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NielsenIQ Interview Questions and Answers

Updated 27 Jun 2025
Popular Designations

79 Interview questions

A Data Processing Specialist was asked 1w ago
Q. What do you know about NIQ and its operations?
Ans. 

NIQ, or NielsenIQ, specializes in data analytics and insights for consumer behavior across various industries.

  • NIQ provides market research and analytics services to help businesses understand consumer trends.

  • They utilize advanced data science techniques to analyze purchasing behavior and market dynamics.

  • NIQ operates globally, offering insights in sectors like retail, FMCG, and e-commerce.

  • For example, they track sa...

View all Data Processing Specialist interview questions
A System Engineer was asked 2mo ago
Q. What is Python?
Ans. 

Python is a high-level, interpreted programming language known for its readability and versatility in various applications.

  • Easy to learn: Python's syntax is clear and intuitive, making it accessible for beginners.

  • Versatile: Used in web development (e.g., Django, Flask), data analysis (e.g., Pandas, NumPy), and machine learning (e.g., TensorFlow, scikit-learn).

  • Large community: A vast ecosystem of libraries and fram...

View all System Engineer interview questions
A Data Processing Specialist was asked 2mo ago
Q. What is the INDEX function in Excel?
Ans. 

INDEX in Excel retrieves the value of a cell in a specified row and column from a given range.

  • INDEX can return a single value or an array of values from a specified range.

  • Syntax: INDEX(array, row_num, [column_num]). Example: INDEX(A1:C3, 2, 2) returns the value in the second row and second column.

  • It can be used in combination with other functions like MATCH for dynamic data retrieval.

  • INDEX is often used in data an...

View all Data Processing Specialist interview questions
🔥 Asked by recruiter 2 times
A Software Developer was asked 2mo ago
Q. Given the head of a singly linked list, reverse the list, and return the reversed list.
Ans. 

Reversing a linked list involves changing the direction of its nodes to point backward instead of forward.

  • Use three pointers: previous, current, and next.

  • Iterate through the list, adjusting pointers to reverse the links.

  • Example: For list 1 -> 2 -> 3, after reversal it becomes 3 -> 2 -> 1.

  • Handle edge cases: empty list or single node list remains unchanged.

View all Software Developer interview questions
A Senior Operations Manager was asked 2mo ago
Q. What is your understanding of FMCG (Fast-Moving Consumer Goods) and Retail Market Research?
Ans. 

FMCG refers to products that sell quickly at relatively low cost, while retail market research analyzes consumer behavior and trends.

  • FMCG includes items like groceries, toiletries, and beverages that are purchased frequently.

  • Retail market research involves gathering data on consumer preferences, shopping habits, and market trends.

  • Examples of FMCG brands include Procter & Gamble, Unilever, and Coca-Cola.

  • Market ...

View all Senior Operations Manager interview questions
A Software Engineer was asked 2mo ago
Q. What is web scraping?
Ans. 

Web scraping is the automated process of extracting data from websites for various purposes.

  • Involves using scripts or software to collect data from web pages.

  • Commonly used for data analysis, market research, and competitive analysis.

  • Tools like Beautiful Soup, Scrapy, and Selenium are popular for web scraping.

  • Example: Extracting product prices from e-commerce sites for price comparison.

  • Can be done using programming...

View all Software Engineer interview questions
A Software Engineer was asked 2mo ago
Q. Describe your experience with web scraping dynamic websites.
Ans. 

Web scraping dynamic websites involves extracting data from pages that load content dynamically using JavaScript.

  • Use Headless Browsers: Tools like Puppeteer or Selenium can simulate a real browser, allowing you to interact with dynamic content.

  • Inspect Network Requests: Analyze network activity in the browser's developer tools to identify API endpoints that can be directly accessed.

  • Handle JavaScript Rendering: Use ...

View all Software Engineer interview questions
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An Engineer was asked 5mo ago
Q. What is the scope of work in VMware?
Ans. 

VMware scope of work includes virtualization, cloud computing, networking, and security solutions.

  • Virtualization of servers, desktops, applications, and storage

  • Cloud computing services and solutions

  • Networking and security solutions for virtualized environments

  • Management and automation tools for virtual infrastructure

  • Consulting and training services for VMware products

  • Examples: VMware vSphere, VMware NSX, VMware Cl...

View all Engineer interview questions
An Engineer was asked 5mo ago
Q. What types of P1 incidents have you handled?
Ans. 

I have handled various P1 incidents including server crashes, network outages, and critical software bugs.

  • Server crashes

  • Network outages

  • Critical software bugs

View all Engineer interview questions
An Engineer was asked 5mo ago
Q. Have you had experience managing a large infrastructure setup?
Ans. 

Yes, I have managed a large infrastructure setup in my previous role.

  • Managed a data center with hundreds of servers and networking equipment

  • Implemented scalable solutions to handle increasing traffic and storage demands

  • Coordinated with cross-functional teams to ensure smooth operation and maintenance

  • Utilized monitoring tools to proactively identify and address issues

  • Upgraded hardware and software components to imp...

View all Engineer interview questions

NielsenIQ Interview Experiences

196 interviews found

Data Analyst Interview Questions & Answers

user image Anonymous

posted on 14 Feb 2023

Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Company Website and was interviewed before Feb 2022. There were 4 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - Aptitude Test 

It was all basics aptitude

Round 3 - Group Discussion 

The topics are IOS vs android..it was given at the spot

Round 4 - One-on-one 

(1 Question)

  • Q1. This was the final round
Interview experience
3
Average
Difficulty level
Easy
Process Duration
Less than 2 weeks
Result
Not Selected

I appeared for an interview in May 2025, where I was asked the following questions.

  • Q1. Interviewer was I think mid level experience 5-6 yrs interviewing 13-14 yrs exp. Asked basic questions and insisted on specific syntax answers. Good thing was detailed feedback was shared with reason. How ...
  • Q2. Solid principle

Interview Preparation Tips

Interview preparation tips for other job seekers - Be thorough with syntax even now a day we are allowed to use AI tools or IDE suggestion. They expect you remember syntax of all the libraries you have used.
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I appeared for an interview in May 2025, where I was asked the following questions.

  • Q1. Interviewer asked every single point from your Resume so prepare accordingly.
  • Q2. Learn FMCG, Advanced excel( pivot, vlookup, IF , data validation)
  • Q3. Tell me about yourself and your current employment ( if applicable)
  • Ans. 

    I am a detail-oriented Data Processing Specialist with a passion for optimizing data workflows and ensuring data integrity.

    • Currently employed at XYZ Corp, where I manage data entry and processing for client projects.

    • Implemented a new data validation process that reduced errors by 30%.

    • Skilled in using SQL and Excel for data analysis and reporting.

    • Collaborated with cross-functional teams to streamline data collection met...

  • Answered by AI
  • Q4. What is pivot table and how to use Vlookup in excel ?
  • Ans. 

    A pivot table summarizes data, while VLOOKUP searches for values in Excel.

    • Pivot Table: A tool to summarize large datasets, allowing for quick analysis.

    • To create a pivot table, select your data range, go to 'Insert' > 'PivotTable'.

    • Drag fields to Rows, Columns, and Values areas to organize data.

    • Example: Summarize sales data by product and region using a pivot table.

    • VLOOKUP: A function to search for a value in the firs...

  • Answered by AI
  • Q5. What you know about NIQ and their operations?
  • Ans. 

    NIQ, or NielsenIQ, specializes in data analytics and insights for consumer behavior across various industries.

    • NIQ provides market research and analytics services to help businesses understand consumer trends.

    • They utilize advanced data science techniques to analyze purchasing behavior and market dynamics.

    • NIQ operates globally, offering insights in sectors like retail, FMCG, and e-commerce.

    • For example, they track sales d...

  • Answered by AI
  • Q6. What is FMCG market ?
  • Ans. 

    FMCG market refers to the fast-moving consumer goods sector, characterized by quick sales and low-cost products.

    • Includes products like groceries, toiletries, and beverages.

    • Examples: Coca-Cola, Unilever, Procter & Gamble.

    • High volume, low margin business model.

    • Products are typically sold in large quantities.

    • FMCG companies rely on extensive distribution networks.

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. First you have to clear aptitude round 2. There is GD round once you invited for interview round - prepare GD topic on FMCG 3. Once your clearer GD then there is final 1-1 interview 4. If you clear interview you’ll get confirmation in 2-3 days but i got confirmation mail at the same day
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I appeared for an interview in Apr 2025, where I was asked the following questions.

  • Q1. Round 1 : Resume shortlisting Round 2 : Online assessment Round 3 : Group discussion Round 4 : Manager interview Round 5 : HR Manager Round 2 : Basic aptitude,verbal ability,Basics in Excel Round 3 : GD - ...
  • Q2. Essential: Good Communication

Interview Preparation Tips

Interview preparation tips for other job seekers - Excel in your communication skills.
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Not Selected

I applied via Campus Placement and was interviewed in Dec 2024. There were 3 interview rounds.

Round 1 - Aptitude Test 

Good Great Be Honest

Round 2 - Group Discussion 

Good Great Be Good be Confidence

Round 3 - One-on-one 

(2 Questions)

  • Q1. Projects Collage Few BI questions
  • Q2. Personal life Hobbies
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Not Selected

I applied via Recruitment Consulltant and was interviewed in Oct 2024. There were 2 interview rounds.

Round 1 - One-on-one 

(2 Questions)

  • Q1. 5 steps revenue recognition model
  • Ans. 

    The 5 steps revenue recognition model outlines the process for recognizing revenue from contracts with customers.

    • Identify the contract with the customer

    • Identify the performance obligations in the contract

    • Determine the transaction price

    • Allocate the transaction price to the performance obligations

    • Recognize revenue as the performance obligations are satisfied

  • Answered by AI
  • Q2. What are the key components of SOPs?
  • Ans. 

    Key components of SOPs include purpose, scope, responsibilities, procedures, and revisions.

    • Purpose: Clearly defined objective or goal of the SOP.

    • Scope: Specific areas or processes that the SOP applies to.

    • Responsibilities: Roles and duties of individuals involved in following the SOP.

    • Procedures: Step-by-step instructions on how to carry out tasks or processes.

    • Revisions: Process for updating and maintaining the SOP to re...

  • Answered by AI
Round 2 - One-on-one 

(2 Questions)

  • Q1. What is materiality?
  • Ans. 

    Materiality refers to the significance or importance of information in relation to a decision or financial statement.

    • Materiality is a concept used in accounting and auditing to determine the relevance of information to users of financial statements.

    • It involves assessing whether the information could influence the decisions of users, such as investors or creditors.

    • Materiality is subjective and depends on factors like th...

  • Answered by AI
  • Q2. What is segment reporting?
  • Ans. 

    Segment reporting is the practice of breaking down a company's financial information into different business segments.

    • Segment reporting helps investors and analysts understand the performance of different parts of a company.

    • Companies typically report segment information based on factors such as geography, product lines, or customer types.

    • Segment reporting is required by accounting standards to provide transparency and ...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - focus what is written in the resume
Interview experience
3
Average
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Not Selected

I appeared for an interview in Mar 2025, where I was asked the following questions.

  • Q1. Can you go through your CV? May I know about yourself and family background?
  • Ans. 

    Detail-oriented Data Processing Specialist with a strong background in data management and analysis, committed to delivering accurate results.

    • Education: Bachelor's degree in Computer Science, focusing on data analytics.

    • Experience: 3 years as a data analyst at XYZ Corp, improving data processing efficiency by 20%.

    • Skills: Proficient in SQL, Python, and data visualization tools like Tableau.

    • Family Background: Grew up in a...

  • Answered by AI
  • Q2. How many years of experience do you have? What have you done there? What was your profile?
  • Ans. 

    I have over 5 years of experience as a Data Processing Specialist, focusing on data analysis and management in various industries.

    • Managed large datasets, ensuring data integrity and accuracy for reporting purposes.

    • Developed automated data processing workflows using Python and SQL, reducing processing time by 30%.

    • Collaborated with cross-functional teams to identify data needs and provide actionable insights.

    • Conducted da...

  • Answered by AI
  • Q3. What is INDEX in Excel?
  • Ans. 

    INDEX in Excel retrieves the value of a cell in a specified row and column from a given range.

    • INDEX can return a single value or an array of values from a specified range.

    • Syntax: INDEX(array, row_num, [column_num]). Example: INDEX(A1:C3, 2, 2) returns the value in the second row and second column.

    • It can be used in combination with other functions like MATCH for dynamic data retrieval.

    • INDEX is often used in data analysi...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - There would be stage wise interview process. 1) You apply. 2) Form submission, 3) Online Aptitude test. 4) Interview call. 4.1) Group Discussion (Fully English) 4.2) Final Interview > DO NOT FUMBLE in any question (Speak slow). >Revise and review your RESUME. They can ask anything from your mentioned skills. EXCEL Function questions will be asked (if you're mentioning). SQL if you have also mentioned. All the best. I couldn't crack cause I fumbled and didn't know what INDEX function does. Help is what I can do now.
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I appeared for an interview in May 2025, where I was asked the following questions.

  • Q1. Be well prepared of yourself. They'll ask whatever is mentioned in the resume. So be careful what you are mentioning in the resume.
  • Q2. For BI related interview, They more focuses on Advanced Excel and VBA Macro. So if you're applying for BI roles, do not mention SQL, Python unnecessarily. Power BI would plus.
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Not Selected

I applied via Approached by Company and was interviewed in Nov 2024. There were 2 interview rounds.

Round 1 - Coding Test 

Program for Linklist

Round 2 - Technical 

(2 Questions)

  • Q1. Garbage Collection
  • Q2. Microservices adv and dis-adv

Backend Developer Interview Questions & Answers

user image rohit gadekar

posted on 18 Nov 2024

Interview experience
4
Good
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Technical 

(2 Questions)

  • Q1. Write MySQL query to find employee with 2nd Highest salary
  • Ans. 

    Use MySQL query with ORDER BY and LIMIT to find employee with 2nd highest salary.

    • Use ORDER BY salary DESC to sort salaries in descending order

    • Use LIMIT 1,1 to skip the highest salary and get the second highest salary

  • Answered by AI
  • Q2. What is branch in git
  • Ans. 

    A branch in git is a separate line of development that allows you to work on features or fixes without affecting the main codebase.

    • Branches allow for parallel development

    • They can be created, switched between, merged, and deleted

    • Common branches include master, develop, feature branches, and release branches

  • Answered by AI

Skills evaluated in this interview

Web Designer Interview Questions & Answers

user image Murali Amgoth

posted on 21 Jun 2025

Interview experience
4
Good
Difficulty level
-
Process Duration
-
Result
-
  • Q1. What is the reason for undertaking this work?
  • Ans. 

    I undertake this work to blend creativity with technology, crafting engaging user experiences that drive results.

    • Passion for design: I love creating visually appealing websites that resonate with users.

    • User-centric approach: I prioritize user experience, ensuring that designs are intuitive and accessible.

    • Continuous learning: The web design field is ever-evolving, and I enjoy staying updated with the latest trends and t...

  • Answered by AI
  • Q2. What led you to choose our company?
  • Ans. 

    I chose your company for its innovative approach, strong values, and commitment to user-centered design in web development.

    • Your portfolio showcases a diverse range of projects, particularly the recent redesign of the e-commerce platform that improved user engagement.

    • I admire your commitment to sustainability, as seen in your initiatives to create eco-friendly websites.

    • The collaborative culture at your company, highligh...

  • Answered by AI

Top trending discussions

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Interview Tips & Stories
1w
toobluntforu
·
works at
Cvent
Can speak English, can’t deliver in interviews
I feel like I can't speak fluently during interviews. I do know english well and use it daily to communicate, but the moment I'm in an interview, I just get stuck. since it's not my first language, I struggle to express what I actually feel. I know the answer in my head, but I just can’t deliver it properly at that moment. Please guide me
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NielsenIQ Interview FAQs

How many rounds are there in NielsenIQ interview?
NielsenIQ interview process usually has 2-3 rounds. The most common rounds in the NielsenIQ interview process are Aptitude Test, One-on-one Round and HR.
How to prepare for NielsenIQ interview?
Go through your CV in detail and study all the technologies mentioned in your CV. Prepare at least two technologies or languages in depth if you are appearing for a technical interview at NielsenIQ. The most common topics and skills that interviewers at NielsenIQ expect are Python, genetics, microsoft, SQL and Agile.
What are the top questions asked in NielsenIQ interview?

Some of the top questions asked at the NielsenIQ interview -

  1. Have you used Power BI ? and various types of visualization in Power...read more
  2. Can you explain how did you handle the latest customer disput...read more
  3. How many cups of tea is consumed in Delhi for a we...read more
What are the most common questions asked in NielsenIQ HR round?

The most common HR questions asked in NielsenIQ interview are -

  1. What is your family backgrou...read more
  2. What are your salary expectatio...read more
  3. What are your strengths and weakness...read more
How long is the NielsenIQ interview process?

The duration of NielsenIQ interview process can vary, but typically it takes about less than 2 weeks to complete.

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Overall Interview Experience Rating

4.2/5

based on 182 interview experiences

Difficulty level

Easy 20%
Moderate 71%
Hard 8%

Duration

Less than 2 weeks 57%
2-4 weeks 30%
4-6 weeks 4%
6-8 weeks 3%
More than 8 weeks 7%
View more

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NielsenIQ Reviews and Ratings

based on 1.3k reviews

3.7/5

Rating in categories

3.2

Skill development

3.8

Work-life balance

3.2

Salary

3.6

Job security

3.8

Company culture

2.8

Promotions

3.3

Work satisfaction

Explore 1.3k Reviews and Ratings
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