aptitude, time and distance, time and work, basic class 10 maths
2
One-on-one Round (2 Questions)
- Q1. Guesstimate - detergent used in hospital in a day Add Answer
- Q2. Position of responsibility View Answers (1)
3
One-on-one Round (2 Questions)
- Q1. Guestimate - flights in mumbai airport in a day Add Answer
- Q2. What is that makes you a suitable candidate and why EXL View Answers (1)
Interview experience
Good
Difficulty level
Moderate
Duration
Less than 2 weeks
Result
Not Selected
I applied via campus placement at All India Institute of Management Studies and was interviewed in Oct 2024.
2 Interview Rounds
1
Group Discussion Round
Technology making ours less human ( 15 min) online
2
Technical Round (5 Questions)
- Q1. Tell me about yourself Add Answer
- Q2. Tell me about you inters hip Add Answer
- Q3. Fixed assets with example View Answers (1)
- Q4. Capital assets with example View Answers (1)
- Q5. Why we use current ration View Answers (1)
Interview Preparation Tips
Interview preparation tips for other job seekers - In Group discission try to speak as long as you can because there are giving one change to speak.
All the rounds are online.
All the rounds are online.
Rishu Paul
Interview experience
Excellent
Difficulty level
-
Duration
-
Result
-
3 Interview Rounds
1
Aptitude Test Round
They will ask aptitude, reasoning and other questions as an online test to know your problem solving skills.
2
Group Discussion Round
They will give a topic where either we have to speak or write on that topic
3
Technical Round (2 Questions)
- Q1. Intro, questions related to python, guesstimate questions Add Answer
- Q2. Behavorial questions and other hr questions included Add Answer
Kaustubh J Tikotikar
Interview experience
Excellent
Difficulty level
Moderate
Duration
2-4 weeks
Result
-
I applied via Referral and was interviewed in Aug 2024.
2 Interview Rounds
1
One-on-one Round (3 Questions)
- Q1. About SQL basics such as difference between delete and truncate, and some basic definitions. Add Answer
- Q2. About Python basics such as list, tuple and all. Add Answer
- Q3. Basic questions about Excel. Add Answer
2
HR Round (2 Questions)
- Q1. Salary Negotiation Add Answer
- Q2. About Company Work Culture Add Answer
Interview Preparation Tips
Topics to prepare for Ipsos Data Analyst interview:
- SQL
- Python
- Excel
Irene Diana
Interview experience
Excellent
Difficulty level
Moderate
Duration
Less than 2 weeks
Result
No response
I applied via Naukri.com and was interviewed in May 2024.
3 Interview Rounds
1
Technical Round (2 Questions)
- Q1. About data profiling Add Answer
- Q2. Data mapping questions Add Answer
2
Behavioral Round (2 Questions)
- Q1. Problem solving questions Add Answer
- Q2. Scenario based questions Add Answer
3
HR Round (2 Questions)
- Q1. Yet to receive call Add Answer
- Q2. Yet to confirm the dates Add Answer
Interview experience
Good
Difficulty level
-
Duration
-
Result
-
1 Interview Round
1
One-on-one Round (2 Questions)
- Q1. Excel Based questions Add Answer
- Q2. On Pivot tables, Vlookup Add Answer
Interview experience
Excellent
Difficulty level
Moderate
Duration
Less than 2 weeks
Result
Selected
I applied via LinkedIn and was interviewed in Jun 2024.
2 Interview Rounds
1
One-on-one Round (1 Question)
- Q1. Capital markets, mutual funds, statistics basics like mean median mode standard deviation, bonds Add Answer
2
One-on-one Round (1 Question)
- Q1. Bonds, capital markets, situation based questions Add Answer
Interview experience
Excellent
Difficulty level
-
Duration
-
Result
-
I applied via Campus Placement
1 Interview Round
1
Assignment Round
Database questions and email addressing.
Interview Preparation Tips
Interview preparation tips for other job seekers - easy interview and prepare for communcation
Interview experience
Poor
Difficulty level
-
Duration
-
Result
-
2 Interview Rounds
1
Technical Round (2 Questions)
- Q1. What is data analytics View Answers (1)
- Q2. What is blending View Answers (1)
2
HR Round (2 Questions)
- Q1. Salary expectations Add Answer
- Q2. Location question Add Answer
Skills evaluated in this interview
Nielsen Interview FAQs
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