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36 Croma Jobs

Lead Distributor Sales

15-24 years

₹ 35 - 40L/yr

Mumbai

1 vacancy

Lead Distributor Sales

Croma

posted 7d ago

Job Role Insights

Flexible timing

Job Description

Role Summary

The Head of Distributor Sales will lead the conceptualisation, development and expansion of Cromas distributor sales channel for smaller devices and plug-and-play type appliances for Croma own label brand majorly. The role will focus on onboarding and managing relationships with large electronics distributors to achieve deep penetration in the retail network.

Key Responsibilities

1. Conceptualise, develop and implement a distributor sales strategy to develop the own brand smaller appliance segment.

2. Identify and onboard key distributors with strong retailer networks across India.

3. Build and maintain distributor relationships, ensuring alignment with Croma’s goals.

4. Build a team to support the distributor sales channel for PAN India operations.

5. Contribute towards formulating pricing strategies, trade margins, and incentive programs for distributors.

6. Monitor distributor performance and ensure timely resolution of issues.

7. Work with supply chain teams to ensure product availability and timely delivery.

Key Qualifications

1. Bachelor’s degree in Business, Marketing, or a related field; MBA preferred.

2. 15+ years of experience in distributor sales, preferably in the electronics or FMCG sector.

3. Proven track record of building and managing distributor networks.

4. Deep understanding of the Indian retail landscape and distribution ecosystem.

5. Strong negotiation and stakeholder management skills.

Key Metrics

1. Number of new distributors onboarded.

2. Growth in distributor sales revenue.

3. Distributor satisfaction and retention rate.



Employment Type: Full Time, Permanent

Read full job description

Prepare for Distributor roles with real interview advice

Top Croma Distributor Interview Questions

Q1. How you will handle customer issue and staff issue.
Q2. Who would you target your Marketing Communication for a Gamming Console, Parent or the Kid?
Q3. What is the 5 things a customer see in store
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What people at Croma are saying

What Croma employees are saying about work life

based on 2.5k employees
61%
36%
52%
98%
Flexible timing
Rotational Shift
No travel
Day Shift
View more insights

Croma Benefits

Job Training
Soft Skill Training
Health Insurance
Team Outings
Education Assistance
Cafeteria +6 more
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