E-Commerce Data Analyst

Data Analysis and Reporting:

• Analyze e-commerce performance metrics, customer behavior, and sales trends to provide actionable insights.
• Develop and maintain dashboards for tracking KPIs such as conversion rates, traffic sources, customer acquisition costs, and lifetime value.

Market and Trend Analysis:

• Identify emerging market trends and provide recommendations to improve product offerings, pricing strategies, and marketing campaigns.
• Conduct competitor analysis to benchmark performance and identify opportunities for growth.

Optimization and Forecasting:

• Use data modeling and predictive analytics to forecast sales and inventory needs.
• Partner with marketing and product teams to optimize campaigns and website performance through A/B testing and customer segmentation.

Collaboration and Communication:

• Collaborate with IT and engineering teams to ensure data integrity and resolve any system discrepancies.
• Present findings and strategic recommendations to senior leadership through clear and compelling visualizations.

Process Improvement:

• Identify inefficiencies in e-commerce operations and recommend data-driven solutions.
• Support automation initiatives to streamline reporting and analytics workflows.