The Marcom Avenue - Client Servicing Manager (5-8 yrs)

About the Role:

- We are seeking a highly motivated and experienced Client Servicing Manager to join our dynamic team.

- This critical role will be responsible for managing a portfolio of key accounts, acting as the primary point of contact, and ensuring client satisfaction through the successful delivery of 360-degree digital marketing solutions.

- The ideal candidate will possess a strong understanding of digital marketing principles, exceptional communication and relationship-building skills, and a proven track record of managing client expectations and achieving results.

Key Responsibilities:

Client Management & Satisfaction:

- Project Ownership: Take full ownership of assigned client projects, ensuring they are delivered on time, within budget, and meet or exceed agreed-upon KPIs.

- This includes meticulous project planning, execution, and monitoring.

- Client Understanding: Develop a deep understanding of each client's business objectives, target audience, and competitive landscape.

- Translate these insights into actionable strategies and campaign recommendations.

- Campaign Strategy & Planning: Collaborate with internal teams (e. , media buying, creative, analytics) to develop comprehensive digital marketing strategies aligned with client goals.

- Contribute to the strategic planning process, offering valuable client-side perspective.

- Campaign Implementation & Monitoring: Oversee the timely and effective implementation of campaigns, ensuring seamless execution across all relevant channels.

- Closely monitor campaign performance, identifying areas for optimization and improvement.

- Performance Reporting & Analysis: Manage and update internal dashboards to provide clients with regular performance reports (daily/weekly/monthly).

- Analyze data, identify trends, and provide insightful commentary on campaign performance.

- Communicate results clearly and effectively to clients.

- Client Feedback & Improvement: Proactively solicit feedback from clients to identify areas for improvement in our service offerings and client experience.

- Share feedback with internal teams and collaborate on implementing necessary changes.

- Client Retention & Upselling: Relationship Building: Cultivate and maintain strong, long-term relationships with key client stakeholders, acting as a trusted advisor and strategic partner.

- Problem Solving: Proactively identify and address any challenges or roadblocks in the client-agency relationship.

- Develop creative solutions to ensure client satisfaction and retention.

- Upselling & Cross-selling: Collaborate with the Growth team to identify opportunities to upsell and cross-sell additional services to existing clients, maximizing revenue potential.

- Service Development: Contribute to the development of new service offerings based on client feedback and market trends.

Team Management & Training:

- Team Leadership: Potentially manage a team of Account Executives, providing guidance, mentorship, and support.

- Performance Management: Set clear objectives, conduct performance reviews, and provide constructive feedback to team members.

- Training & Development: Identify knowledge gaps within the team and develop training plans to enhance their skills and expertise in digital marketing.

- Recruitment (if applicable): Participate in the recruitment process for Account Executives, as needed.

Skills & Qualifications:

- Experience: 5-8 years of relevant experience in a client-facing role within a digital marketing agency or similar environment.

- Digital Marketing Expertise: Solid understanding of digital marketing concepts, tools, and trends, including SEO, SEM, social media marketing, email marketing, and display advertising.

- Communication Skills: Excellent written and verbal communication skills, with the ability to articulate complex ideas clearly and concisely.

- Interpersonal Skills: Exceptional interpersonal skills and the ability to build strong relationships with clients and internal teams.

- Organizational Skills: Strong organizational skills and the ability to manage multiple projects simultaneously, prioritizing tasks effectively and meeting deadlines.

- Leadership Skills: Demonstrated leadership abilities, with the potential to manage and mentor a team (if applicable).

- Analytical Skills: Proficiency in data analysis and reporting, with the ability to interpret data and draw meaningful conclusions.

- Software Proficiency: Working knowledge of Microsoft Office Suite (Excel, PowerPoint, Word) or Google Workspace (Sheets, Slides, Docs).

- Agency Experience: Prior experience working in a digital marketing agency is highly preferred