Branch Commercial Excellence Manager

About Zydus Wellness

Zydus Wellness, an FMCG leader, develops, manufactures, and markets health and wellness products, integrating healthcare, skincare, and nutrition. Founded in 1988 with Sugar Free, India’s first zero-calorie sugar replacement, it now manages seven global brands, including Complan, Glucon-D, Everyuth, and Nutralite. The company serves over 50 million families and supports more than 90,000 dairy farmers and 2,000 MSMEs.

With a focus on research, quality, and innovation, Zydus Wellness operates on core pillars of manufacturing integrity and supply chain efficiency. Headquartered in Ahmedabad and Mumbai, it runs four manufacturing facilities across India and eight co-packing facilities in India, Oman, and New Zealand. Listed on the Bombay and National Stock Exchanges, Zydus Wellness is led by Chairman Dr. Sharvil Patel and CEO Tarun Arora, serving customers in over 25 countries across three continents.

Get to know our organization – Click on the below links

1. Company Website 2. Zydus Corporate Park

Position – BCEM

Functional Reporting: Head – CE

Administrative Reporting: Branch Head

Location:

Role Purpose: As the Branch Commercial Excellence Manager, you will play a pivotal role in driving the branch's business strategy, ensuring operational efficiency, and achieving commercial excellence. This dynamic role involves crafting and executing initiatives to enhance sales performance, improve customer satisfaction, and optimize key processes. Working closely with branch leadership and cross-functional teams, you will act as a strategic enabler to meet and exceed business objectives.

Key Accountabilities/ Responsibilities:

1. Financial: Identify growth opportunities, streamline sales processes, and support the sales team in delivering exceptional results.

2. Customer: Champion initiatives to enhance customer satisfaction and build long-lasting relationships.

3.

4. Process: Track key performance indicators (KPIs) and drive continuous improvement initiatives across the branch.

5. People: Mentor and support teams to cultivate a culture of excellence and

innovation.

Key Deliverables

 Core responsibility is to deploy a blueprint to deliver a Future Ready Sales

platform to deliver stronger performance in key areas such as Reach, Penetration

and In-Store presence

 Lead the region to be a torchbearer of Sales best practices and frontrunner on

National initiatives execution in the areas of RTM, Building People Capability and

driving sales IT initiatives such as DMS and SFA

 Identify RTM opportunities at a regional level, align key stakeholders to leverage

those opportunities by designing the execution blueprint of the initiative.

 The role requires the person to have drive and assertion

 Ability to communicate and negotiate with others in a logical manner

 A friendly approach and ability to influence and persuade others, including those

outside immediate sphere of influence at peer level.

 Ideal Traits: A self-starter, enthusiastic, self-confident, inspiring and meticulous

individual

Pre-requisite Role Requirements:

 Essential Qualification: Graduate in any discipline with a degree in Management

from a reputed institute

 Years of Experience: 5-10 years, of which 3-5 years in FMCG Sales

 Desired Profile

o Currently driving sales development initiatives at region/national level such

as GTM, Sales Capability and Sales Force Automation

o ASM for at least 2-3 years having a flair for developmental and strategy

 Preferred Age Group:27-35 years

 Strong leadership skills and ability to manage change and develop people

 Strong commercial acumen and analytical skills

 Excellent communication and negotiation skills