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Facebook ad objectives are specific goals that advertisers set for their ad campaigns on Facebook.
Facebook ad objectives help advertisers define the purpose of their ad campaigns
There are various ad objectives available on Facebook, such as brand awareness, lead generation, website traffic, conversions, etc.
Each objective is designed to achieve a specific outcome and targets a specific audience
Advertisers can choose th...
I will optimize search campaigns based on keywords by conducting thorough keyword research, creating targeted ad groups, and continuously monitoring and refining the campaigns.
Conduct thorough keyword research to identify relevant and high-performing keywords
Create targeted ad groups based on keyword themes to improve ad relevance and quality score
Optimize ad copy and landing pages to align with the targeted keywords
Mo...
There are various types of Google Campaigns, including Search, Display, Video, Shopping, and App campaigns.
Search Campaigns: These campaigns display text ads on Google search results pages.
Display Campaigns: These campaigns show ads on websites and apps that are part of the Google Display Network.
Video Campaigns: These campaigns promote video content on YouTube and other Google partner sites.
Shopping Campaigns: These c...
I will manage the allocated budget by carefully planning and tracking expenses to ensure maximum ROI.
Create a detailed budget plan outlining the expected expenses and goals
Regularly monitor and track expenses to ensure they align with the budget plan
Identify areas where budget can be optimized or reallocated for better results
Implement cost-effective strategies and tactics to maximize ROI
Use analytics and data to measu...
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posted on 18 Sep 2024
I applied via Recruitment Consulltant and was interviewed before Sep 2023. There were 2 interview rounds.
Experienced digital marketer with a passion for data-driven strategies and creative campaigns.
Over 5 years of experience in digital marketing
Proficient in SEO, SEM, social media marketing, and email marketing
Managed successful campaigns for e-commerce and B2B clients
Strong analytical skills and ability to interpret data to drive marketing decisions
I have a proven track record of driving successful digital marketing campaigns and a strong understanding of the latest trends and technologies.
I have X years of experience in digital marketing, with a focus on SEO, SEM, and social media marketing.
I have successfully increased website traffic by X% and conversion rates by X% in my previous roles.
I am proficient in using analytics tools such as Google Analytics and have...
CPC stands for Cost Per Click. Digital marketing is the use of online channels to promote products or services.
CPC is a pricing model used in online advertising where advertisers pay a fee each time their ad is clicked.
Digital marketing encompasses various online strategies such as SEO, social media marketing, email marketing, and content marketing.
It allows businesses to reach a wider audience, track performance metri...
Target ROAS (Return on Ad Spend) is a digital marketing metric that helps advertisers set a target for the revenue generated from their advertising campaigns compared to the cost of those campaigns.
Target ROAS is calculated by dividing the revenue generated from ads by the cost of those ads.
It helps advertisers optimize their campaigns to achieve a specific return on investment.
For example, if a company wants to achiev...
Handling deadlines requires effective time management, prioritization, and communication.
Break down tasks into smaller, manageable chunks
Use tools like calendars and project management software to track deadlines
Prioritize tasks based on urgency and importance
Set realistic deadlines and communicate any potential delays in advance
Delegate tasks when necessary to meet deadlines
Regularly review progress and adjust timelin
I applied via Job Fair and was interviewed in Mar 2024. There was 1 interview round.
I applied via Company Website and was interviewed in Jul 2024. There were 2 interview rounds.
Providing the assignment
Rules, attitude, behaviour, fluent English
I applied via Newspaper Ad and was interviewed in Jul 2024. There was 1 interview round.
About digital marketing question online mood common question only
Case studies to be written in detail
I applied via Company Website and was interviewed in Feb 2024. There was 1 interview round.
posted on 12 Jun 2024
Google Ads is an online advertising platform created by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
Google Ads allows advertisers to bid on keywords to display their ads in Google's search results.
Advertisers can create different types of ads, including text ads, disp...
CTR stands for click-through rate, which is the percentage of people who click on a specific link compared to the total number of people who see the link. PPC stands for pay-per-click, which is a type of online advertising where advertisers pay a fee each time their ad is clicked.
CTR is calculated by dividing the number of clicks on a link by the number of impressions (views) of the link, and then multiplying by 100 to...
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Rating in categories
Paid Media Executive
10
salaries
| ₹2.4 L/yr - ₹3.6 L/yr |
SEO Executive
8
salaries
| ₹3 L/yr - ₹3 L/yr |
SEM Executive
6
salaries
| ₹1.9 L/yr - ₹3.5 L/yr |
Digital Marketing Executive
6
salaries
| ₹2 L/yr - ₹3.6 L/yr |
Web Developer
4
salaries
| ₹3.5 L/yr - ₹4.8 L/yr |
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