Business Analyst & CRM Lead

Business Analyst & CRM Lead

Work Timings: 10:15 am - 7:15 pm
Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off)
Location: Lower Parel and Andheri, Mumbai (5 minutes from Railway Station)
Work Mode: 100% Work from Office

Why IIDE:

At IIDE, we are dedicated to creating a supportive and collaborative work environment that promotes professional growth and impactful contributions. As a leading institution in digital education, we offer competitive salaries and numerous opportunities for career development. Join us to be part of a dynamic team focused on shaping the future of digital marketing education and making a significant difference in students' lives.

About the Role:

As a Business Analyst & CRM Lead, you will be responsible for managing and optimizing our CRM systems, ensuring data accuracy, and providing robust reporting solutions using BigQuery. You will play a crucial role in enhancing business processes, driving CRM improvements, and delivering actionable insights to support data-driven decision-making across the organization.

What You'll Do:

CRM Management & Improvement:

• Manage, configure, and maintain CRM systems like LeadSquared and Zoho, ensuring optimal performance and data accuracy.
• Customize and optimize CRM workflows to align with evolving business needs.
• Collaborate with various teams to gather requirements and translate them into effective CRM solutions.
• Facilitate stakeholder sessions to collect detailed requirements and ensure accurate documentation and solution design.

Data Reporting & Analytics:

• Develop and manage comprehensive reporting solutions using BigQuery.
• Translate business requirements into detailed, actionable reports, dashboards, and visualizations.
• Analyze large datasets to identify valuable insights, trends, and opportunities, and provide actionable recommendations to stakeholders.
• Communicate complex data and insights clearly and concisely to both technical and non-technical audiences.

Who You Are:

Must-Have:

• 2+ years of experience in business analysis, CRM management, or a related role.
• Proven experience with CRM platforms like LeadSquared and Zoho.
• Strong understanding of CRM customization, workflow optimization, and automation.
• Hands-on experience with BigQuery for reporting and data extraction.
• Strong analytical skills with the ability to translate data into actionable business insights.
• Business process analysis and improvement
• BI Tools (looker studio, Tableau)
• Marketing and Sales automation

Should Have:

• Experience in developing automated reporting solutions and dashboards.
• Ability to collaborate effectively with cross-functional teams.

Nice to Have:

• Experience working with SQL and other data visualization tools.
• Understanding of digital marketing and sales processes to enhance CRM effectiveness.
• Certification in CRM platforms or data analytics tools.