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I applied via Naukri.com and was interviewed in Dec 2022. There were 4 interview rounds.
Marketing is the process of promoting and selling products or services to customers.
Identifying customer needs and wants
Developing products or services to meet those needs
Promoting and advertising the products or services
Selling the products or services to customers
Building and maintaining customer relationships
Analyzing market trends and competition
Creating brand awareness and loyalty
Channels in marketing refer to the various platforms or methods used to reach and communicate with customers.
Channels can be divided into traditional and digital categories
Traditional channels include print ads, billboards, radio, and TV
Digital channels include social media, email, search engines, and mobile apps
Omnichannel marketing involves using multiple channels to create a seamless customer experience
Choosing the ...
The 4Ps of marketing are Product, Price, Place, and Promotion.
Product: the item or service being sold
Price: the cost of the product or service
Place: the location where the product or service is sold
Promotion: the marketing and advertising used to promote the product or service
Example: A company selling a new smartphone would consider the features of the phone (product), the price point (price), where the phone will be ...
SWOT analysis is a strategic planning tool used to identify strengths, weaknesses, opportunities, and threats of a business organization.
SWOT analysis helps businesses to identify their internal strengths and weaknesses, as well as external opportunities and threats.
It helps in developing strategies to capitalize on strengths, address weaknesses, take advantage of opportunities, and mitigate threats.
For example, a comp...
I applied via Recruitment Consulltant and was interviewed before Nov 2023. There were 2 interview rounds.
Developed a predictive model for customer churn in a telecom company
Collected and cleaned customer data from various sources
Performed exploratory data analysis to identify patterns and trends
Built a machine learning model using logistic regression to predict customer churn
Evaluated the model's performance using metrics such as accuracy, precision, and recall
Various cloud technologies like AWS, Azure, and Google Cloud are commonly used for data analysis.
AWS (Amazon Web Services)
Azure (Microsoft Azure)
Google Cloud Platform
Performance based questions
I applied via Recruitment Consulltant and was interviewed before Nov 2023. There was 1 interview round.
In Power BI, data transformation involves cleaning, shaping, and modeling data to create visualizations.
Import data from various sources such as Excel, SQL databases, or online services
Clean and transform data using Power Query Editor
Create relationships between different data tables
Use DAX formulas to calculate new columns or measures
Design visualizations like charts, graphs, and tables to present insights
I use a variety of visualizations such as bar charts, line graphs, scatter plots, and heat maps depending on the type of data and context.
Bar charts are useful for comparing categories of data
Line graphs are great for showing trends over time
Scatter plots help in identifying relationships between variables
Heat maps are effective for visualizing large datasets and identifying patterns
I applied via Recruitment Consulltant and was interviewed before Dec 2023. There was 1 interview round.
Tekskills interview questions for popular designations
I applied via Approached by Company and was interviewed in Jul 2022. There were 4 interview rounds.
I applied via Naukri.com and was interviewed before May 2022. There were 2 interview rounds.
OOPs in Java stands for Object-Oriented Programming which is a programming paradigm based on the concept of objects.
OOPs is a way of programming that focuses on objects and their interactions
It involves concepts like inheritance, polymorphism, encapsulation, and abstraction
Java is an object-oriented programming language that supports OOPs concepts
Example: Creating a class for a car with properties like make, model, and
Collections are data structures that store and organize objects in Java.
Collections provide a way to group related objects together.
They can be used to perform operations on groups of objects, such as sorting or searching.
Examples of collections include lists, sets, and maps.
Exception handling is a mechanism to handle runtime errors and prevent program crashes.
It allows the program to gracefully handle errors and continue execution.
It involves catching and handling exceptions using try-catch blocks.
Common exceptions include null pointer, arithmetic, and array index out of bounds.
Proper exception handling improves code reliability and maintainability.
Multi threading is the ability of a program to perform multiple tasks concurrently.
It allows for better utilization of CPU resources
It can improve program performance and responsiveness
Examples include web servers handling multiple requests simultaneously
It requires careful synchronization to avoid race conditions and deadlocks
JDBC connection pooling is a technique of reusing database connections to improve performance.
Connection pooling reduces the overhead of creating and destroying database connections.
It maintains a pool of pre-initialized connections that can be reused by multiple clients.
It improves application scalability and performance by reducing the time spent in establishing a new connection.
Popular connection pooling frameworks
I applied via Naukri.com and was interviewed in Jan 2021. There were 3 interview rounds.
I applied via Indeed and was interviewed in Apr 2021. There were 3 interview rounds.
I applied via Naukri.com and was interviewed before Mar 2021. There was 1 interview round.
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