Assistant Manager CRM

Role & responsibilities

• Responsible for leading the customer loyalty program for the organization.
• Designing and developing Marketing campaigns that are data-driven and segment-focused
• Owning the Omni-channel strategy, tactics and delivery of communication plan - Email, SMS
  and Digital communication.
• Design Communication SMS/e-mail testing structure to ensure ability to read and properly
  measure a/b tests
• Work on content, ideas and brief with the digital agencies for creatives related to loyalty
• Liaise with IT and technology partners/agencies to ensure successful execution of projects,
  delivery of products, UATs

Preferred candidate profile

• Numerate skills - an analytical background is a must
• Ability to manage multiple tasks and meet tight deadlines
• Experience/ is comfortable having technical and financial conversations.
• Excellent attention to detail
• Ability to work in a fast-paced environment and adapt to rapid change.
• Excellent organizational, written and oral communication skills
• Prior experience with retail brand is desirable.
• Should have some understanding of Indian Men Fashion Industry
• Team Player with a zeal to succeed.
• Should have the ability to think objectively & creatively.
• Patience and listening skills are a must.
• Should be proficient with MS Excel
• Should be familiar with HTML and CSS
• SQL (desirable, not mandatory)