PurpleTalk Presales Analyst Interview Questions and Answers

1 hour. English, Quantitative Analysis

Case Study. Problem statement was given, I had to make a presentation solving the problem.

Q1. A company wants to expand its presence in the southern part of India using technology. How would you solve that?
Ans. 
I would suggest implementing a digital marketing strategy and partnering with local technology companies.
• Conduct market research to identify target audience and competition

• Develop a website and social media presence to increase brand awareness

• Partner with local technology companies to leverage their expertise and establish a local presence

• Offer promotions and discounts to attract new customers

• Provide excellent customer...read more
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Q2. How can a coffee company increase its user experience using technology?
Ans. 
A coffee company can increase user experience using technology by implementing mobile ordering, personalized recommendations, and interactive displays.
• Implement mobile ordering to reduce wait times and increase convenience

• Offer personalized recommendations based on customer preferences and purchase history

• Use interactive displays to showcase product information and promotions

• Utilize loyalty programs and mobile apps to ...read more
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