Rich Graviss Products Sales Executive Interview Questions, Process, and Tips for Experienced

To calculate landing price to retailer and distributor on mark up basis, determine the cost price and apply the desired mark up percentage.

• Determine the cost price of the product

• Decide on the desired mark up percentage for the retailer and distributor

• Calculate the mark up amount by multiplying the cost price with the mark up percentage

• Add the mark up amount to the cost price to get the selling price

• The selling price is...read more

The lctr for other brands at 15% markup margin would depend on their cost of production and desired profit margin.

• Calculate the cost of production for each brand

• Add 15% markup margin to the cost of production

• Subtract the cost of production from the selling price to get the lctr

• Example: If the cost of production for Brand A is $50, the selling price would be $57.50 (15% markup). If the selling price is $70, the lctr wou

Regular communication, identifying the root cause, and providing training can help manage distributors in low sales without ROI and subsidy.

• Regularly communicate with the distributor to understand their challenges and provide support

• Identify the root cause of low sales and work with the distributor to address it

• Provide training to the distributor on sales techniques and product knowledge

• Explore alternative marketing st...read more

ROI stands for Return on Investment and is a measure of the profitability of an investment.

• ROI is calculated by dividing the net profit by the cost of the investment.

• It is expressed as a percentage or a ratio.

• A higher ROI indicates a more profitable investment.

• ROI is commonly used in business to evaluate the success of marketing campaigns or investments.

• For example, if a company spends $1000 on a marketing campaign and...read more