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NielsenIQ Interview Questions and Answers for Experienced

Updated 2 Jul 2025
Popular Designations

44 Interview questions

A Data Processing Specialist was asked
Q. Who are the clients of Nielsen?
Ans. 

Nielsen's clients are primarily companies in the media and consumer goods industries.

  • Media companies such as NBCUniversal, CBS, and ESPN

  • Consumer goods companies such as Procter & Gamble, Coca-Cola, and Nestle

  • Retailers such as Walmart and Target

  • Advertising agencies

  • Government organizations

View all Data Processing Specialist interview questions
A Revenue Associate was asked
Q. How do you recognize revenue?
Ans. 

Revenue recognition is the process of identifying and recording revenue earned by a company.

  • Revenue is recognized when it is earned and realizable

  • Revenue is earned when goods or services are delivered

  • Revenue is realizable when payment is expected

  • Revenue is recognized at the fair value of the consideration received or receivable

  • Revenue recognition principles vary by industry and accounting standards

View all Revenue Associate interview questions
A Manager was asked
Q. What is your experience with the Spaceman product?
Ans. 

I have extensive experience with the Spaceman product.

  • I have been using the Spaceman product for the past five years.

  • During my time as a manager at XYZ Company, I successfully implemented the Spaceman product to streamline our inventory management process.

  • I have attended multiple training sessions and workshops to enhance my knowledge and skills in using the Spaceman product.

  • I have also trained and mentored my tea...

View all Manager interview questions
🔥 Asked by recruiter 2 times
A Research Associate was asked
Q. What do you know about NielsenIQ?
Ans. 

NielsenIQ is a global measurement and data analytics company that provides insights into consumer behavior and market trends.

  • NielsenIQ offers a range of services including market research, media measurement, and consumer behavior analysis.

  • The company uses advanced data analytics and technology to provide clients with actionable insights.

  • NielsenIQ operates in over 100 countries and works with leading brands across ...

View all Research Associate interview questions
A Data Processing Specialist was asked 2w ago
Q. What is pivot table and how to use Vlookup in excel ?
Ans. 

A pivot table summarizes data, while VLOOKUP searches for values in Excel.

  • Pivot Table: A tool to summarize large datasets, allowing for quick analysis.

  • To create a pivot table, select your data range, go to 'Insert' > 'PivotTable'.

  • Drag fields to Rows, Columns, and Values areas to organize data.

  • Example: Summarize sales data by product and region using a pivot table.

  • VLOOKUP: A function to search for a value in the...

View all Data Processing Specialist interview questions
A Senior Analyst was asked
Q. How to iterate effectively in dataset . What projects have you worked on.
Ans. 

Iterating effectively in a dataset involves understanding the data structure, setting clear objectives, using appropriate tools, and analyzing results.

  • Understand the data structure and variables before starting the iteration process.

  • Set clear objectives and define the criteria for success to guide the iteration.

  • Use appropriate tools such as programming languages or statistical software to efficiently iterate throu...

View all Senior Analyst interview questions
A Data Processing Specialist was asked 2w ago
Q. What is FMCG market ?
Ans. 

FMCG market refers to the fast-moving consumer goods sector, characterized by quick sales and low-cost products.

  • Includes products like groceries, toiletries, and beverages.

  • Examples: Coca-Cola, Unilever, Procter & Gamble.

  • High volume, low margin business model.

  • Products are typically sold in large quantities.

  • FMCG companies rely on extensive distribution networks.

View all Data Processing Specialist interview questions
Are these interview questions helpful?
A Senior Engineer was asked 10mo ago
Q. Logical implementation of set theory
Ans. 

Set theory is a branch of mathematical logic that studies sets, which are collections of objects.

  • Set theory deals with the study of sets and their properties.

  • Sets can be defined by listing their elements or by using set-builder notation.

  • Operations on sets include union, intersection, and complement.

  • Venn diagrams are often used to visualize relationships between sets.

  • Set theory forms the foundation of many branches...

View all Senior Engineer interview questions
A Software Developer was asked 10mo ago
Q. Ticketing system design
Ans. 

Ticketing system design involves creating a platform for users to submit, track, and resolve issues or requests.

  • Design a user-friendly interface for submitting tickets

  • Implement a system for assigning tickets to appropriate teams or individuals

  • Include features for tracking ticket status and communication with users

  • Consider scalability and performance of the system

  • Integrate with other tools or systems for seamless w...

View all Software Developer interview questions
A Research Analyst was asked 11mo ago
Q. What are the types of methodologies
Ans. 

Types of methodologies include qualitative, quantitative, mixed methods, and action research.

  • Qualitative methodology focuses on understanding human behavior and experiences through methods like interviews and observations.

  • Quantitative methodology involves collecting numerical data and analyzing it statistically.

  • Mixed methods combine qualitative and quantitative approaches to provide a comprehensive understanding o...

View all Research Analyst interview questions

NielsenIQ Interview Experiences for Experienced

80 interviews found

Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I appeared for an interview in May 2025, where I was asked the following questions.

  • Q1. Interviewer asked every single point from your Resume so prepare accordingly.
  • Q2. Learn FMCG, Advanced excel( pivot, vlookup, IF , data validation)
  • Q3. Tell me about yourself and your current employment ( if applicable)
  • Ans. 

    I am a detail-oriented Data Processing Specialist with a passion for optimizing data workflows and ensuring data integrity.

    • Currently employed at XYZ Corp, where I manage data entry and processing for client projects.

    • Implemented a new data validation process that reduced errors by 30%.

    • Skilled in using SQL and Excel for data analysis and reporting.

    • Collaborated with cross-functional teams to streamline data collection met...

  • Answered by AI
  • Q4. What is pivot table and how to use Vlookup in excel ?
  • Ans. 

    A pivot table summarizes data, while VLOOKUP searches for values in Excel.

    • Pivot Table: A tool to summarize large datasets, allowing for quick analysis.

    • To create a pivot table, select your data range, go to 'Insert' > 'PivotTable'.

    • Drag fields to Rows, Columns, and Values areas to organize data.

    • Example: Summarize sales data by product and region using a pivot table.

    • VLOOKUP: A function to search for a value in the firs...

  • Answered by AI
  • Q5. What you know about NIQ and their operations?
  • Ans. 

    NIQ, or NielsenIQ, specializes in data analytics and insights for consumer behavior across various industries.

    • NIQ provides market research and analytics services to help businesses understand consumer trends.

    • They utilize advanced data science techniques to analyze purchasing behavior and market dynamics.

    • NIQ operates globally, offering insights in sectors like retail, FMCG, and e-commerce.

    • For example, they track sales d...

  • Answered by AI
  • Q6. What is FMCG market ?
  • Ans. 

    FMCG market refers to the fast-moving consumer goods sector, characterized by quick sales and low-cost products.

    • Includes products like groceries, toiletries, and beverages.

    • Examples: Coca-Cola, Unilever, Procter & Gamble.

    • High volume, low margin business model.

    • Products are typically sold in large quantities.

    • FMCG companies rely on extensive distribution networks.

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. First you have to clear aptitude round 2. There is GD round once you invited for interview round - prepare GD topic on FMCG 3. Once your clearer GD then there is final 1-1 interview 4. If you clear interview you’ll get confirmation in 2-3 days but i got confirmation mail at the same day
Interview experience
3
Average
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Not Selected

I appeared for an interview in Mar 2025, where I was asked the following questions.

  • Q1. Can you go through your CV? May I know about yourself and family background?
  • Ans. 

    Detail-oriented Data Processing Specialist with a strong background in data management and analysis, committed to delivering accurate results.

    • Education: Bachelor's degree in Computer Science, focusing on data analytics.

    • Experience: 3 years as a data analyst at XYZ Corp, improving data processing efficiency by 20%.

    • Skills: Proficient in SQL, Python, and data visualization tools like Tableau.

    • Family Background: Grew up in a...

  • Answered by AI
  • Q2. How many years of experience do you have? What have you done there? What was your profile?
  • Ans. 

    I have over 5 years of experience as a Data Processing Specialist, focusing on data analysis and management in various industries.

    • Managed large datasets, ensuring data integrity and accuracy for reporting purposes.

    • Developed automated data processing workflows using Python and SQL, reducing processing time by 30%.

    • Collaborated with cross-functional teams to identify data needs and provide actionable insights.

    • Conducted da...

  • Answered by AI
  • Q3. What is INDEX in Excel?
  • Ans. 

    INDEX in Excel retrieves the value of a cell in a specified row and column from a given range.

    • INDEX can return a single value or an array of values from a specified range.

    • Syntax: INDEX(array, row_num, [column_num]). Example: INDEX(A1:C3, 2, 2) returns the value in the second row and second column.

    • It can be used in combination with other functions like MATCH for dynamic data retrieval.

    • INDEX is often used in data analysi...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - There would be stage wise interview process. 1) You apply. 2) Form submission, 3) Online Aptitude test. 4) Interview call. 4.1) Group Discussion (Fully English) 4.2) Final Interview > DO NOT FUMBLE in any question (Speak slow). >Revise and review your RESUME. They can ask anything from your mentioned skills. EXCEL Function questions will be asked (if you're mentioning). SQL if you have also mentioned. All the best. I couldn't crack cause I fumbled and didn't know what INDEX function does. Help is what I can do now.
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I appeared for an interview in May 2025, where I was asked the following questions.

  • Q1. Be well prepared of yourself. They'll ask whatever is mentioned in the resume. So be careful what you are mentioning in the resume.
  • Q2. For BI related interview, They more focuses on Advanced Excel and VBA Macro. So if you're applying for BI roles, do not mention SQL, Python unnecessarily. Power BI would plus.

Backend Developer Interview Questions & Answers

user image rohit gadekar

posted on 18 Nov 2024

Interview experience
4
Good
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Technical 

(2 Questions)

  • Q1. Write MySQL query to find employee with 2nd Highest salary
  • Ans. 

    Use MySQL query with ORDER BY and LIMIT to find employee with 2nd highest salary.

    • Use ORDER BY salary DESC to sort salaries in descending order

    • Use LIMIT 1,1 to skip the highest salary and get the second highest salary

  • Answered by AI
  • Q2. What is branch in git
  • Ans. 

    A branch in git is a separate line of development that allows you to work on features or fixes without affecting the main codebase.

    • Branches allow for parallel development

    • They can be created, switched between, merged, and deleted

    • Common branches include master, develop, feature branches, and release branches

  • Answered by AI

Skills evaluated in this interview

Research Analyst Interview Questions & Answers

user image Dhaval Patel

posted on 25 Oct 2024

Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Technical 

(2 Questions)

  • Q1. What is stored procdedure?
  • Ans. 

    Stored procedure is a precompiled collection of SQL statements that can be executed by calling the procedure name.

    • Stored procedures are used to encapsulate and group SQL code for reuse and performance optimization.

    • They can accept input parameters and return output parameters.

    • Stored procedures can be called from applications or other stored procedures.

    • They are stored in the database and can be executed multiple times wi...

  • Answered by AI
  • Q2. What are the joins
  • Ans. 

    Joins are used in databases to combine rows from two or more tables based on a related column between them.

    • Joins are used to retrieve data from multiple tables based on a related column between them

    • Common types of joins include INNER JOIN, LEFT JOIN, RIGHT JOIN, and FULL JOIN

    • INNER JOIN returns rows when there is at least one match in both tables

    • LEFT JOIN returns all rows from the left table and the matched rows from th...

  • Answered by AI

Skills evaluated in this interview

Interview experience
2
Poor
Difficulty level
Easy
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Referral and was interviewed in Jul 2024. There was 1 interview round.

Round 1 - Technical 

(2 Questions)

  • Q1. How will you cleanup disk
  • Ans. 

    To cleanup disk, you can use disk cleanup tools, delete unnecessary files, uninstall unused programs, and empty the recycle bin.

    • Use disk cleanup tools like Disk Cleanup in Windows or CleanMyMac in macOS to remove temporary files and other unnecessary data

    • Delete unnecessary files and folders that are taking up space on the disk

    • Uninstall unused programs or applications to free up disk space

    • Empty the recycle bin to perman...

  • Answered by AI
  • Q2. Daily BAU activities

Skills evaluated in this interview

Engineer Interview Questions & Answers

user image Anonymous

posted on 24 Nov 2024

Interview experience
4
Good
Difficulty level
Easy
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Naukri.com and was interviewed in May 2024. There were 3 interview rounds.

Round 1 - Technical 

(2 Questions)

  • Q1. Basic java and selenium questions. Oops concept, singleton class, diff b/w interface and abstract Exception, broken links, find element and find elements. Very basic interview questions
  • Q2. Basic Api and sql query
Round 2 - Behavioral 

(1 Question)

  • Q1. Agile methodology
Round 3 - HR 

(1 Question)

  • Q1. Work experience and salary
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
-

I applied via Recruitment Consulltant

Round 1 - Coding Test 

Online coding test with spring boot rest API and a java problem solving.

Round 2 - Technical 

(2 Questions)

  • Q1. Design a REST API
  • Ans. 

    Design a REST API for a backend Java developer

    • Define the resources and endpoints

    • Use HTTP methods like GET, POST, PUT, DELETE

    • Implement authentication and authorization

    • Use JSON for data exchange

    • Include error handling and status codes

  • Answered by AI
  • Q2. Provided a list of string with names. and the result should be with a map of the name as key and number of vovels as value. Use Java stream API only.
  • Ans. 

    Use Java Stream API to create a map of names and their corresponding vowel counts.

    • Use Stream.of() to create a stream from the array of names.

    • Map each name to its vowel count using a custom method.

    • Collect the results into a Map using Collectors.toMap().

    • Example: For names ['Alice', 'Bob'], the output would be {'Alice': 3, 'Bob': 1}.

  • Answered by AI

Skills evaluated in this interview

Interview experience
3
Average
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Not Selected

I applied via Job Portal and was interviewed in May 2024. There was 1 interview round.

Round 1 - Technical 

(3 Questions)

  • Q1. Difference between list and set
  • Ans. 

    List is an ordered collection of elements with duplicates allowed, while set is an unordered collection of unique elements.

    • List maintains the order of elements, while set does not guarantee any specific order.

    • List allows duplicate elements, while set does not allow duplicates.

    • Example: List - [1, 2, 3, 1], Set - {1, 2, 3}

  • Answered by AI
  • Q2. How to optimize pyspark
  • Ans. 

    Optimizing PySpark involves tuning configurations, using efficient transformations/actions, and leveraging caching.

    • Tune PySpark configurations for optimal performance (e.g. adjusting memory settings, parallelism)

    • Use efficient transformations/actions to minimize unnecessary data shuffling (e.g. using narrow transformations like map instead of wide transformations like groupByKey)

    • Leverage caching to persist intermediate ...

  • Answered by AI
  • Q3. Explain SOLID principles
  • Ans. 

    SOLID principles are a set of five design principles in object-oriented programming to make software designs more understandable, flexible, and maintainable.

    • S - Single Responsibility Principle: A class should have only one reason to change.

    • O - Open/Closed Principle: Software entities should be open for extension but closed for modification.

    • L - Liskov Substitution Principle: Objects of a superclass should be replaceable...

  • Answered by AI

Skills evaluated in this interview

Software Developer Interview Questions & Answers

user image Sarthak Kumar

posted on 13 Aug 2024

Interview experience
3
Average
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Technical 

(2 Questions)

  • Q1. Ticketing system design
  • Ans. 

    Ticketing system design involves creating a platform for users to submit, track, and resolve issues or requests.

    • Design a user-friendly interface for submitting tickets

    • Implement a system for assigning tickets to appropriate teams or individuals

    • Include features for tracking ticket status and communication with users

    • Consider scalability and performance of the system

    • Integrate with other tools or systems for seamless workfl...

  • Answered by AI
  • Q2. Aws ec2 and jenkins

Skills evaluated in this interview

Top trending discussions

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Interview Tips & Stories
2w
toobluntforu
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works at
Cvent
Can speak English, can’t deliver in interviews
I feel like I can't speak fluently during interviews. I do know english well and use it daily to communicate, but the moment I'm in an interview, I just get stuck. since it's not my first language, I struggle to express what I actually feel. I know the answer in my head, but I just can’t deliver it properly at that moment. Please guide me
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NielsenIQ Interview FAQs

How many rounds are there in NielsenIQ interview for experienced candidates?
NielsenIQ interview process for experienced candidates usually has 2-3 rounds. The most common rounds in the NielsenIQ interview process for experienced candidates are One-on-one Round, HR and Aptitude Test.
How to prepare for NielsenIQ interview for experienced candidates?
Go through your CV in detail and study all the technologies mentioned in your CV. Prepare at least two technologies or languages in depth if you are appearing for a technical interview at NielsenIQ. The most common topics and skills that interviewers at NielsenIQ expect are genetics, Python, SQL, microsoft and Agile.
What are the top questions asked in NielsenIQ interview for experienced candidates?

Some of the top questions asked at the NielsenIQ interview for experienced candidates -

  1. What is the expected C...read more
  2. What is pivot table and how to use Vlookup in exce...read more
  3. Provided a list of string with names. and the result should be with a map of th...read more
What are the most common questions asked in NielsenIQ HR round for experienced candidates?

The most common HR questions asked in NielsenIQ interview are for experienced candidates -

  1. What is your family backgrou...read more
  2. What are your salary expectatio...read more
  3. Tell me about yourse...read more
How long is the NielsenIQ interview process?

The duration of NielsenIQ interview process can vary, but typically it takes about less than 2 weeks to complete.

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Overall Interview Experience Rating

4/5

based on 59 interview experiences

Difficulty level

Easy 23%
Moderate 71%
Hard 6%

Duration

Less than 2 weeks 50%
2-4 weeks 31%
4-6 weeks 8%
6-8 weeks 2%
More than 8 weeks 8%
View more

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NielsenIQ Reviews and Ratings

based on 1.3k reviews

3.7/5

Rating in categories

3.2

Skill development

3.8

Work-life balance

3.2

Salary

3.6

Job security

3.8

Company culture

2.8

Promotions

3.3

Work satisfaction

Explore 1.3k Reviews and Ratings
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