Sales Operation & Lead Generation Manager

About Unilog

Unilog is the only connected product content and eCommerce provider serving the Wholesale Distribution, Manufacturing, and Specialty Retail industries. Our flagship CX1 Platform is at the center of some of the most successful digital transformations in North America. CX1 Platforms syndicated product content, integrated eCommerce storefront, and automated PIM tool simplify our customers' path to success in the digital marketplace.

With more than 500 customers, Unilog is uniquely positioned as the leader in eCommerce and product content for Wholesale distribution, manufacturing, and specialty retail.

Job Title: Sales Operations & Lead Generation Manager

Overview:

We are looking for a highly skilled Sales Operations and Lead Generation Manager to support our USA-based sales & marketing team and North America-based customers. This India-based role requires exceptional English communication skills (both written and verbal) and the ability to work during regular US business hours.

Key Responsibilities

Sales Operations

• Manage and optimize sales processes, tools, and systems (i.e.: CRM platforms) to drive efficiency.
• Develop and maintain sales performance reports, dashboards, and KPIs for the USA sales team.
• Collaborate with cross-functional teams (sales, marketing, and customer success) to align goals and improve workflows.
• Analyze sales data to identify trends, improve forecasting, and recommend actionable insights.
• Ensure compliance with data protection regulations and best practices.

Lead Generation

• Design and execute lead generation strategies tailored for the USA market across multiple channels.
• Oversee the quality and quantity of leads, ensuring alignment with sales objectives.
• Manage lead tracking systems and ensure proper handoff to the USA sales team.
• Analyze lead generation campaigns' performance and provide insights for optimization.
• Create compelling outreach content (emails, presentations) to engage prospects effectively.

Customer Support Collaboration

• Act as a liaison between the India-based team and USA customers to address queries promptly.
• Ensure seamless communication with the USA sales team to meet customer needs.

Qualifications

• Bachelors degree in Business Administration, Marketing, or a related field.
• Minimum of 5 years of experience in sales operations or lead generation roles (preferably supporting US markets).
• Strong proficiency in HubSpot and Salesforce CRM platforms and marketing automation tools.
• Exceptional English communication skills (written and verbal) to engage with US stakeholders effectively.
• Proven ability to work independently during US business hours while collaborating remotely.

Skills

• Advanced data analysis and reporting capabilities.
• Expertise in lead generation strategies for North American markets.
• Strong organizational skills with attention to detail.
• Team leadership experience with a focus on performance management.
• Adaptability to work across time zones.

This role offers a unique opportunity to contribute directly to the success of our USA sales operations while working from India. If you are passionate about driving results through efficient processes and innovative lead generation strategies, we encourage you to apply.

NOTE: Applying candidates must have experience working with the U.S. market and customer base, demonstrating a strong understanding of U.S. business practices, customer expectations, and industry-specific market dynamics. Candidates must also be willing to regularly work during US business hours (EST).

About our Benefits:

• Unilog offers a competitive total rewards package including competitive salary, multiple medical, dental, and vision plans to meet all our employees needs, 401K match, career development, advancement opportunities, annual merit, pay-for-performance bonus eligibility, a generous time-off policy, and a flexible work environment.
• Unilog is committed to building the best team and we are committed to fair hiring practices where we hire people for their potential and advocate for diversity, equity, and inclusion. As such, we do not discriminate or make decisions based on your race, color, religion, creed, ancestry, sex, national origin, age, disability, familial status, marital status, military status, veteran status, sexual orientation, gender identity, or expression, or any other protected class.