Filter interviews by
I applied via Other and was interviewed before Mar 2019. There were 3 interview rounds.
My best digital marketing strategy was creating a personalized email campaign for a client that resulted in a 30% increase in open rates.
Segmented email list based on customer behavior and interests
Created personalized subject lines and content for each segment
Used A/B testing to optimize email design and messaging
Monitored and analyzed campaign performance to make adjustments
Resulted in a 30% increase in open rates an
A keyword in digital marketing is a specific word or phrase that describes the content of a webpage or an ad campaign.
Keywords help search engines understand the content of a webpage and match it with relevant search queries.
They are used in search engine optimization (SEO) to improve a website's ranking in search results.
In pay-per-click (PPC) advertising, keywords are used to target specific audiences and show ads to...
Keywords can be used in various areas to optimize site ranking.
Title tags and meta descriptions
Header tags (H1, H2, H3)
URLs and file names
Content (including alt tags for images)
Internal and external links
Anchor text
Page speed and mobile optimization
SEO can be broadly classified into two types: On-page SEO and Off-page SEO.
On-page SEO involves optimizing the content and HTML source code of a website.
Off-page SEO involves building backlinks and social signals to improve website authority.
Other types of SEO include Technical SEO, Local SEO, and Mobile SEO.
Technical SEO involves optimizing website structure and performance.
Local SEO involves optimizing for local sear...
Yes, email marketing is still relevant in today's digital age.
Email marketing has a high ROI compared to other digital marketing channels.
It allows for personalized and targeted communication with customers.
Emails can be automated to save time and effort.
Email marketing can be used to nurture leads and build customer loyalty.
Examples of successful email marketing campaigns include promotional offers, newsletters, and a
Top trending discussions
I have the necessary skills, experience, and passion to excel in this role.
I have relevant experience in the field
I possess the required skills and qualifications
I am a quick learner and adaptable to new situations
I am passionate about the industry and eager to contribute
I am a team player and work well with others
based on 1 review
Rating in categories
Digital Marketing Executive
4
salaries
| ₹3 L/yr - ₹3 L/yr |
TCS
Accenture
Wipro
Cognizant