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Marketing Engagement Senior Analyst

5-8 years

₹ 3 - 20L/yr (AmbitionBox estimate)

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This is an estimate of the average salary range for this position. It has not been reviewed by the company, and the actual salary may differ.

Mumbai

Marketing Engagement Senior Analyst

Accenture

posted 7d ago

Job Description





Skill required: Marketing Operations - Campaign Management


Designation: Marketing Engagement Senior Analyst


Qualifications:Any Graduation


Years of Experience:5 to 8 years



  • What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Primary point of contact to stakeholders for MCM Campaign execution? Maintain and communicate project plans, manage status meetings and updates? Liaison for supporting functions:digital production, IT, fulfillment, call center, etc.
  • Ensure deliverables follow standards (cookbooks, metrics tagging, standard consent language, etc)? Campaign reporting activities, including measurement planning, post launch monitoring, campaign report delivery and communication to key stakeholders? Global- Engage with International MCM Operations to ensure seamless delivery of global programs to the regionsAt least 4-9 years experience in the following field (level of experience requirements will vary by brand they interface with)
  • Project management- Worked in international projects in the capacity of PM
  • Internet Information technology
  • B2C & B2B portal environment
  • Internet Information technology and B2C & B2B portal environment experience should have been around 3 or more of the following:
  • Content Management- Exposure in creation of web content for cross functional entities
  • Database management- Understand the concept of consumer data being captured in a backend database.
  • Reporting and Tracking- Exposure to analyzing web traffic reports using different tracking tools
  • Understand the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform, eCommerce, SEO, marketing


    What are we looking for?
  • Content management
  • Digital Marketing
  • Program Project Management
  • Written and verbal communication
  • Ability to meet deadlines
  • Process-orientation
  • Ability to manage multiple stakeholders
  • Ability to handle disputes
  • Digital Marketing Analytics


    Roles and Responsibilities:
  • In this role you are required to do analysis and solving of increasingly complex problems
  • Your day to day interactions are with peers within Accenture
  • You are likely to have some interaction with clients and/or Accenture management
  • You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments
  • Decisions that are made by you impact your own work and may impact the work of others
  • In this role you would be an individual contributor and/or oversee a small work effort and/or team
  • Please note that this role may require you to work in rotational shifts

    Qualifications

    Any Graduation

  • Employment Type: Full Time, Permanent

    Read full job description

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    What people at Accenture are saying

    3.8
     Rating based on 1.4k Senior Analyst reviews

    Likes

    All depends on the project, your colleagues and manager. If these are good then you will enjoy working. Some good learning modules are there.

    • Job security - Good
    • +2 more
    Dislikes

    No increment last year, same is expected this year. Very high variable pay.

    Read 1.4k Senior Analyst reviews

    Senior Analyst salary at Accenture

    reported by 17.4k employees
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    ₹5.4 L/yr - ₹21 L/yr
    46% more than the average Senior Analyst Salary in India
    View more details

    What Accenture employees are saying about work life

    based on 56.6k employees
    65%
    85%
    67%
    75%
    Flexible timing
    Monday to Friday
    No travel
    Day Shift
    View more insights

    Accenture Benefits

    Free Transport
    Cafeteria
    Work From Home
    Gymnasium
    Health Insurance
    Soft Skill Training +6 more
    View more benefits

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    Mumbai Office
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    400708

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