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I applied via Referral and was interviewed before Sep 2022. There were 3 interview rounds.
I applied via LinkedIn and was interviewed in Mar 2024. There were 3 interview rounds.
DA stands for Domain Authority and is a metric developed by Moz to predict how well a website will rank on search engines. DR stands for Domain Rating and is a metric developed by Ahrefs to measure the strength of a website's backlink profile.
DA is a metric developed by Moz, while DR is a metric developed by Ahrefs.
DA predicts how well a website will rank on search engines, while DR measures the strength of a website's...
Keyword research involves identifying relevant search terms for a website to target in order to improve search engine rankings.
Start by brainstorming potential keywords related to your website's content and target audience.
Use keyword research tools like Google Keyword Planner, SEMrush, or Ahrefs to find search volume and competition for each keyword.
Consider long-tail keywords for more specific and targeted search ter...
Core web vitals are a set of specific factors that Google considers important for user experience and website performance.
Core web vitals include Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS)
Google uses core web vitals as a ranking factor in search results
Improving core web vitals can lead to better user experience and higher search engine rankings
Sitemaps are files that list all the pages on a website, helping search engines crawl and index the site more effectively.
Sitemaps provide information about the organization of a website's content.
There are two main types of sitemaps: XML sitemaps and HTML sitemaps.
XML sitemaps are submitted to search engines to help them crawl and index the site.
HTML sitemaps are designed for users to easily navigate a website.
Sitemap...
Robots.txt file controls search engine bots' access to website content.
Robots.txt file is a text file placed in the root directory of a website.
It tells search engine bots which pages or directories they can or cannot crawl.
It can also specify crawl delay and sitemap location.
Example: User-agent: * Disallow: /private/
Example: User-agent: Googlebot Disallow: /images/
Performing an SEO audit involves analyzing a website's performance, identifying issues, and creating a plan for improvement.
Start by conducting a thorough analysis of the website's on-page and off-page SEO factors.
Check for technical issues such as site speed, mobile-friendliness, and crawlability.
Evaluate the website's content quality, relevance, and keyword optimization.
Review backlink profile and identify any toxic ...
When conducting an on-page SEO audit, I follow a systematic approach to analyze and optimize various elements on a website.
Start by conducting a thorough keyword research to identify relevant keywords for each page
Analyze the website's meta tags, headings, and content to ensure they are optimized for the target keywords
Check for proper internal linking structure and optimize anchor text for relevant keywords
Evaluate th...
The 5 most important checklist of technical SEO include site speed optimization, mobile responsiveness, crawlability, indexability, and structured data markup.
Optimize site speed to improve user experience and search engine rankings
Ensure mobile responsiveness for better visibility on mobile devices
Make sure the website is easily crawlable by search engine bots
Check indexability to ensure all important pages are being ...
The 5 most important on-page SEO checklist items include keyword optimization, meta tags, content quality, internal linking, and mobile optimization.
Keyword optimization: Ensure keywords are strategically placed in titles, headings, and throughout the content.
Meta tags: Write unique and compelling meta titles and descriptions for each page.
Content quality: Create high-quality, relevant, and engaging content that provid...
I applied via Naukri.com and was interviewed in Jul 2024. There was 1 interview round.
posted on 12 Jul 2024
Case study of you tube video success
First round is aptitude and coding (easy questions)
Second round is group discussion : you will be given a topic and you will need to speak on it.
Third round : they will ask you about your projects which you worked on
Fourth round : call with hr
You will need to speak on a topic
posted on 5 Aug 2024
Search engine marketing
About SEO Update and On page and off page
I applied via Approached by Company and was interviewed in Aug 2023. There were 3 interview rounds.
B2B business refers to transactions between businesses, rather than between a business and individual consumers.
B2B stands for business-to-business.
It involves the sale of products or services from one business to another.
B2B transactions often involve larger quantities and higher value compared to B2C transactions.
Examples include manufacturers selling products to retailers, or a software company providing services to
XDBS was founded by Kartik Anand.
Founded by Kartik Anand
Established in 2001
Specializes in providing sales and marketing solutions
LinkedIn profile is a professional networking platform where individuals can showcase their work experience, skills, and connect with other professionals.
Online platform for professionals to network
Users can create a profile with their work experience, skills, and education
Opportunity to connect with other professionals in the same industry
Can be used for job searching and recruitment purposes
LinkedIn filters include location, industry, company size, job title, and more.
Location filter allows users to search for professionals in specific geographic areas.
Industry filter helps users find professionals working in specific sectors.
Company size filter allows users to target companies based on their number of employees.
Job title filter helps users find professionals with specific job titles.
Other filters include...
B2B business refers to transactions between businesses, rather than between a business and individual consumers.
B2B businesses sell products or services to other businesses.
These transactions often involve larger quantities and higher value compared to B2C transactions.
Examples include wholesale suppliers, software companies selling to enterprises, and marketing agencies working with corporate clients.
Marketing research is the process of gathering, analyzing, and interpreting information about a market, product, or service.
It involves collecting data on consumer preferences, market trends, and competitor activities.
The data is then analyzed to identify opportunities and challenges in the market.
Marketing research helps businesses make informed decisions and develop effective marketing strategies.
Examples of marketin...
Yes, I am okay with rotation shifts as a Market Analyst.
I am flexible and adaptable to different work schedules.
I understand the importance of covering different time zones in a global market.
I have experience working in shifts in previous roles.
I prioritize work-life balance and have strategies to manage shift work effectively.
I applied via Referral and was interviewed in Jul 2022. There were 4 interview rounds.
45 min, general aptitude questions
Group discussion and case study on demonetisation
I applied via Recruitment Consulltant and was interviewed before Feb 2023. There was 1 interview round.
I applied via Recruitment Consulltant and was interviewed before Apr 2022. There were 3 interview rounds.
based on 1 interview
Interview experience
Associate Manager
235
salaries
| ₹6.4 L/yr - ₹15 L/yr |
Senior Associate
149
salaries
| ₹6 L/yr - ₹24.1 L/yr |
Business Manager
149
salaries
| ₹7 L/yr - ₹19 L/yr |
Analyst
118
salaries
| ₹3.2 L/yr - ₹9 L/yr |
Associate
115
salaries
| ₹3.2 L/yr - ₹12.3 L/yr |
WPP
Interpublic Group
Accenture
M&C Saatchi Performance