Facebook Associate Product Manager Interview Questions and Answers

Q1. How would you handle the messaging to the end users of an chat messenger which had 30 minutes of downtime due to a technical glitch in deployment.
Ans. 
Acknowledge the issue, apologize for the inconvenience, and provide updates on the progress of resolving the issue.
• Send out a notification to all users explaining the issue and apologizing for the inconvenience caused.

• Provide regular updates on the progress of resolving the issue.

• Offer compensation or a discount to affected users as a gesture of goodwill.

• Ensure that the issue is fully resolved before resuming normal se...read more
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Q2. What are the metrics you would track to assess the success for Facebook messenger. estimate the ad revenue from Facebook messenger
Ans. 
Metrics to track success and estimate ad revenue for Facebook Messenger
• Metrics to track success: Daily active users, retention rate, engagement rate, customer satisfaction score, conversion rate

• To estimate ad revenue: Average revenue per user, number of ad impressions, click-through rate, cost per click

• Example: If Messenger has 1 billion daily active users and the average revenue per user is $5, the estimated ad revenu
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Q1. What is the difference between HTTP and HTTPS, where is the security enforced.
Ans. 
HTTPS is a secure version of HTTP where data is encrypted. Security is enforced at the transport layer.
• HTTP stands for Hypertext Transfer Protocol while HTTPS stands for Hypertext Transfer Protocol Secure.

• HTTPS uses SSL/TLS encryption to secure data transmission while HTTP does not.

• HTTPS uses port 443 while HTTP uses port 80.

• Security is enforced at the transport layer in HTTPS while in HTTP, security is not enforced.

• HT...read more
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Q2. How does a browser work?
Ans. 
A browser is a software application that retrieves, presents, and traverses information resources on the World Wide Web.
• A browser sends a request to a server for a webpage

• The server responds with the HTML, CSS, and JavaScript files

• The browser renders the webpage using the HTML, CSS, and JavaScript

• The browser uses a rendering engine to display the webpage

• The browser also has a JavaScript engine to execute JavaScript cod
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Q3. How does a web request/response work?
Ans. 
Web request/response is a client-server communication where a client sends a request to a server and the server responds with data.
• A client sends a request to a server using a URL

• The server receives the request and processes it

• The server sends a response back to the client with the requested data

• The response can include headers, status codes, and a message body

• HTTP is the most common protocol used for web request/respo
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You have 1000 bottles of wine, 1 is poisoned (cant detect it visually) you can use rats to arrive at which bottle is poisoned. You have only 1 chance (no iterations), what is the minimum number of rats you need for this experiment.

Estimate the number of doctors on Practo in Delhi

Which Doctors would you want on Practo to drive growth?

Q1. Swiggy has seen an increase in average order value. Why? Is this necessarily a bad sign?
Ans. 
Swiggy's increase in average order value may be due to various factors and is not necessarily a bad sign.
• The increase in average order value could be due to customers ordering more expensive items or adding more items to their orders.

• It could also be due to Swiggy's pricing strategy or promotions that encourage customers to order more.

• An increase in average order value could be a positive sign of customer loyalty and s...read more
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Q2. (Graph - number of orders placed vs avg time spent to place order) What intuition do you get from this graph.
Ans. 
The graph shows a negative correlation between the number of orders placed and the average time spent to place an order.
• As the number of orders placed increases, the average time spent to place an order decreases.

• This could indicate that customers are becoming more familiar with the ordering process over time.

• Alternatively, it could suggest that the ordering process has been streamlined or simplified.
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Q3. How would you design the zero state recommendation on swiggy (what factors would you consider for ranking) ? What data would you need and what is the goal of swiggy?
Ans. 
Designing zero state recommendation on Swiggy and factors for ranking.
• Consider user's previous orders and preferences

• Analyze popular dishes in the area

• Take into account restaurant ratings and reviews

• Ensure diversity in cuisine types

• Goal of Swiggy is to provide personalized and convenient food ordering experience
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Q4. How would Swiggy price a display ad on the Swiggy app?
Ans. 
Swiggy would price a display ad based on factors such as ad placement, target audience, and ad duration.
• Swiggy would consider the placement of the ad on the app, such as on the home screen or during checkout.

• The target audience of the ad would also be taken into account, such as location, age, and order history.

• The duration of the ad would also affect the pricing, with longer durations costing more.

• Swiggy may also cons...read more
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Q5. Build a contextual ad engine - what data would you use to evaluate the context of a page?
Ans. 
To evaluate the context of a page for a contextual ad engine, we would use data such as page content, user behavior, and location.
• Analyze the text on the page for keywords and topics

• Consider the user's search history and browsing behavior

• Take into account the location of the user and the page

• Look at the time of day and day of the week

• Consider the device being used to access the page
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Q1. How will you improve uber ride experience
Ans. 
By implementing features such as real-time driver ratings, personalized recommendations, and improved driver training programs.
• Implement real-time driver ratings to ensure quality service

• Offer personalized recommendations based on user preferences and past rides

• Enhance driver training programs to improve professionalism and customer service

• Introduce in-app feedback system for continuous improvement
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Q1. Why do you want to join expedia
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Q1. What is distributed system
Ans. 
A distributed system is a collection of independent computers that appear to the users as a single coherent system.
• Consists of multiple computers connected through a network

• Allows for parallel processing and fault tolerance

• Examples include cloud computing, peer-to-peer networks, and distributed databases
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Q2. Jenkins to deploy the automation from git repo, procedure
Ans. 
Use Jenkins pipeline to deploy automation from git repo
• Create a Jenkins pipeline job

• Configure the job to pull code from the git repository

• Define the deployment steps in the Jenkinsfile

• Use Jenkins plugins like Git plugin and Pipeline plugin for automation

• Ensure proper permissions and credentials are set up for accessing the git repo
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Q1. Favourite Product. Metrics you would track.
Ans. 
My favorite product is the iPhone. Metrics I would track include user engagement, retention rate, customer satisfaction, and revenue growth.
• User engagement: tracking daily active users, time spent on the device, and frequency of app usage.

• Retention rate: monitoring how many users continue to use the product over time.

• Customer satisfaction: collecting feedback through surveys, reviews, and customer support interactions.

• ...read more
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Q1. How would you go about building (from requirement gathering till launching) a product like Khatabook?
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Increase Gpay txns by 5x

Q1. RCA of 5% drop in google docs
Ans. 
The Root Cause Analysis (RCA) of a 5% drop in Google Docs usage.
• Investigate recent changes or updates to Google Docs that may have caused user dissatisfaction.

• Analyze user feedback and reviews to identify any common issues or complaints.

• Check for any technical issues or bugs that may be affecting the performance of Google Docs.

• Review competitor products to see if there are any new features or improvements that may have...read more
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