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77 Varun Beverages Jobs

Sales Excellence Manager (Sales & Analytics, ASM SAMNA) , Ludhiana, PB

5-10 years

₹ 10 - 15L/yr

Ludhiana

1 vacancy

Sales Excellence Manager (Sales & Analytics, ASM SAMNA) , Ludhiana, PB

Varun Beverages

posted 3d ago

Job Role Insights

Flexible timing

Job Description

Job Title / Designation : Area Sales Manager - SAMNA

Department : Sales - SAMNA ( Sales Automation Management for The New Age)

Functional Reporting to : Head Of Sales

Location : Gurgaon

SAMNA is a automation tool - Sales Automation Management for The New Age


1, PURPOSE OF THE JOB:
Driving sales excellence & automation initiatives for the assigned territory


Job Context:

2, DETAILS OF THE JOB:
Job Role/ Title: Area Sales Manager - SAMNA

Level: Business Unit:

Function: Sales

Country:India

Work Location: Multiple

Reporting Manager:Head of Sales

Managers Manager:MUGM

Matrix Manager:Head Sales Excellence & Automation


KEY ACCOUNTABILITIES:
Accountabilities Scope of work

  • Sales Efficiency

Work in close collaboration of the field sales team to improve upon sales efficiency parameters: Penetration%, Bill cuts per day per route, Effective Calls, VPO, VPR aligned to the business objectives as set by the UNIT

  • Distribution Management

Support Field team in identifying distribution gaps - New retailers, Distributors, Vehicles etc and help in onboarding them in the system

  • Process/Infrastructure

Manage & ensure adequate adoption of processes/tools associated with interactions between Logistics - Distributor - Field Force Retailer (DMS/SFA-SAMNA, Compliance Audits etc). Ensure relevant infrastructural elements are in place to support the aforementioned.

  • Master Data Management

Continuous improvement in master data accuracy: Geo Tagging, Channel Bifurcation, Customer Master, Vehicle Master, Hierarchy mapping

  • Information/insights generation

Analyze Sales data to provide relevant insights for improving upon operational efficiencies. Support field sales team by ensuring accurate & in time reporting.

  • New Initiatives

Support field team in enabling implementation & adoption of new systems/processes. This will include distributor alignment, salesman training, relevant data collection and identified issue resolution4, KEY INTERFACES
External InterfacesInternal Interfaces Available data sources on competition mapping, Market Share etcDMS/SFA system (SAMNA), Reporting Tools(Qlik BI, Power BI), Onboarding platforms



5, EDUCATION & EXPERIENCE
Indicate the education level, previous experience, specific knowledge, skills and abilities required to meet minimum requirements for this Job..

Education Qualification (Highest)
with Target Institute(s)

Regular MBA from premier B-School with specialization in Sales & Marketing
Desired Certifications:

Experience Range:

2 years of experience preferred in relevant industry


Desirable experience: Field Sales with Analytics & reporting knowledge in FMCG industry

6, SKILLS REQUIRED:
SkillsDescription Proficiency Level
(General Awareness; Working Knowledge; Functional Expert, Mastery)


Functional Skills

  • Data Analytics and reporting, Field Sales, Process & technology oriented

Working Knowledge


Behavioral
Skills

  • Stakeholder Management, Communication Skills

Working Knowledge

  • General Awareness: Knows the fundamental or general understanding of concepts.
  • Working Knowledge: Has broad job knowledge; knows and applies the full range of concepts and practices. Has broad / working knowledge of the subject. Candidate should use these concepts in day to day practices.
  • Functional Expert: Candidate is certified functional expert with strong knowledge on concepts.
  • Mastery: Candidate is subject matter expert and has command over the subject/ concepts.



Employment Type: Full Time, Permanent

Read full job description

Prepare for Sales Excellence Manager roles with real interview advice

Top Varun Beverages Sales Excellence Manager Interview Questions

Q1. How to gain in Pepsi share growth
Q2. if we got product rate 700 after discount 60% and 20%. what is the Mrp of the product?
Q3. What you can do to explore the micro riral market.
View all 94 questions

What people at Varun Beverages are saying

What Varun Beverages employees are saying about work life

based on 3.6k employees
52%
80%
53%
97%
Flexible timing
Monday to Saturday
Within city
Day Shift
View more insights

Varun Beverages Benefits

Submitted by Company
Job Training
Health Insurance
Team Outings
Cafeteria
Submitted by Employees
Health Insurance
Job Training
Free Transport
Soft Skill Training
Team Outings
Cafeteria +6 more
View more benefits

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